• Own lower funnel Amazon Advertising strategy across Sponsored Ads, DSP, AMC, and ABVP • Develop and lead annual and multi-year retail media strategies aligned to brand and commercial goals • Manage and optimize an eight-figure budget to balance growth, efficiency, and margin • Lead agency partners on planning, execution, creative, and performance management • Partner with Brand, Marketing, and Sales to ensure aligned and integrated activation plans • Drive compelling digital storytelling and customer journeys that increase conversion and brand presence • Leverage AMC for audience development, attribution, and path-to-purchase insights • Utilize ABVP and advanced tools to drive visibility, engagement, and incremental sales • Apply performance analytics and marketing mix modeling to optimize investment decisions • Translate upper-funnel strategies into high-performing lower-funnel retail media plans • Identify test-and-learn opportunities and build long-term Amazon media capabilities • Align media strategy with assortment, pricing, promotions, and inventory priorities • Deliver clear performance updates and strategic recommendations to senior leadership • Monitor KPIs including ROAS, ACOS, conversion, traffic, and incremental sales • Manage agency relationships and hold partners accountable to KPIs and timelines • Oversee external vendors supporting execution, data, and analytics

• Develop and implement compensation strategies that align with organizational goals, including salary structures, pay ranges, incentive programs, variable bonus design and performance-based pay systems. • Design, administer, and evaluate sales variable compensation and incentive programs, including plan design, governance, communication, and return-on-investment analysis. • Conduct market pricing and salary benchmarking analyses to maintain competitive pay practices and support internal equity. • Evaluate positions and maintain job architecture, leveling, and grading frameworks to support consistent compensation decisions across functions and markets. • Ensure compensation programs comply with federal, state, and local regulations, including pay transparency, wage and hour considerations, and other applicable compensation-related requirements. • Support compensation budgeting processes by forecasting the financial impact of pay plans, annual merit cycles, promotions, and variable pay programs. • Partner with HR, Finance, senior leadership, and external vendors to provide guidance on compensation decisions, communicate pay programs, and support manager and employee understanding. • Analyze compensation data to identify trends, assess program effectiveness, develop insights, and support strategic decision-making. • Establish and maintain compensation policies, approval processes, and controls to ensure consistency, accuracy, and alignment with organizational standards. • Lead compensation projects and continuous improvement efforts and provide guidance or mentoring to team members and cross-functional partners involved in compensation administration.

• Lead and manage the AMER and WW EDS Order Management teams to ensure timely and accurate processing of customer orders • Regularly communicate with the teams to provide updates, gather feedback, and drive continuous improvement • Collaborate with IT support to resolve system issues and participate in user acceptance testing (UAT) • Liaise with internal stakeholders to manage and resolve operational challenges • Ensure standardization of order management processes across regions and coordinate with global teams for consistency • Document and streamline workflows to enhance efficiency and reduce errors • Support teams in achieving performance goals and KPIs • Make strategic decisions and allocate resources effectively to meet business objectives

• Lead, coach, and develop a team of diversely experienced Project Managers and Project Coordinators. • Establish career ladders, development plans, succession planning, and performance expectations. • Conduct regular performance reviews, coaching sessions, and calibration exercises. • Drive accountability through measurable team goals and operational KPIs. • Lead hiring, onboarding, workforce planning, and organizational design. • Foster a culture of ownership, execution excellence, collaboration, and continuous improvement. • Establish and drive metrics on portfolio-level health across schedule, delivery quality, customer satisfaction, utilization, and financial performance utilizing the TBE preferred PPM platform. • Ensure projects are appropriately staffed and balanced across PM levels. • Establish operating rhythms for project reviews, escalation management, and decision-making. • Define portfolio reporting and visibility into project status, risks, capacity, and forecasts. • Serve as escalation point for delivery issues and customer concerns. • Partner with PMs to resolve complex execution blockers. • Ensure delivery teams maintain exceptional customer engagement throughout project lifecycle. • Support executive customer relationships and participate in strategic customer discussions where required. • Drive consistency in customer communications, project governance, and delivery standards. • Identify opportunities to expand services and strengthen account health in partnership with Sales. • Represent customer priorities as the voice of the customer to Product and Operations leadership to enable a feedback loop. • Develop and maintain PM standards, workflows, templates, and governance frameworks. • Improve project lifecycle processes from intake through closeout. • Establish quality controls across project setup, reporting, change management, documentation, and customer deliverables. • Partner with Operations and Product teams to identify automation opportunities and reduce operational burden. • Drive implementation and adoption of delivery tooling and systems. • Align delivery strategy with product roadmap, Data Operations, Capture Technology, and Customer Success initiatives. • Coordinate execution priorities across functions and remove organizational friction. • Support deployment of new products, workflows, and service offerings. • Lead retrospectives and institutionalize lessons learned. • Support annual planning, forecasting, and budget development. • Monitor team utilization, delivery capacity, and hiring needs. • Define operational metrics and dashboards to improve predictability and execution. • Contribute to organizational strategy and long-term scaling initiatives.