• Own advertising campaigns on paid social and in-app advertising channels, accountable for growth strategies, building & optimizing campaigns, tracking & reporting KPIs, and creative strategy. • Assist in managing third party ad network relationships • Develop a test and learn framework centered around audience segmentation, creative optimization and bid strategy • Lead project management process with our marketing designer. Working to develop and test winning ad creatives based on performance data • Work closely with the head of acquisition to create budgets and channel KPIs to improve the execution of paid ad campaigns and overall contribution to business growth • Monitor and analyze campaign performance in collaboration with internal team and external measurement partners, provide the wider team and stakeholders with regular updates and insights • Stay informed about industry trends, competitor activity, and emerging technologies in order to recommend new paid media tactics, concepts, and approaches to inform broader marketing strategy

• Own paid UA end-to-end across Meta, TikTok, Google • Run the creative testing loop on paid • Own the funnel from ad to install to subscription • Own measurement and attribution • Work directly with product and the CEO

Role Description The Head of Growth owns the full revenue funnel at Bonusly—from the first ad impression to the closed-won signature, and the expansion bookings that follow. You own demand generation, pipeline development, sales execution, and the revenue operating system that makes all three move as one. You will lead Demand Generation, Sales, and Revenue Operations as a single integrated function. You will be measured on pipeline created, bookings closed, and the efficiency of the full revenue cycle. What You'll Own - Full-funnel revenue. - Demand-gen-sourced pipeline, sales-sourced pipeline, new logo bookings, sales-led expansion, and PLG bookings. - Positioning: You own how our full suite of products lands in ads, in demos, and in proposals. You close the loop between what product says and what sales and marketing hear back from the market. - Demand generation and pipeline creation: Campaigns, events, paid, and free-trial signup optimization. You build a pipeline engine that consistently delivers sufficient coverage of the bookings target with a healthy mix of inbound, outbound, partnerships, and customer referral motion. - Sales execution: AE productivity, ADR productivity, sales cycle optimization, win rate, multi-threading discipline, deal velocity, and forecast accuracy. You own and run the revenue playbook. - Product-led growth: We have multiple PLG paths. You own the experiments and the decision on which paths to invest behind. What "AI-Native" Means in This Role Bonusly is past AI adoption. Every GTM team member is using AI trained with specialized skills. Our internal data platform connects multiple data sources and routes validated intelligence to every revenue function. Daily briefings, deal prep, ROI models, RFP responses, competitive analysis, and account narratives are now done in minutes. As Head of Growth, you will operate as an AI-first leader and design your org around agents, as well as team members, where judgment, relationships, and creative bets compound. You will make AI a competitive moat in the funnel itself: personalized outbound, dynamic deal collateral, and continuous competitive intelligence. Qualifications - You have led full-funnel revenue at a B2B SaaS company at our stage or one stage ahead — Series B through growth-stage with credible pattern recognition on what scales and what breaks. - You have run demand gen and sales together. Even if you have not, you do not see them as separate disciplines; rather, you see them as a single funnel. - You have built a real PLG motion that scales through the strength of product adoption. - You are direct, accountable, and constructive under pressure. You give and take feedback well. You make the call and own the outcome. - You care about the work culture you create. Bonusly is a company about making work better, and our GTM org is held to that standard internally first. - You are a conscious leader who is motivated to achieve customer and team success before personal success, dedicated to our mission of making work better. Benefits - A profitable, growing company with a strong conviction about where we are going and how we are going to change the world of work. - A category-defining product that customers love. - A GTM team that has done the hard work of becoming AI-integrated, ready for a leader who will take them to AI-native. - Direct access to the CEO, an engaged board, and the autonomy to run the full-funnel revenue org the way you believe it should be run. - Competitive base, performance-based variable, meaningful equity, full benefits, and the same recognition culture we sell. Compensation - Base Salary: $170,000-$210,000 - Commission: 100% of Base - Total On-target Earnings (OTE), including salary: $340,000-$420,000

Role Description Buscamos un/a Growth Engineer que sea el puente entre negocio, producto y tecnología. No buscamos a alguien que espere instrucciones — buscamos a alguien que identifique la oportunidad, diseñe la solución y la construya. Es un rol híbrido por diseño: mitad growth estratégico, mitad builder técnico. Liderarás iniciativas como el programa de referidos y el programa de embajadores, diseñarás experimentos, construirás automatizaciones y medirás todo. Tareas - Liderar de punta a punta iniciativas de crecimiento (referidos, embajadores, activación): diseño, construcción, lanzamiento, medición e iteración - Diseñar y ejecutar experimentos A/B sobre adquisición, activación y retención - Construir automatizaciones e integraciones propias (APIs, scripts, no-code/low-code) sin depender del roadmap de producto - Definir, instrumentar y monitorear métricas clave: MAUs, K-factor, CAC, LTV, tasa de referidos - Analizar funnels e identificar cuellos de botella y oportunidades de crecimiento - Proponer y mantener un roadmap de growth propio, comunicando resultados al equipo Qualifications - 3 a 5 años de experiencia en growth engineering, product engineering o roles híbridos negocio-tecnología - Experiencia comprobable diseñando o ejecutando programas de referidos, afiliados o embajadores - Sólidos conocimientos de programación (JavaScript, Python o SQL) para construir sin depender 100% de tech - Manejo de herramientas de analítica de producto (Amplitude, Mixpanel, GA4 o similares) y A/B testing - Conocimiento de metodologías growth (AARRR, growth loops, North Star Metric) - Familiaridad con herramientas de marketing automation y no-code (Make, Zapier, Braze, CleverTap) - Alta autonomía y sesgo a la acción en entornos de startup/scale-up Requirements - Deseable: Experiencia en fintech, remesas o aplicaciones financieras - Deseable: Experiencia liderando growth de forma individual (one-person growth team) - Deseable: Conocimiento de APIs REST y herramientas de BI Benefits - 🌎 100% remoto - 📈 Impacto directo y visible en el crecimiento del negocio - 🤝 Acceso directo a founders y liderazgo - 🏗️ Alta autonomía para proponer, construir y medir - 🤝 Días Libres ilimitados