• Own content on our channels. • Create and publish original Korean-language content for JTX and Jito Network across X, Telegram, and other relevant regional platforms. • Adapt global campaigns into something that actually resonates locally. • Produce for the retail audience and the trader crowd. • Build and maintain a network of Korean crypto KOLs, YouTubers, Telegram group admins, and community leaders. • Manage creator and media partnerships as extensions of the strategy. • Coordinate PR placements across crypto and mainstream tech and finance media. • Lead APAC expansion to other priority markets including Hong Kong, Taiwan, Singapore, and Japan. • Join global marketing syncs and surface what the team in the US and Europe can't see.

• Gestão de Performance: Atuar como owner dos resultados de produtos do ecossistema, sendo responsável por organizar e priorizar o roadmap de iniciativas. • Problem Solving e Análise: Realizar análises e resolver problemas complexos que envolvam dados e processos internos. • Interface entre Times: Atuar na articulação com diferentes áreas para destravar temas e viabilizar melhorias contínuas. • Eficiência Operacional: Utilizar IA como meio para otimização de produtividade e ganho de escala nas rotinas do time.

Role Description The Director, Growth Marketing is responsible for building and scaling the demand generation engine that drives new pipeline creation and revenue growth across our buyer segments. The right candidate is energized by standing up new capabilities and refreshing processes, not just optimizing mature ones. Reporting to the Senior Vice President, Marketing and Communications, this role leads a team spanning demand generation, digital marketing, marketing automation, and event marketing, plus agency and vendor relationships. The right candidate brings deep B2B SaaS experience, understands long-cycle enterprise and government sales, and thrives building new capabilities. What You'll Do - Build and own the growth marketing strategy — defining target segments, channel mix, campaign architecture, and pipeline targets in close partnership with the SVP of Marketing and Communications and Sales leadership. - Design and execute multi-channel demand generation programs including account-based marketing (ABM), digital advertising, content syndication, paid and organic digital channels, email nurture, and webinar programs tailored to targeted buyer personas. - Identify and implement the right tools, platforms, and processes to support scalable demand generation — standing up capabilities that don't exist today where needed. - Introduce AI-assisted workflows across marketing operations — including content production, campaign optimization, and lead scoring — to increase team velocity and efficiency. - Establish clear KPIs and reporting for demand generation: pipeline contribution, conversion rates, cost per opportunity, and channel-level ROI. Build the dashboards and cadences to make this data actionable. - Partner with Revenue Operations to strengthen lead management infrastructure; scoring models, routing logic, CRM integration — ensuring clean handoffs to Sales. - Collaborate with Sales to define and improve the inbound lead process, including qualification criteria, distribution logic, and follow-up cadence. - Own the company's event strategy, including Unite Us-hosted events and One Continuum, the annual customer conference — with clear goals tied to pipeline generation and customer engagement. - Develop field marketing programs aligned to state-level and regional sales priorities, including presence at key industry events. - Build demand generation approaches tailored to complex, multi-stakeholder procurement cycles and policy-aligned thought leadership. - Support healthcare IT analyst relations and amplify customer evidence programs — case studies, ROI stories, peer references — that accelerate deals and strengthen competitive positioning. - Ensure marketing data practices and tracking align with healthcare data sensitivity and evolving digital privacy requirements. - Build, lead, and mentor a high-performing growth marketing team — setting clear expectations, managing performance, developing talent, and managing agency relationships and budget. Qualifications - 10+ years of progressive marketing experience in B2B SaaS, with significant time in demand generation or growth marketing leadership. - 5+ years building and leading marketing teams of 5+ people. - Track record of building demand generation programs and infrastructure — not just inheriting mature systems. Comfortable in environments where processes, tools, and playbooks need to be created. - Experience with account-based marketing and selling into multi-stakeholder buying committees with long sales cycles (12+ months). - Proficiency with marketing automation platforms, CRM (Salesforce), and analytics tools. - Practical experience using AI tools to improve marketing productivity. Requirements - This position is remote, U.S. based. - This position may require 15% travel. - All team members will be required to pass a background check which includes criminal, employment, and education verification. Benefits - Medical, Dental, and Vision insurance for team members and eligible partners and dependents, including unlimited virtual mental health and acute medical visits. - Mental health benefits, such as the Employee Assistance Program (EAP) and wellness platform subscription, are available to all team members. - Flexible Time Off — Take what you need, including volunteer days and mental health days. We also offer 14 paid, company-wide holidays. - Paid Parental Leave — Adoptive parents are included. - Employee Resource Groups — Join our ERGs to connect and engage with colleagues, like Military Veterans. - Tax-advantaged health savings accounts (HSAs), flexible spending accounts (FSAs), and commuter benefits. - 401(k) + Employer Match — Enjoy matching, immediate vesting and financial wellness resources. - Life and AD&D — a company paid benefit, with the option to purchase additional coverage for yourself and your dependents. - Disability Coverage. - Accident Insurance. - Pet Insurance. - All necessary equipment to perform your duties, including a computer, mouse, keyboard as well as other items on our approved list of WFH supplies. Company Description Unite Us’ mission is to unlock the potential of every community. Our co-founders started Unite Us in 2013 to serve the people they served with. They witnessed firsthand the barriers and inefficiencies in trying to navigate health and social services, and set out to improve that experience for veterans and their families. Unite Us quickly expanded to serving all people who need connections to care across our country. Through Unite Us’ national network and software, community-based organizations, government agencies, and healthcare organizations are all connected to better collaborate to meet the needs of the individuals in their communities. We drive the collaboration to predict, deliver, and pay for services that impact whole-person health. If you want to do well and do good, join Unite Us.

Role Description A fast-growing fintech company is seeking a Director of Growth Marketing to build and own an AI-native outbound growth engine from the ground up. This is a hands-on individual contributor leadership role for someone who thrives on creating scalable revenue-generation systems, leveraging AI, automation, and data-driven experimentation. You'll have significant influence over go-to-market strategy and work closely with executive leadership to accelerate growth. What You'll Do - Build and Own the Outbound Growth Engine - Design and develop a scalable outbound growth system from zero to one. - Create AI-native and agentic workflows that generate pipeline without increasing headcount. - Own the entire outbound process, from prospect identification to performance reporting. - Drive AI-Powered Growth Initiatives - Build enrichment waterfalls and AI-personalized outreach campaigns. - Manage outbound programs across email, LinkedIn, and other channels. - Leverage automation and AI tools to maximize efficiency and conversion. - Develop Signal-Based Targeting - Build trigger-based workflows using market and company signals. - Identify growth opportunities through funding events, hiring trends, product launches, and other strategic indicators. - Continuously refine targeting and segmentation strategies. - Partner on Go-To-Market Strategy - Collaborate closely with executive leadership on positioning, messaging, and campaign execution. - Support product launches and strategic growth initiatives. - Help shape the future of the company's revenue generation engine. - Own Pipeline Performance - Track and optimize outreach volume, response rates, meetings booked, and pipeline generated. - Continuously test, learn, and improve growth performance through data-driven experimentation. Qualifications - 5–10 years of experience in Growth Marketing, Revenue Operations, Demand Generation, or B2B Go-To-Market functions. - Proven success building outbound programs from scratch in high-growth technology companies. - Strong AI-first mindset with hands-on experience using AI tools to research, enrich, personalize, and optimize campaigns. - Experience designing automated workflows and scalable systems. - Strong experience with tools such as: - Clay - Apollo or ZoomInfo - HubSpot or Salesforce - LinkedIn Sales Navigator - Smartlead, Instantly, or similar outbound platforms - Experience in fintech, payments, financial infrastructure, SaaS, or related B2B technology sectors is highly preferred. - Exceptional written communication skills. - Strong analytical mindset with the ability to design experiments and optimize performance using data. - Systems thinker who can build repeatable and scalable processes. Requirements - Thrives as a senior individual contributor. - Enjoys owning a business function end-to-end. - Passionate about leveraging AI to transform outbound growth. - Excited by fast-paced startup environments. Benefits - Competitive compensation ($120K–$150K) - Fully remote opportunity (US-based) - High ownership and autonomy - Direct collaboration with executive leadership - Opportunity to build a modern AI-driven growth engine from the ground up - Work at the forefront of fintech innovation