Role Description
The Field Service Representative is a motivated self-starter who will lead and execute seasonal go-to-market and service strategies in specified distribution channels within their assigned territory. This role will foster growth, excitement, and awareness within the community by conducting education, promotion, and merchandising tasks for Balega, Implus, and its products. The Balega Field Service Representative will also establish meaningful and lasting relationships with retailers, community partners, and consumers to drive sell-through of Balega products and increase market share. This role requires frequent travel to assigned accounts, designated consumer events, races, and working on weekends.
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Support retailers through in-person visits, demos, working the sales floor, and partnering for local expos
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Conduct clear and persuasive product presentations to educate and motivate retail staff and customers
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Engage with community and retail partners to create excitement and brand awareness around Balega (and TriggerPoint / RockTape as appropriate)
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Implement merchandising or promotional activations with product and POP
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Provide support for Balega, TriggerPoint, and RockTape through education and product presentations at REI and Scheels
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Represent Balega at local (and select national) events, races, and expos
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Complete detailed and accurate field activity reports turned in immediately after field visits
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Maintain organization and appearance of field assets and product samples
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Uphold fiscal responsibility by managing travel, expenses, promotional material, and seeds
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Ensure in-field activities align with seasonal go-to-market strategies and sales goals established by the leadership team
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Strategize with Sales Reps to create a service plan to support brand growth in assigned territory
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Collaborate with other members of the Field Service Team to create and implement unique education initiatives and activations
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Be the “eyes and ears” of the company: collect and relay feedback on Balega products, competitor brands, and industry trends being seen while visiting accounts and attending events
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Bring your experience, ideas, and unique perspective to the team to contribute to the continued growth and success of The Field Service Team and Balega
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Provide Social Media content for review and posting by our Social Media Manager through proper networks
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Extensive travel throughout the Central United States
Qualifications
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2+ years of experience and professional achievements, ideally in marketing/sales and/or Run/Outdoor Specialty
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Familiarity with the Balega product line
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Strong time management, planning, and organizational skills
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Excellent written and verbal communication skills
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Ability to work well independently, as well as within a team
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Experience working directly with consumers, fitting, and selling technical footwear, insoles, and socks
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Proficient in Microsoft applications including Outlook
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Self-motivated with the desire to show initiative and be proactive
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Location requirement: While this position is fully remote, the ideal candidate will reside in the greater Austin, Texas area
