Role Description The Commercial Lead U.S. Corporate & Specialty Diagnostics is responsible for supporting the execution of Zoetis Diagnostics Commercial strategy to grow our Corporate and Specialty customers across Point of Care (POC), Virtual Lab and Zoetis Reference Labs (ZRL). This position is responsible for executing plans to drive a commercial demand pipeline, engage market readiness for Zoetis Diagnostics with our corporate and specialty partners, and execute operational plans, strategic initiatives, and pilot offerings to maximize the business opportunity. This role contributes to the overall success of Zoetis by delivering against sales growth & market share gain targets and by growing the profile and reputation of our business through professional and mutually successful partnerships with our diagnostic corporate and specialty partners. This role will report to the Head of US Corporate & Specialty, Global Diagnostics. Duties and Responsibilities - Drive a commercial demand sales pipeline with incremental new and existing DX C&S partners in all diagnostic categories. - Drive visibility and advance new C&S opportunities with emerging mid-major groups nationally. - Be on-point for the identification, tracking, and lead assignment of all emerging C&S opportunities. - Serve as the corporate partner lead for all communications/meetings, sales presentations, proposal, and contract discussions and execution. - Serve as the primary liaison for C&S Sales with all Dx C&S functions including Market Development, Marketing, Medical, and Sales Operations. - Collaborate with all Rx C&S commercial & marketing teams and the Diagnostics HQ sales & marketing teams. - Assist as the liaison for programs, promotions, new technology and other appropriate campaigns that Dx HQ launches and/or under development. - Serve as the partner-side liaison for all Dx C&S contract roll-out and execution. - Help design the POC and/or ZRL master plan for all communication and coordination of a white-glove customer experience and aftercare. - Assist the C&S Market Development, Marketing, and Medical teams with execution coordination among the field based Dx Sales, Marketing, and Medical teams. - Lead key strategies, initiatives and marketing plans which maximize growth and expansion of the Diagnostics business. - Support the development of recommendations for investments and platforms in critical areas to drive new growth with C&S customers. - Engage directly with local markets (labs/sales teams) to coordinate new opportunities for C&S Partners. - Liaise with proper shared services functions to ensure smooth business operations across our commercial teams. - Identify and coordinate high impact product and service improvement opportunities with the Product Management and business operations teams. - Use internal and industry data to anticipate factors affecting commercial activity. Qualifications - BS/BA degree in Business, Marketing, or related field with 10+ years sales and account management, preferably in the diagnostics industry. - Minimum of 5 years of experience in the Animal Health and/or Diagnostics industry. - More than 5 years of sales and demand generation experience with a key focus on customer needs. - Minimum of 3 years of sales leadership in Animal Health Diagnostics. - Knowledge and/or experience in Reference Lab operations and associated disciplines. - Strategic thinker with ability to clearly define short-term and long-term objectives. - Ability to navigate in a matrix organization and create internal alignment with various stakeholders. - MBA or other advanced degree/experience beneficial. - Excellent relationship building and problem-solving skills. - Strong capacity for managing multiple efforts and understanding details. - Excellent verbal, written and presentation skills. - Proficient with Microsoft Office Suite including Excel, Word and PowerPoint. Location and Scope of Role This position is based remotely and will work closely with our Dx Commercial teams as well as C&S Partners. Travel is required. Compensation and Benefits - The US base salary range for this full-time position is $164,000 - $220,000. - This position is also eligible for short-term and long-term incentive compensation. - Comprehensive benefits package that supports the physical, emotional and financial wellbeing of our colleagues and their families. - Healthcare and insurance benefits beginning on day one. - A 401K plan with a match and profit-sharing contribution from Zoetis. - 4 weeks of vacation.

Role Description We are seeking an Outbound Orchestration Lead to join our Product Marketing team and drive outbound pipeline acceleration, mid-funnel progression, and lead-to-opportunity conversion strategies. This role will serve as a critical bridge between product marketing and sales execution, ensuring that our go-to-market efforts translate into coordinated, data-driven engagement across outbound channels. The Outbound Orchestration Lead will own the design, sequencing, and continuous optimization of outbound outreach across campaigns, events, and prospecting motions. This is a highly cross-functional role working across Product Marketing, Sales, and Revenue Operations to improve outbound effectiveness, scalability, and predictable pipeline generation. Key Responsibilities - Campaign-to-Execution Translation: - Translate Product Marketing strategy and assets into structured outbound engagement plans. - Ensure alignment between campaign intent and sales execution. - Cadence Strategy & Development: - Design outbound cadences to support campaign launches, event-driven outreach, and sales prospecting initiatives. - Define channel mix (email, call, LinkedIn, etc.), sequencing and timing, and personalization approach. - Maintain and evolve a library of standardized cadences and templates. - Orchestration & Cross-Functional Coordination: - Coordinate across teams to ensure outbound efforts are aligned and executed effectively. - Partner with RevOps to ensure accurate list targeting, campaign setup, and system execution. - Partner with AE/SDR/BDR leadership to ensure outbound prospecting cadences are adopted and consistently yielding high performance. - In-Flight Optimization: - Monitor outbound campaign performance in real time, including engagement rates, conversion rates, and pipeline generation. - Establish a closed-loop feedback mechanism and continuously refine messaging, cadence structure, and audience segmentation. - Scale high-performing approaches and discontinue underperforming efforts. - Continuous Improvement & Automation Enablement: - Identify repeatable patterns and best practices across campaigns. - Drive standardization of messaging frameworks, cadence structures, and execution workflows. - Partner with RevOps to translate learnings into scalable automation. - Success Metrics: - Conversion rates (Target → Lead → Opportunity). - Pipeline generated from outbound efforts. - Time to first engagement. - Improvement in campaign performance over time. - Adoption of standardized cadences across teams. Qualifications - Experience in Product Marketing, Demand Generation, or Sales/Revenue Operations. - Proven experience writing high-converting cold outreach copy and designing multi-touch, multi-channel prospecting sequences. - Strong understanding of outbound lead generation and campaign execution. - Analytical mindset with ability to interpret performance data and drive optimization. - Experience working cross-functionally with Marketing, Sales, and Operations teams. - Experience with CRM and sales engagement platforms (e.g., Salesforce, HubSpot, Sales Engagement tools) - Preferred. - Familiarity with multi-channel outbound strategies - Preferred. - Experience building or optimizing outreach cadences - Preferred. Benefits - Generous PTO and 11 paid holidays, plus well-being and volunteer time off. - Up to 16 weeks of fully paid parental leave and a baby stipend. - Multiple medical plan options with mental health and wellness support offerings. - 401(k) with company match and vesting after one year. - $400 annual well-being stipend and tuition assistance up to $5,250. - Recognition Rewards, Referral bonuses, exclusive discounts and more!

Role Description We are entering a period of significant change in how customers search for, evaluate, and select service providers. AI-powered search, answer engines, reputation signals, and local authority are reshaping demand generation. Unlimited Service Group is investing in a Growth Marketing Manager to help our brands remain visible, trusted, and competitive in this new environment. This role will lead initiatives across local search, reputation, digital demand generation, content, and marketing technology to ensure we continue to win where buying decisions are made. This position works closely with brand marketing specialists, a sales enablement marketer, an in-house creative team, and outside vendors, allowing the Growth Marketing Manager to focus on strategy, campaign performance, optimization, and growth. Key Responsibilities - Develop and execute multi-channel lead generation campaigns. - Manage paid search, local search, email, social media, and digital advertising initiatives. - Optimize campaign performance to improve lead volume, conversion rates, and ROI. - Partner with sales and operations teams to improve lead quality and conversion. - Drive local market visibility through SEO, Google Business Profiles, reputation management, and content initiatives. - Identify opportunities to increase organic traffic, local search rankings, and customer engagement. - Support market-specific campaigns that strengthen local brand authority. - Monitor lead flow, attribution, and campaign performance across marketing channels. - Partner with CRM and sales enablement teams to improve automation and reporting. - Develop insights and recommendations that improve marketing effectiveness and business outcomes. - Collaborate with internal creative resources on campaign assets, landing pages, videos, social content, and sales support materials. - Ensure campaigns align with brand standards and messaging. Qualifications - 5+ years of experience in growth marketing, demand generation, digital marketing, or performance marketing. - Experience managing Google Ads and digital lead generation campaigns. - Strong understanding of AEO, SEO, conversion optimization, and marketing analytics. - Analytical mindset with a passion for testing, optimization, and continuous improvement. Preferred Qualifications - Experience in B2B services, field service, facilities, trades, or multi-location organizations. - Experience with Google Business Profiles and reputation management programs. - Familiarity with Zoho CRM, BirdEye, Google Analytics, and AI-enabled marketing tools. Success Measures - Growth in qualified leads and marketing-sourced opportunities. - Improved conversion rates and campaign ROI. - Increased local search visibility and website engagement. - Improved marketing attribution and reporting. - Scalable campaign frameworks that can be deployed across multiple brands. Benefits - Opportunity to shape growth strategy. - Leverage modern marketing technology and AI. - Make a measurable impact on revenue and market expansion.

• Definir y ejecutar la estrategia de go-to-market, crecimiento y generación de ingresos de la compañía • Liderar el área de Generación de Demanda • Identificar y abrir nuevos mercados y verticales de negocio • Desarrollar un pipeline sólido de oportunidades comerciales y asegurar el cumplimiento de targets de revenue y rentabilidad • Establecer y nutrir alianzas estratégicas con clientes, partners tecnológicos y otros stakeholders • Analizar métricas de negocio y performance para optimizar tácticas de crecimiento • Liderar los equipos de Ventas, Marketing, Pre-Ventas y Customer Success Directors • Representar a la empresa en eventos, conferencias y foros de la industria • Liderar el delivery end-to-end