At Adaptive, we’re Powering the Age of Immune Medicine. Our goal is to harness the power of the adaptive immune system to transform the way diseases are diagnosed and treated. As an Adapter, you’ll have the opportunity to make a difference in people’s lives. With Adaptive, you’ll create a career highlight through collaboration with bright, curious colleagues working at the apex of innovation and application. It’s time for your next chapter. Discover your story with Adaptive. Position Overview The Associate Product Marketing Manager supports day-to-day product marketing activities for the clonoSEQ brand, with a primary focus on tactical execution of omnichannel digital marketing initiatives, content development and review, and tracking Marketing and related Training & Development team effectiveness. This role supports digital engagement and communications across multiple channels and contributes to promotional efforts supporting EMR integration initiatives within the MRD organization. The role will work closely with cross-functional partners—including Sales Training, Digital Health, BioPharma Marketing, Corporate Communications, and Customer Operations—to ensure marketing initiatives are executed accurately, compliantly, and on time in support of brand and commercial objectives. Key Responsibilities and Essential Functions - Support execution of approved promotional strategies for clonoSEQ, with an emphasis on omnichannel digital marketing tactics aligned to brand objectives - Develop, update, and manage marketing collateral and digital assets across channels such as email, web, virtual programs, and sales enablement platforms - Support marketing initiatives related to EMR integration, including development and maintenance of compliant messaging, materials, and related training efforts - Develop subject matter expertise on new digital formats and best practices across all relevant digital and social channels - Coordinate review, approval, and implementation of compliant marketing communications in alignment with regulatory and internal requirements - Partner with BioPharma Marketing and Corporate Communications teams and other internal teams to support coordinated digital campaigns and customer-facing initiatives - Work with external agencies and vendors to execute digital and non-digital marketing deliverables, providing content input and project coordination support - Track and report on performance of marketing and digital initiatives, supporting analysis of engagement metrics and campaign effectiveness - Contribute to identifying best practices and process improvements related to omnichannel execution and marketing operations - Monitor competitive activity, including digital and EMR-related promotional approaches, and share relevant insights with leadership - Proactively monitor emerging digital and social trends - Effectively manage project timelines, deliverables, and budgets - All other duties as assigned Position Requirements (Education, Experience, Other) Required - Bachelor’s degree plus 5 years of related experience, or master’s degree plus 3 year of related experience - Minimum of 3 years of experience working within a scientific field (e.g., pharma, biotech, hematology/oncology, medical device, and/or diagnostics) - Familiarity with digital marketing tools, platforms, or workflows used to support customer engagement and field enablement - Strong organizational skills with the ability to manage multiple projects and timelines simultaneously - Flexible and proactive approach including a strong personal drive and desire for feedback - Strong team player and effective self-starter with a commitment to continuous evaluation of effectiveness - Self-motivated, execution-focused, and committed to high-quality, compliant marketing delivery - Excellent written and oral communication and presentation skills - A passion for the healthcare field and the power of technology to improve patient lives - Agency-side experience may be applicable Preferred - MBA or scientific graduate-level degree (e.g., MPH, PharmD) - Degree or certification in Marketing, Communications, Public Relations, or related field - Experience supporting digital marketing initiatives in a regulated healthcare environment - Exposure to EMR integration, digital health solutions, or healthcare IT–related marketing efforts - Exposure to hematology/oncology or immunology therapeutic areas - Experience coordinating with external vendors or agencies Working Conditions - Position can be remote, but Seattle-based is preferred - May require attendance at meetings scheduled outside of normal working hours, including some nights and weekends - Occasional travel (~10%) will be necessary to engage with customers, support business goals, and facilitate team building with a primarily remote/WFH team #LI-Remote Compensation Salary Range: $101,600 - $152,400 Other compensation elements include: - equity grant - bonus eligible ALERT: Malicious groups posing as Adaptive employees have recently used fraudulent email aliases to extend employment offers, provide fake documents, and request sensitive personal and financial information. Legitimate Adaptive employment opportunities are initiated through our careers page and extended after multiple interviews with verified employees. Adaptive does not ask new hires to purchase anything out-of-pocket, including home office supplies and equipment. Interested in this position, but don’t meet all the requirements? Adaptive is committed to building diverse, equitable, and inclusive teams across our organization. Please consider applying even if your experience doesn’t match all the qualifications; you may be the exact candidate we’re searching for! Adaptive is not currently sponsoring candidates requiring work authorization support for this position. Adaptive’s posted compensation information includes a base salary (or hourly rate) range and summary of other available total compensation. The base salary range represents a minimum-to-maximum salary (or hourly rate) available to candidates upon extension of offer. Base salary is thoughtfully considered upon offer and is determined through multiple evaluation checks throughout the interview process, including: a candidate’s ability to meet minimum qualifications (skills/experience/education), a candidate’s ability to thoughtfully address preferred qualifications, current market conditions, and internal pay equity. Listed base salary is exclusive of bonus, commission, equity, differential pay, benefits, and other incentives. Adaptive's benefits at-a-glance. Adaptive Biotechnologies is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability. Please refer the “Know Your Rights: Workplace Discrimination is Illegal” Poster for more information. If you’d like to view a copy of the company’s affirmative action plan or policy statement, please email hr@adaptivebiotech.com. If you have a disability and you believe you need a reasonable accommodation to search for a job opening or to submit an online application, please e-mail accommodations@adaptivebiotech.com. This email is created exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only messages left for this purpose will be returned. Messages left for other purposes, such as following up on an application or technical issues not related to a disability, will not receive a response. NOTE TO EMPLOYMENT AGENCIES: Adaptive Biotechnologies values our relationships with our Recruitment Partners and will only accept resumes from those partners who have active agreements with Adaptive. Adaptive Biotechnologies is not responsible for any fees related to resumes that are unsolicited or are received by any employee of Adaptive Biotechnologies who is not a member of the Human Resources team.

The Company Serving the People Who Serve the People Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and its constituents together. We are on a mission to support our customers with meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn. Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers power an unmatched Subscriber Network that use our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe. Want to know more? See more of what we do here. Job Summary Want a role with a creative, results driven, and innovative Marketing Team? This position is your opportunity to join Granicus, the leading cloud-based solution for government and support the advancement of driving new revenue in a young and energized Cloud Vertical. You will be a part of a team that values individual initiative as well as team work. What we do makes a difference. Our products and services improve the efficiency of government and the quality of people's lives. The Product Marketing Manager will lead the Product Marketing Team in developing and executing analysis, strategies, and programs to improve product positioning, product launches, and demand generation that builds long-term growth and competitive advantage. What Your Impact Will Look Like - Develop product positioning and messaging that differentiates our products in the market - Work closely with Sales Enablement to communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of our products - Plan the launch of new products and releases and manage the cross-functional implementation of the plan - Lead our market and competitive intelligence for the organization - be the expert on our buyers and how they buy, as well as the expert on our competition and how to position against them - Work closely with the Marketing and Product Teams to develop product-specific demand generation in close coordination with existing verticals and thought leadership campaigns - Work closely with Product Managers as part of the product council to develop and report on product specific campaigns - Define personas, buyer journeys, and articulate ROI tailored to key buying groups for government agenda management, meeting managements, video technology, records requests, and boards and commissions - Lead the development of our product content including creating and proofing marketing copy and creative collateral (website, videos, 1-pagers, and more) - Translate technical details of our products and how they work together into benefits for the user - Responsible for the strategy and execution of customer user groups, customer advisory groups, and strategic training programs - Lead in-app marketing initiatives from demand generation within the product to product onboarding - Other duties as assigned You Will Love This Job If You Have - 8+ years of Marketing or Product Marketing experience - Experience and/or interest in building and managing product marketing teams - Passion and/or experience in working with public sector entities - Experience in market analysis and competitive intelligence - Very strong written communication skills as well as presentation skills - Proven history of creating effective marketing programs - Ability to work closely and earn the respect of the Product, Marketing, and Sales Organizations - Project management skills and an understanding of how to manage the priorities of multiple stakeholders in a complex environment - Comfortable and professional when interacting with clients, onsite staffing, and representing Granicus to the general public - Experience working with international and virtual teams - An ability to work well in a fast-paced environment where functioning autonomously and collaborating as part of a team are equally important Pay Range USD $108,000.00 - USD $140,000.00 /Yr. About Us Don’t have all the skills/experience mentioned above? At Granicus, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don’t meet every requirement above but are excited to learn more, we encourage you to apply. We might just be able to find another role that could be a perfect fit! Security and Privacy Requirements - Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program. - Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies. The Team - We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand. The Culture - At Granicus, we are building a transparent, inclusive, and safe space for everyone who wants to bea part of our journey. - A few culture highlights include – Employee Resource Groups to encourage diverse voices - Coffee with Mark sessions – Our employees get to interact with our CEO on very important andsometimes difficult issues ranging from mental health to work-life balance and current affairs. - Microsoft Teams communities focused on wellness, art, furbabies, family, parenting, and more. - We bring in special guests from time to time to discuss issues that impact our employeepopulation The Impact - We are proud to serve dynamic organizations around the globe that use our digital solutions to make the world a better place — quite literally. We have so many powerful success stories that illustrate how our solutions are impacting the world. See more of our impact here. The Benefits At Granicus, we offer a comprehensive and flexible benefits package designed to support your well-being, growth, and work-life balance—starting from day one. Here’s what you can expect as a U.S.-based team member: Flexibility & Balance - Flexible Time Off – Take the time you need to rest, recharge, and live your life. - Company-Wide Wellbeing Days – Paid days off to unplug and focus on your mental health. - Work From Home Reimbursement – Support a productive home office environment. Health & Wellness - Multiple Health Plan Options – Including a 100% employer-paid plan. - Employer HSA Contributions – When enrolled in a High-Deductible Health Plan. - Fitness Reimbursement Program – Stay active, your way. - On-Demand Mental Health Support – Access to Headspace and other wellness tools. Family & Future - Paid Parental Leave – For both birthing and non-birthing parents. - Traditional & Roth 401(k) – With a generous company match. - Life & AD&D Insurance – 100% employer-paid coverage for peace of mind. Growth & Recognition - Online Learning Platforms – Fuel your professional development. - Competitive Salary & Bonuses – Your contributions are valued and rewarded. Equal Opportunity Employer Granicus is committed to providing equal employment opportunities. All qualified applicants and employees will be considered for employment and advancement without regard to race, color, religion, creed, national origin, ancestry, sex, gender, gender identity, gender expression, physical or mental disability, age, genetic information, sexual or affectional orientation, marital status, status with regard to public assistance, familial status, military or veteran status or any other status protected by applicable law.

• Lead product communication and go-to-market execution across channels • Own and continuously evolve product messaging and positioning • Drive campaigns, content, and announcements for product launches • Align closely with Product, Sales, and Customer Success to ensure consistent messaging • Act as the central point of coordination for product communication initiatives • Adapt messaging to market needs and identify growth opportunities • Monitor competitors and industry trends to inform strategy • Support pricing and positioning decisions • Optimize and scale marketing processes through automation and continuous improvement

• Develop and execute a comprehensive strategy and business plan to strengthen and expand CrowdStrike’s sell-through presence on the AWS Marketplace. • Design, implement, and manage programs that enhance the value proposition of CrowdStrike’s offerings on AWS Marketplace. • Ensure alignment with overall company goals and objectives. • Work closely with cross-functional teams including Sales, Marketing, Product, Operations, and Engineering to ensure seamless execution of programs and initiatives related to the AWS Marketplace. • Track, analyze, and report on the performance of CrowdStrike on the AWS Marketplace. • Use data-driven insights to make informed decisions to identify additional opportunities to increase pipeline and sell-through revenue. • Evangelize and drive enablement for AWS marketplace with CrowdStrike, AWS, and solution provider sales teams. • Troubleshoot any issues related to AWS Marketplace - billing, invoicing, credit requests, quote adjustments - and liaison with appropriate teams - sales, alliances, operations, deal desk, A/R, etc. • Identify and pursue opportunities to expand CrowdStrike’s reach and influence within the AWS Marketplace. • Develop and maintain relationships with key AWS Marketplace stakeholders. • Ensure all AWS Marketplace activities comply with relevant policies, regulations, and best practices. • Maintain a high standard of governance and operational excellence. • Facilitate AWS Marketplace Private Offer Promotional activities to accelerate the closure of opportunities in collaboration with RSM/RAM community. • Lead MPOP nomination process and pipeline review with AWS MP PDM. • Represent CrowdStrike at industry events, AWS conferences, and joint customer meetings to promote the partnership and build AWS Marketplace awareness. • Ability to travel up to 20%. • Other projects and duties as assigned.