Parallels Inc

Role Description We’re looking for an experienced Senior Analyst, Marketing Analytics to help us change the way the world works. Here, you’ll be a key member of our Data Analytics team, where you will use your quantitative background to dive into large datasets to guide decision-making for the B2C Marketing team. - Build a comprehensive understanding of how customers move through our digital ecosystem—from initial visit to purchase and beyond. - Analyze and mitigate customer churn effectively while also driving strategies for customer acquisition and optimize trial-to-conversion processes. - Make data driven strategy recommendations in areas such as customer acquisition, customer activation and retention, media mix modeling, marketing attribution, and experimentation. - Deep dive into advanced analyses, providing robust models tied to business objectives and outcomes, and being able to derive meaningful conclusions from it. - Ideate and implement unexplored analyses that can identify areas of opportunity that support business goals and evolve business strategy. - Work with the data engineering and reporting arm of the Data Analytics team to better evolve self-service reporting based on your analyses and adopted by the Marketing team. - Be able to work independently, identify dependencies to unblock projects, and craft courses of action to complete projects. - Manage multiple complex projects in parallel tracks. Qualifications - 5+ years of professional experience in Marketing Analytics, Growth Marketing Analytics, Performance Marketing, Marketing Campaign Analytics, etc. + Domain expertise in eCommerce software sales models. - 3+ years’ experience working in business intelligence, data analytics, data science, or similar role. - Highly advanced technical skills (i.e. SQL, R, etc.) and database skills with preferred experience in Snowflake. - Proficiency in statistical analysis and predictive modeling. Demonstrated use of statistical models in influencing or changing the course of marketing strategies. - Experience creating accurate revenue forecasts and financial models involving LTV and ARR. - Deep knowledge of marketing metrics and KPIs. Experience in analyzing marketing campaign performance and ROI. Strong understanding of market trends, seasonality, customer behavior, and competitive landscape. - Experience in analyzing key customer pathways, surfacing friction points to identify where experimentation can improve flow and conversion. - Proficiency in Google Analytics, advantages and limitations of GA4 event tracking and its effect on analytics. Benefits - We offer a fully remote workspace. - There is no pressure to work in an office whatsoever. - Hours are flexible, too! You’ve worked hard to build your life, and we don’t want you to give it up for work. - Our team is growing fast, and there’s a ton of energy and a lot of really smart, motivated, fun people ready to welcome you in.

Role Description We’re looking for an experienced Data Analyst to help us change the way the world works, with Parallels: anytime, anywhere, any-device productivity. Here, you’ll develop, implement, and maintain leading-edge analytic systems, taking complicated problems and building simple frameworks. As a Data Analyst, you will: - Develop, implement, and maintain leading-edge analytic systems, taking complicated problems and building simple frameworks. - Interpret data, analyze results using statistical techniques and provide ongoing reports and in-depth analysis aimed at identifying opportunities and optimizing strategies. - Develop and implement data analytics and other strategies that optimize statistical efficiency and quality. - Proactively analyze data to answer key questions from stakeholders or out of self-initiated curiosity with an eye for what drives business performance, investigating and communicating areas for improvement in efficiency and productivity. - Acquire data from primary or secondary data sources and integrate to create a holistic view of our strategies in action. - Identify, analyze, and interpret trends or patterns in complex data sets. - Plan, design, and create reports, cubes, dashboards, and models for executives and other business users to meet strategic and operational needs. - Filter and “clean” data by understanding expected patterns and identifying outliers and unexplained variances. - Work with internal Data engineering and management teams to solve complex data problems around quality and tracking to constantly improve trust in the analytics produced. - Work with management to prioritize business and information needs. - Locate and define new BI improvement opportunities. Qualifications - Bachelor’s degree in Mathematics, Computer Science, Economics, or Statistics. - 3+ years’ experience mining, understanding and interpreting data as a data analyst. - Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy. - Adept at queries, report writing, and comfortable presenting findings to Senior Executives through sharp visualization. - Strong knowledge of and experience with reporting packages (Tableau, Power BI), databases (SQL, etc.) and knowledge of statistics and experience using statistical packages for analyzing datasets (Excel, SPSS, SAS, etc.). - Technical expertise regarding data models, database design development, data mining and segmentation techniques. - Prior experience with database and model design and segmentation techniques. - Proven success in a collaborative, team-oriented environment. Benefits - Fully remote workspace. - No pressure to work in an office whatsoever. - Flexible hours. - Supportive and energetic team environment. Company Description Parallels is a top VDI/EUC product helping businesses since 1999. Whether it’s desktop or cloud, on-prem or hybrid, Parallels has a solution to help your company optimize the speed and security of your work environment at an affordable price. Our products enable millions of connected knowledge workers around the world to do great work faster. Our success is driven by an unwavering commitment to deliver a broad portfolio of innovative applications – including Parallels RAS, Parallels Desktop Enterprise, and Parallels DaaS, among others.

Role Description Parallels is looking for an “Inside Sales Representative” for our “Server & Cloud” BU. As an Inside Sales Representative, your primary responsibility will be to support Account Managers and Channel sales managers in their daily sales operations, working with distributors, partners, and end customers across the full sales cycle. - Sales Operations & Deal Support: - CRM management - Quote preparation - Sales process support to sales team - SFDC reporting - Management of NFR/TRIAL/NCO requests - OMO/PO coordination - Support to CAMs on smaller opportunities with distributors and partners - Order & Process Management: - Order validation - Order tracking - Data accuracy control - Operational request handling - Coordination of commercial and operational workflows throughout the sales cycle - Partner & Distributor Support: - Daily coordination with partners and distributors - Onboarding support - Partner registration - Portal access management prior to training - Guidance on programs, tools, and processes - Cross-Functional Coordination & Team Support: - Collaboration with sales, technical, marketing, and operations teams to resolve issues - Ensure timely process - Provide regular feedback to sales teams - Support effective use of CRM and operational platforms - Act as backup for other ISRs when required Qualifications - Experience in similar roles in multinational IT Software / Hardware companies - Previous experience in Backoffice sales support - Teamwork attitude - Excellent English is a must - Salesforce knowledge is a plus Benefits - Fully remote workspace - No pressure to work in an office - Flexible hours - Supportive and energetic team environment Company Description Parallels is a global leader in cross-platform and virtualization solutions that make it simple for businesses and individuals to securely access applications and data on any device, anywhere. - Parallels Desktop enables individuals and organizations to run Windows applications on Mac computers. - Parallels Workspace Solutions deliver simple, flexible, and secure virtual applications and desktops. - Helps customers reduce complexity, streamline IT operations, improve security, and deliver a seamless user experience.

Role Description Parallels is seeking an energetic, self-motivated and team-oriented in-house attorney to join our equally energetic, self-motivated, and team-oriented Legal Department. Working with Parallels is an opportunity to be part of a talented, dedicated, and passionate team that have been delivering award-winning software to millions of users around the globe. As a key member of the Legal Team, you will work closely with our business and technical teams providing legal guidance on a variety of legal matters. Who You Are - Approachable, adaptable, collaborative, confident, and a self-starter. - Possess sound judgement, a willingness to learn, and the ability to mentor and be mentored. - Dynamic, flexible, detail-oriented, and enjoy a fun and challenging work environment. - Independent and strategic thinker with excellent attention to detail. - Privacy and AI savvy. - A true team player willing to take on additional responsibilities. What You Will Own - Negotiating, drafting, and reviewing technology and commercial contracts, including software license agreements, customer/vendor agreements, SaaS/B2B agreements, distribution and reseller agreements. - Working directly with marketing teams on their initiatives and projects, including reviewing and advising on promotional material and sales promotions. - Advising on topical legal issues such as comparative advertising, image rights/endorsements, sweepstakes and competitions, and social media interactions. - Assisting with ongoing and regular reviews of standard form documentation across the business. - Assisting with the development and implementation of education and training programs on relevant legal topics. - Providing full spectrum product counseling from development to end of life. - Spearheading corporate and legal projects. - Working closely with internal stakeholders to support their objectives and manage legal risks. - Supporting the management of legal priorities and business objectives, including M&A. - Establishing and developing relationships with internal and external business partners. - Responding to ad hoc legal queries from the business and providing timely legal solutions. - Engaging in other related legal activities of importance to the business. Qualifications - Law Degree from an accredited law school and a certificate of good standing. - Strong academic credentials. - 5-9 years of work experience, both in-house at tech companies and at a reputable, nationally-recognized law firm. - Focus in commercial law and technology/licensing transactions. - Solid understanding of cloud and software technology. - Strong and effective negotiating and drafting skills. - Common sense and business acumen. - Exceptional verbal and written communication skills. - Ability to communicate effectively with cross-functional teams (sales, engineering, marketing). - An entrepreneurial and resourceful attitude. - Ability to balance and manage multiple time-sensitive tasks simultaneously. - Superb attention to detail. - A sense of humour, fun, and a love of creative technology. Additional Qualifications - Experience working with Salesforce, Jira, and Agiloft. - Working knowledge of US, Canadian, and EU privacy, data and AI regulations. - Experience working with a company with a global presence. Bonus Points - Corporate law experience. - Employment law experience. Benefits - Competitive compensation and benefits package. Company Description Parallels is a top VDI/EUC product helping businesses since 1999. Whether it’s desktop or cloud, on-prem or hybrid, Parallels has a solution to help your company optimize the speed and security of your work environment at an affordable price. Parallels is committed to an inclusive, barrier-free recruitment and selection process and work environment.

Role Description We are looking for an experienced Director of SEO & GEO to lead the next evolution of organic discovery at Parallels. This role will own our strategy across both traditional search engines and emerging AI-powered discovery platforms. SEO remains a critical growth engine for Parallels - driving visibility, qualified traffic, customer acquisition, and category authority. This is a strategic, hands-on leadership role for someone who has deep SEO expertise and is excited to define the emerging GEO playbook. You will: - Lead the Integrated SEO & GEO Strategy - Own Parallels global organic discovery strategy across traditional search engines and AI-powered discovery platforms. - Set the roadmap for SEO and GEO initiatives tied to measurable business outcomes, including qualified traffic, conversion, pipeline influence, brand authority, and AI search visibility. - Balance near-term SEO performance with long-term GEO leadership as discovery behavior evolves. - Establish Parallels operating model for how SEO, GEO, Product Marketing, Content, Engineering, PR, Channel, and Analytics work together. - Lead prioritization, planning, reporting, and executive communication for SEO and GEO initiatives. - Build Parallels GEO Leadership - Define and operationalize Parallels Generative Engine Optimization strategy. - Improve how Parallels products are surfaced, summarized, cited, compared, and recommended in AI-powered discovery experiences. - Monitor Parallels presence across ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude, Copilot, and emerging AI assistants. - Build strategies around entity authority, semantic relevance, structured knowledge, citation visibility, AI retrievability, and recommendation share-of-voice. - Partner with Product Marketing and Communications to increase high-quality third-party mentions, citations, and category authority. - Develop practical measurement frameworks for GEO where attribution is still evolving. - Identify how AI-driven discovery is changing customer journeys, competitive positioning, and purchase consideration. - Strengthen SEO as a Core Growth Engine - Lead technical SEO across crawlability, indexing, rendering, site architecture, Core Web Vitals, internal linking, structured data, and international SEO. - Partner with Product and Engineering to ensure SEO requirements are embedded into product launches, site changes, and platform decisions. - Drive content SEO strategy across priority audiences including prosumers, developers, power users, gamers, small and mid-size businesses, enterprise buyers, and channel partners. - Improve organic acquisition through better intent mapping, content quality, conversion pathways, and authority building. - Ensure Parallels continues to perform strongly in traditional search while preparing for the future of AI-mediated discovery. - Diagnose and resolve SEO performance issues across large-scale web properties. - Drive Content, Authority & Discoverability - Partner with Product Marketing to translate product capabilities, launches, roadmap themes, and use cases into discoverable narratives. - Build topic authority across virtualization, Windows on Mac, Apple enterprise adoption, developer workflows, gaming, productivity, managed devices, and cross-platform work. - Create content and information architecture that serves both human buyers and AI retrieval systems. - Support digital PR and partner/channel content strategies that increase trusted references to Parallels across the web. - Use AI tools responsibly to accelerate research, content optimization, competitive analysis, and workflow efficiency. - Help simplify complex technical messages into clear, compelling stories for customers, partners, and search/discovery platforms. - Lead Measurement, Experimentation & Executive Communication - Define clear KPIs for both SEO and GEO, including traffic, rankings, conversions, technical health, content performance, brand visibility, AI citations, and recommendation presence. - Build test-and-learn frameworks for GEO experiments. - Translate complex changes in search and AI discovery into clear business implications for executives. - Use data to prioritize investments and communicate progress, risks, and opportunities. - Manage SEO/GEO tools, vendors, agencies, and reporting systems as needed. Qualifications - 8+ years leading SEO, organic growth, search strategy, or discoverability programs. - Deep technical SEO expertise with a proven record of improving organic growth at scale. - Strong understanding of content strategy, authority building, information architecture, and search intent. - Demonstrated curiosity and practical experience with AI-driven discovery, GEO, LLM-powered search, or emerging search experiences. - Ability to define a new discipline while continuing to operate and improve a mature SEO function. - Experience influencing Product, Engineering, Product Marketing, Content, Analytics, Communications, and executive stakeholders. - Strong analytical skills and comfort building reporting frameworks where measurement is imperfect. - Excellent communication skills with both technical and non-technical audiences. - Hands-on familiarity with enterprise SEO and analytics tools such as Google Search Console, GA4, Looker/Tableau, Ahrefs, Semrush, Screaming Frog, Botify, Conductor, BrightEdge, Similarweb, or comparable platforms. - Strong project management skills and ability to manage multiple initiatives across teams and time zones. Requirements - Experience in SaaS, developer tools, virtualization, enterprise productivity, managed devices, or infrastructure technology. - Understanding of Apple, Windows, Mac, developer, SMB, enterprise, and partner/channel ecosystems. - Familiarity with semantic search, entity optimization, structured data, knowledge graphs, retrieval systems, and AI citation behavior. - Experience working with GEO tools that monitor AI search visibility, brand mentions, citations, and recommendation share-of-voice across platforms such as ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, and Copilot. - Experience using modern AI tools for research, content analysis, workflow automation, and experimentation. - Experience managing agencies, vendors, or distributed teams. - Comfort working in a global, remote-first environment with asynchronous collaboration. Benefits - Empowering work environment with flexibility in work hours and locations. - Support for personal and professional growth. - Inclusive culture that values diversity and individuality.

Role Description As a Technical Support Engineer, you will: - Take ownership of customer issues reported and see problems through to resolution - Research, diagnose, troubleshoot and identify solutions to resolve customer issues - Follow standard procedures for proper escalation of unresolved issues to the appropriate internal teams - Provide prompt and accurate feedback to customers - Ensure proper recording and closure of all issues - Prepare accurate and timely reports - Document knowledge in the form of knowledge base tech notes and articles - Meet SLA for issues with respect to the severity Qualifications - 2+ years of experience as a Technical Support Engineer or similar role - Work experience with: - Windows Server, Android, iOS, Mac - Virtualization (VMware, Microsoft, Hyper-V) - Microsoft platform network services (DNS, DHCP, PKI and other), Active Directory, IIS - Networking fundamentals (TCP/IP basics, routing, switching and other) - MCITP, CompTIA Network+ and CCNA certifications are a plus - Experience with Citrix is a plus - Demonstrated strong technical, IT, and problem solving knowledge - Familiarity and hands-on experience with macOS/Linux distributions is a plus - Excellent demonstrated written and verbal communication skills with ability to communicate effectively with a wide variety of personalities and situations - Multitasking - Stress tolerance - Demonstrated problem solving skills - Passed interview with product Subject Matter Expert or/and Tier 1 Team Manager Requirements - Be part of an exciting, challenging environment where creative thinking and innovation are highly valued, and every voice matters - Innovative - Creative - Collaborative - Productive - Embrace diversity of ideas, lifestyles, backgrounds, insights, and perspectives - Proud - Passionate - Always learning and moving forward Benefits - Fully remote, work-from-anywhere workspace - Flexible hours - Opportunity to work with a growing team of motivated and fun people