User Acquisition Manager – In-app Networks
Location
Ukraine
Posted
6 days ago
Salary
0
Seniority
Junior
Job Description
User Acquisition Manager – In-app Networks
United Tech
• Launch and manage advertising campaigns across ad networks (AppLovin, Moloco, Mintegral, Unity Ads, etc), where we operate as an official partner. • Monitor and optimize campaigns daily against key metrics (CPA, CPI, IPM, ROAS, Retention). • Own your channel strategy end-to-end: design your own testing structure for creatives, audiences, and bidding strategies, focused primarily on Tier-1 markets (US, Western Europe). • Maintain campaign reporting and prepare regular performance reports. • Communicate directly with network account managers on launches, optimization, creative moderation, and technical issues. • Collaborate with the Creative team to request and provide feedback on creatives. • Report on results in team syncs and drive your own experiments with real ownership of outcomes.
Job Requirements
- 1+ years of hands-on experience in performance marketing for mobile apps, personally launching and managing campaigns (not only through a managed-service setup).
- Practical, hands-on experience with at least one of the networks: AppLovin, Moloco, Mintegral, Unity Ads, at a meaningful spend level (not just small test launches).
- Experience working with monthly budgets from $100,000.
- Understanding of programmatic/ad network buying principles (bidding, auctions, optimization events).
- Solid grasp of core performance metrics (CPA, CPI, CTR, CR, ROAS, IPM, LTV).
- Confident with Excel/Google Sheets for data work.
- English at Intermediate (B1+) level for working with network interfaces and communicating with account managers.
- Attention to detail and discipline in reporting and campaign structure.
- Basic SQL knowledge or experience with BI tools (Tableau, AppsFlyer) would be a plus.
- Understanding of MMP tools (AppsFlyer/Adjust) and attribution principles would be a plus.
- Interest in automating routine processes (reporting, monitoring) using AI tools would be a plus.
Benefits
- 20 paid vacation days, 15 sick days, and 6 additional days off for family events.
- Up to 10 additional days off for public holidays.
- 100% medical insurance coverage.
- Sports and equipment reimbursement.
- Team building events, corporate gifts, and stylish merch.
- Financial and legal support.
- Maternity Recovery Support Allowance.
- Position retention and support for those who join the Armed Forces of Ukraine.
- Participation in social initiatives supporting Ukraine.
- Work from our Kyiv hub or remotely with a flexible schedule.
- Modern equipment or depreciation of your own tools.
- Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche..
- 70% of our heads and leads have grown into their roles here – so can you!.
- Performance-oriented reviews and Individual Development Plans (IDPs).
- Reimbursement for professional courses and English classes.
- Corporate library, book club, and knowledge-sharing events.
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