Productive businesses use 1Password to secure employees at scale.
Senior Staff Product Marketing Manager – Enterprise Password Manager
Location
California
Posted
1 day ago
Salary
$180K - $261K / year
Seniority
Senior
Job Description
Senior Staff Product Marketing Manager – Enterprise Password Manager
1Password
• Own messaging, positioning, and launch strategy for the Enterprise Password Manager • Define how 1Password talks about credentials security • Tell the story clearly to analysts, IT buyers, security leaders, and sellers • Own positioning and market leadership claims for EPM • Partner with Solutions Marketing on competitive differentiation • Produce discovery decks, battlecards, objection-handling guides • Bring the market's perspective to Product • Make the market case early before decisions are locked
Job Requirements
- 7+ years of B2B SaaS product marketing
- Working knowledge of broad cybersecurity concepts
- You've repositioned a mature enterprise product
- Can market to enterprise IT and security buyers
- A track record of winning in competitive markets
- Understand how credentials work beyond passwords
- Working knowledge of enterprise IT: MDM, SSO, directory services
- Use AI to go faster, not to think less
- Write for multiple audiences without diluting the message
- Strong narrative instincts: open with the problem, build to the solution
- Security certifications (CISSP, Security+, or similar) (bonus)
Benefits
- health, dental, 401k and many others
- utilization of our generous paid time off
- an equity grant
Related Guides
Related Categories
Related Job Pages
More Product Marketing Jobs
Lead Ads Product Marketing Manager
PinterestAn internet company and social media platform, Pinterest helps people dream about, plan, and prepare for a life they love by “pinning” inspirational, user-g
Lead Ads Product Marketing Manager Location: San Francisco, California, United States / Remote (U.S.) Employment Type: Regular, Full-time Work Arrangement: Remote (U.S.) (PinFlex; in-office collaboration required 1–2 times every 6 months) Salary: USD $145,747–$300,067 per year (plus equity) Travel: Yes – occasional travel for in-office collaboration (1–2 times every 6 months) Job Description: About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here. What the Role is: As the Measurement Product Marketing Lead, you will define, position, and scale Pinterest's advertiser measurement strategy spanning attribution, signal quality, data partnerships, and measurement infrastructure to help advertisers understand and grow performance in an increasingly complex landscape. This role is responsible for shaping how Pinterest brings measurement solutions to market, including attribution coverage, first-party data capabilities, incrementality, and emerging methodologies that give advertisers confidence in Pinterest's ability to deliver and prove results. You will play a critical role in sustaining and growing advertiser outcomes amid evolving platform changes, signal loss, shifting measurement expectations, and a rapidly changing industry landscape. You will serve as the connective tissue across Product, Data Science, Engineering, Sales, Legal, and senior leadership ensuring that new solutions are commercially clear, technically sound, and grounded in advertiser impact. This includes driving inbound market and competitive research, developing compelling narratives for advertisers, partnering with EPD to assess business implications before rollout, and ensuring attribution coverage is treated as a top-level strategic priority. What You'll Do: - Define the strategic narrative and positioning for Pinterest's measurement capabilities, helping advertisers and the industry understand Pinterest's approach to attribution, signal quality, and performance visibility. - Lead go-to-market strategy and commercial readiness for new measurement products and capabilities including messaging, launch plans, advertiser-facing materials, sales enablement, onboarding guides, objection handling, and escalation frameworks. - Make attribution coverage a top-level product and business priority by partnering with Product, Data Science, Engineering, and senior leadership to assess how signal availability, data sources, and product changes affect advertiser reporting, optimization, and performance visibility. - Drive roadmap input, rollout planning, and business impact assessment for measurement changes ensuring advertiser impact, product scalability, and revenue implications are understood and incorporated before launch. - Shape Pinterest's market and industry thought leadership on advertiser measurement through competitive research, advertiser insights, executive narratives, and clear enablement for Sales, Client Solutions, and external audiences. What we’re looking for: - 7+ years of experience in Product Marketing, Product Management, Strategy, or related roles, ideally within social, tech, ads, measurement, data, privacy, or adtech platforms. - Bachelor’s degree in a relevant field such as Marketing or equivalent experience. - Deep understanding of ads measurement and performance marketing, including conversion reporting, attribution methodologies, signal loss, first-party data, event quality, optimization workflows, and brand/performance advertiser needs. - Strong knowledge of identity and privacy-enhancing technologies, including GDPR, CCPA, ATT, digital identity matching, Differential Privacy, MPC, TEEs, Data Clean Rooms, and other privacy-preserving measurement approaches. - Proven success developing positioning, GTM strategy, launch plans, and sales enablement for highly technical products across privacy, identity, measurement, attribution, data, or ads. - Strong analytical and business judgment, with the ability to assess advertiser, reporting, attribution, and revenue impact from product or privacy changes and translate insights into clear recommendations for Product and senior leadership. - Exceptional cross-functional leadership and communication skills, including experience partnering across Legal, Privacy, Infrastructure, Data Science, Engineering, Product, Measurement, Sales, and Client Solutions while creating clear narratives, playbooks, objection handling, escalation paths, and executive-ready materials. - Demonstrated ability to use AI to improve speed and quality in your day-to-day workflow for relevant outputs. Relocation Statement: - This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model. In-Office Requirement Statement: - We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role. - This role will need to be in the office for in-person collaboration 1-2 times every 6-months and therefore can be situated anywhere in the country. #LI-REMOTE At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise. Information regarding the culture at Pinterest and benefits available for this position can be found here. US based applicants only $145,747—$300,067 USD Our Commitment to Inclusion: Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support. By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.
• Lead GTM Transformation Execution • Orchestrate and support a portfolio of strategic workstreams, including GTM Strategy & Positioning, Account Growth Model, Seller Enablement, Revenue Operations, and Demand Generation • Drive Cross-Functional Alignment • Work closely with workstream owners across sales, marketing, alliances, account management, and delivery to achieve program milestones and outcomes • Manage Strategic Initiatives & Partners • Oversee specific projects within larger workstreams • Build Operating Rhythm • Establish and run regular program reviews, status tracking, and executive updates • Support Integration & Commercialization Efforts • Help coordinate onboarding and adoption of tools, processes, and programs across teams
Technical Leader Marketing Cloud
íliaSomos especialistas em tecnologia, dados e design, impulsionando a transformação digital de grandes players do mercado há mais de 10 anos, nos setores financeiro, seguros e mobilidade. Com mais de 450 profissionais, estamos presentes no Brasil e Europa, atendendo aos mercados da América Latina, Europa e América do Norte, desenvolvendo produtos digitais de alta qualidade e com foco em resultados de negócios. Certificada pelo 7° ano consecutivo como Great Place to work aqui na ília acreditamos que pessoas mudam o mundo, e investimos nelas. Nossas awesome deliveries são feitas de pessoas para pessoas, afinal awesome people make awesome deliveries!
Role Description Estamos buscando uma pessoa Líder Técnico Salesforce Marketing Cloud para atuar na evolução estratégica e técnica da plataforma, sendo referência na construção de soluções de CRM, automação de marketing e relacionamento com clientes. Essa pessoa será responsável por liderar tecnicamente a frente de Salesforce Marketing Cloud, apoiando a definição de melhores práticas, direcionamento das soluções, evolução da plataforma e desenvolvimento do time, atuando de forma próxima às áreas de negócio, projetos e tecnologia. Buscamos um perfil com forte experiência em Marketing Cloud, visão estratégica de dados e jornada do cliente, capacidade de liderança técnica e atuação hands-on na construção de soluções escaláveis. Responsibilities - Atuar como referência técnica da plataforma Salesforce Marketing Cloud, direcionando soluções, boas práticas e padrões de desenvolvimento; - Liderar tecnicamente analistas e desenvolvedores, apoiando a evolução profissional do time, realizando mentorias e promovendo boas práticas; - Apoiar o desenho de arquiteturas e soluções dentro do ecossistema Salesforce Marketing Cloud; - Realizar análises técnicas, estimativas de esforço e direcionamento das demandas junto aos times de projeto; - Garantir a qualidade das entregas, apoiando revisões técnicas, validações e melhorias contínuas; - Desenvolver, evoluir e sustentar soluções utilizando Salesforce Marketing Cloud; - Criar e otimizar jornadas multicanais utilizando Journey Builder, envolvendo canais como e-mail, SMS, Push e WhatsApp; - Atuar na construção de estratégias de relacionamento, segmentação e personalização da comunicação com clientes; - Configurar e evoluir automações utilizando Automation Studio; - Trabalhar com Data Extensions, segmentações e estruturas de dados para ativação de campanhas; - Apoiar integrações entre Marketing Cloud e demais produtos Salesforce ou sistemas externos; - Garantir boas práticas de governança, segurança e organização da plataforma; - Atuar em parceria com áreas de CRM, Marketing, Dados e Tecnologia, traduzindo necessidades de negócio em soluções técnicas. Qualifications - Experiência sólida atuando com Salesforce Marketing Cloud; - Experiência prévia em liderança técnica, referência técnica ou condução de times em projetos Salesforce Marketing Cloud; - Domínio da construção de jornadas utilizando Journey Builder e automações no Automation Studio; - Experiência com segmentação, Data Extensions e manipulação de dados para campanhas; - Conhecimento em Marketing Cloud Connect e integrações com o ecossistema Salesforce; - Conhecimento em desenvolvimento para Marketing Cloud utilizando HTML, CSS e JavaScript; - Capacidade de atuar com visão estratégica de CRM, dados e experiência do cliente; - Experiência trabalhando em ambientes ágeis e conduzindo demandas técnicas junto aos times de projeto. Differentials - Certificações Salesforce Marketing Cloud, como Marketing Cloud Email Specialist e/ou Marketing Cloud Administrator; - Experiência com Salesforce Data Cloud e estratégias de Customer 360; - Conhecimento em estratégias avançadas de personalização e automação de relacionamento; - Experiência em projetos de grande escala e alto volume de comunicação. Benefits - Nossa contratação é CLT- 40h semanais com jornada flexível, sendo executada de forma remota. - Plano de Saúde e Odontológico SulAmérica extensivo a dependentes; - Vale Alimentação/Refeição em cartão flexível Caju benefícios; - Seguro de Vida; - Auxílio Home-Office em cartão flexível Caju benefícios; - Wellhub (Gympass); - Sesc – extensivo a dependentes, com acesso aos serviços em todo o Brasil; - TotalPass. - ília University: Universidade Corporativa com mais de 20 mil cursos disponíveis para desenvolvimento pessoal e profissional; - Language Academy: Escola de idiomas para ílians; - í-talks e Chapter: Momentos e cerimônias em que o time compartilha práticas, estudos, projetos e ideias; - Plano de Saúde PET - Guapeco; - Onhappy – benefício de viagem a lazer, com liberdade para você viajar com quem quiser; - BYOD - Alugamos o seu notebook pessoal te pagando um valor mensal; - Seu Niver, seu bolo! - Seu Networking Vale Prêmio - Programa de premiação a indicação de novos funcionários.
• Serve as a strategic partner to leadership on business model design, pricing strategy, and commercial innovation • Proactively identify and lead high-value partnerships in the life sciences space • Manage cross-functional initiatives improving our positioning for Pharma commercial teams • Develop and execute thought leadership initiatives • Track market trends, customer insights, and competitive dynamics • Collaborate with Sales and Marketing refining messaging and value propositions • Support go-to-market planning including segmentation and messaging • Contribute to strategic planning and growth initiatives



