• Conduct outbound calls to caregivers who have applied to Abby Care (not cold calling). • Guide caregivers through the intake process, which may last 30 minutes to 1 hour. • Make 50–80 calls per day, depending on the number of intakes scheduled. • Follow up with caregivers via phone, SMS, and email regarding next steps or missing documentation. • Clearly explain Abby Care’s services and persuade caregivers who may be undecided about the program. • Serve as the primary contact for caregivers up until they go to training. • Occasionally communicate with providers and organizations to answer questions about the program. • Maintain a professional, empathetic, and supportive approach with caregivers. • Document all interactions and update caregiver information in Salesforce and Dialpad. • Track follow-ups and ensure no caregiver inquiry goes unanswered. • Attend team meetings and collaborate cross-functionally with Nurses and Care Operations teams. • Provide feedback on workflows and contribute ideas to improve intake and outreach processes. • Adapt quickly to changes as systems and processes evolve in a startup environment.

Role Description We're hiring a Growth Marketing Intern to build the testimonial content engine that brings Cadence's impact to life for health systems, providers, and patients. This role owns the end-to-end process of identifying, reaching, interviewing, and producing patient and provider stories that make the case for proactive chronic care. You will work directly with the marketing team to turn real patient and provider experiences into assets that support health system partnership conversations, provider adoption, and patient engagement. What You'll Do - Identify and contact patients and providers who are strong candidates for Cadence testimonials, using approved outreach workflows, scripts, and documentation processes. - Conduct and record testimonial interviews with patients, providers, and internal team members, following Cadence's consent, privacy, and compliance requirements at every step. - Use Descript to produce transcripts, organize recordings, and deliver first-cut edits for marketing team review. - Partner with the marketing team to surface strong quotes, storylines, and moments that support health system, provider, and patient-facing marketing materials. - Organize testimonial assets in Google Drive so they are consistently structured and easy for the team to locate and deploy. - Apply AI productivity tools to improve testimonial engine workflows, including outreach tracking, transcript review, and content distribution. - Coordinate with design to produce finished testimonial assets and support distribution across Cadence's owned channels. Qualifications - Current enrollment in or recent completion of a degree program in marketing, communications, content production, journalism, healthcare, or a related field. - Strong written and verbal communication skills, with the ability to conduct warm, professional conversations with patients and providers by phone. - Demonstrated organizational skills and attention to detail, including experience maintaining trackers, project plans, or structured file systems. - Proficiency in Google Suite - including Docs, Sheets, Drive, and Gmail - and the ability to learn new tools quickly, including phone systems, recording platforms, and AI-enabled editing software. - Good judgment when handling sensitive information, following approved processes, and operating within compliance and privacy workflows. - Fluency with AI productivity tools (such as Gemini, Notion AI, or comparable platforms) and comfort applying them to structured workflows, reporting, and process documentation. Requirements - The anticipated compensation range for this role is $7.25/hr–$19.00/hr, depending on location and experience. - This is a part-time remote position (24 hours/week, not eligible for benefits & perks section) open to candidates across the United States, with set hours of Monday–Wednesday, 9:00am–5:00pm ET/CT. - Pay is set in accordance with applicable federal, state, and local wage laws. Actual compensation will be determined based on factors including experience, skills, internal equity, and applicable law. Benefits - Competitive pay & equity* - Fully remote - Comprehensive health coverage: Medical, dental & vision - Paid time off - 401k plan + matching - Paid parental leave - Home office stipend Company Description Cadence is a clinical AI company that delivers continuous, proactive care for older adults with chronic conditions like hypertension, heart failure, and diabetes. We pair patients with a dedicated clinical team, integrate deeply into health system EMRs and workflows, and use our Clinical Intelligence platform to monitor vitals, surface risk early, optimize medications, and close care gaps between visits.

Role Description We’re looking for a Growth Marketer to build and run our outbound engine. This is a hands-on, in-the-tools role — not a strategy-deck role. You’ll own list-building, data enrichment, sequencing, copy, and reporting, and you’ll work directly with the CEO and our content lead to keep the funnel moving. If you have built outbound from zero before — ideally at a small consulting or B2B services firm — and you actually enjoy the craft of cold outbound (the data work, the testing, the obsession with reply rates), we want to talk. What You’ll Own - ICP and list-building: - Define and continuously refine our ideal customer profiles within mid-market banking and healthcare. - Build target account lists and contact lists that match. - Data enrichment and tooling: - Run our outbound stack — Clay, Apollo, LinkedIn Sales Navigator, and similar — to enrich accounts and contacts with the signals that actually predict reply rates. - Cold outbound campaigns: - Write, launch, and iterate on cold email and LinkedIn sequences. - Own subject lines, copy, cadence, and personalization at scale. - Testing and optimization: - A/B test relentlessly. - Know your open rates, reply rates, and meeting-booked rates by segment, sequence, and message — and adjust weekly. - Work with our team to set up a Slack bot (or similar) that reports key outbound metrics — volume, opens, replies, subject-line performance — on a regular cadence to the team. - Handoff to sales: - Make sure replies and booked meetings flow cleanly to the CEO and account team, with the right context. - Channel partnerships (stretch): - Help identify and warm up channel partners (vendors, integrators, advisors) who can introduce us into target accounts. Qualifications - 3+ years running outbound campaigns at a B2B SaaS, agency, consulting firm, or RevOps/growth team. - Strong working command of the modern outbound stack: Clay (or equivalent enrichment), Apollo / ZoomInfo, LinkedIn Sales Nav, Smartlead / Instantly / Outreach / similar, and basic spreadsheet or SQL fluency. - A real point of view on cold email copy. - Comfort with deliverability fundamentals: domain warm-up, sending infrastructure, list hygiene. - Data-driven by default. - Self-managed and disciplined. - Light AI/automation chops. - Past experience at ColdIQ, Belkins, Martal, Lemlist, or a similar outbound-focused shop. Nice to Have - Direct experience selling into banking, financial services, or healthcare. - Experience with channel/partner-led growth motions. What Success Looks Like in Year One - A repeatable outbound motion is up and running, with stable deliverability and a documented playbook. - Open, reply, and meeting-booked rates are tracked weekly and trending in the right direction. - A meaningful share of Perform’s new-logo pipeline is sourced from outbound — not just referrals. - Reporting (Slack bot or equivalent) gives the team real-time visibility into what’s working and what isn’t. - You’ve built strong working relationships with the CEO, Content Marketing Lead, and AM team, and the handoff from reply to meeting to opportunity is clean. How We Work Perform is remote-first with our office in Milton, GA. This role is open to U.S.-based candidates. We’ll set weekly priorities together; the rest is up to you to execute. You’ll work closely with the CEO, our Content Marketing Lead, and our existing AI/marketing ops support. We are a growing company; expect the work to be fast-paced, high-trust, and lean on process. There is a clear path to a larger role (full-time, growth lead) if the function is working and you want it. How We’ll Know You’re the One - Customer Focus: Acts with customers in mind. - Data Driven: Reaches for the numbers before opining. - Treats outbound as a craft. - Communicates compellingly. - Self-Directed: Takes initiative. - Cool under pressure. - Direct, honest, trustworthy. - Work Ethic: Brings real energy. - Wants to grow — personally, professionally, and as part of a company that is going somewhere. Why Perform - A growing firm with established enterprise clients and a clear position in AI-era services. - Four real service lines behind the marketing — AI, Build, Consult, Hire/Nearshore. - Direct line to the CEO and delivery leaders. - Remote-first with the autonomy that comes with it. - The opportunity to build and own a function as Perform grows. Interested? If you’ve read this far and think it sounds like you, we want to hear from you. Apply through our careers page or reach out directly. Perform is an equal opportunity employer.

Role Description The Sr Director of Marketing & Growth within OpenStax at Rice University provides strategic leadership of OpenStax’s marketing function. This role joins OpenStax at a moment when AI is reshaping how students learn and how they find us. The Sr. Director will help define what that means for OpenStax's voice, visibility, and audience engagement, including building workflows, tooling, and channels that make it real. - Shapes how OpenStax is positioned, understood, adopted, and championed by higher education faculty, K-12 educators, students, and institutional partners. - Leads a high-impact team while remaining hands-on in strategy, execution, and cross-functional collaboration. - Owns brand positioning, integrated multi-channel campaigns, educator engagement, institutional adoption, and the strategic evolution of the OpenStax website. - Provides go-to-market support for edtech products. - Has the authority to assess and evolve the structure of the marketing function over time, in partnership with the Leadership Team. Qualifications - Seasoned marketing leader with deep experience in mission-driven, education, technology, or high-growth environments. - Strong track record of building brand awareness, audience engagement, and product adoption through integrated marketing. - Fluent in using data and market insights to guide decisions. - Energetic about expanding educational access and affordability at scale. Requirements - Bachelor’s Degree. - Six or more (6+) years of experience in marketing, with progressive leadership responsibility. - Demonstrated success in managing a marketing function at a similar-sized or larger organization. - Excellent presentation, verbal, visual, and written communication skills. - Ability to build strategic relationships and work effectively in a fast-paced environment. - Hands-on ability to create and deploy marketing materials. - Strong knowledge of internal and external creative services and web development resources. - Proven success in building, embedding, and extending a brand and brand positioning. - Ability to use quantitative insights and market data to inform decision-making. - Demonstrated experience leading and developing high-performing teams. Preferences - 10+ years of marketing leadership experience, ideally within education, technology, mission-driven organizations, or high-growth environments. - Experience managing and developing teams. - Strategic and execution-oriented, comfortable setting long-term positioning. - Proven ability to build brand awareness, audience engagement, and product adoption through integrated marketing efforts. - Experience across areas such as content marketing, digital marketing, email marketing, community engagement, and product or lifecycle marketing. - Fluent in using quantitative and qualitative insights, market data, and experimentation to form hypotheses and guide decisions. - Strong communicator and collaborator who works effectively across teams. - Experience in higher education, K-12, educational technology, or open educational resources is preferred. - Hands-on proficiency with marketing platforms (such as Google Analytics, Salesforce, and Marketing Cloud Account Engagement). - Demonstrated experience with the marketing, sales, and retention pipeline of a SaaS product in a freemium structure. - Active use and comfort with AI tools and their growing applications. Essential Functions - Oversees strategic communications and marketing initiatives and develops long-range plans and programs to meet organizational objectives. - Guides and sets departmental budget, goals, and objectives in alignment with organizational goals. - Participates in university-wide and division-wide initiatives and cross-functional teams. - Identifies available data to guide strategy and marketing effectiveness. - Oversees the hiring, management, and mentoring of key staff. Additional Functions - Develops and leads OpenStax’s marketing strategy across key audiences. - Drives awareness, educator adoption, learner engagement, and institutional advocacy for OpenStax textbooks and future digital learning offerings. - Develops a deep, data-informed understanding of the evolving higher education, K-12, affordability, and OER landscapes. - Leads and develops a high-performing marketing team. - Owns and evolves OpenStax’s brand positioning and messaging. - Leads the strategic evolution of the OpenStax website. - Directs and coordinates integrated, multi-channel marketing campaigns. - Partners closely with Product teams to support launches and go-to-market strategies. - Collaborates with Analytics and Research teams to translate insights into measurable strategies. - Partners with the Development team on community giving campaigns. - Collaborates with Rice University and SafeInsights colleagues on shared priorities. - Contributes as a member of the Leadership Team to organizational strategy and decision-making. - Optimizes AI and LLM visibility as emerging marketing channels. - Leads the centralization of marketing and growth strategy within the organization. - Defines and optimizes pipeline conversion from awareness through retention. - Performs other duties as assigned in support of OpenStax and Rice department and program objectives. Workplace Requirements - This is a computer-intensive role performed in a remote home-office environment. - Reliable high-speed internet access and a suitable, distraction-minimized workspace are required. - Travel will be required for meetings, conferences, partner events, and team gatherings. Workplace Location - While residing in Houston is preferred, this position is fully remote. - Working hours will remain central standard time. Hiring Range - Annual hiring range: $150,000 – $196,000 annually. - Exempt (salaried) under FLSA — not eligible for overtime. - This position is partially funded by a grant or restricted funds.