We are all about our people. Adtaxi is a client-centric digital agency that brings passion, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, we help customers solve complex marketing challenges with custom, performance-driven solutions. Our vision is to be the most trusted and innovative digital partner transforming the way businesses connect with customers. EEO Statement We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. How To Apply Please submit an online application along with your resume for this position here . Closing Date Continuous recruitment until the position is filled. Conditions of Employment A full pre-employment background check will be conducted as part of the selection process. Must be willing to submit and pass the necessary required checks.
Search Marketing Specialist
Location
Colorado + 6 moreAll locations: Colorado | Florida | Massachusetts | Minnesota | Ohio | Pennsylvania | Texas
Posted
5 days ago
Salary
$55K - $60K / year
Seniority
Mid Level
Job Description
Search Marketing Specialist
Adtaxi
Role Description The SEM Campaign Manager is responsible for the strategy, creation, and optimization of our paid search accounts. This position will manage the full life cycle of the campaign, from conception and defining objectives to execution, budget pacing, conversion tracking, and reporting. As part of our Search team, you will create new campaigns, conduct bid management, and ongoing optimization in support of advertiser goals. Confidence, accountability, and an action-oriented attitude are keys to success. While this is a remote role, candidates must reside in CO, FL, MA, MN, OH, PA, or TX. - Creating and managing a book of paid search campaigns (PPC, Display, Mobile, Microsoft, Google Ads) across a variety of industries and utilizing various internal web-based systems. - Analyzing campaign performance using a variety of programs including Google Analytics and Adtaxi’s proprietary tools. - Keyword research and expansion, ad copy creation, competitive benchmarking, bid management, and budget pacing of accounts. - Providing proactive and strategic campaign recommendations on a regular basis. - Implementing advanced campaign additions including Pmax, dynamic remarketing, YouTube advertising, shopping campaigns, advanced bidding strategies, and Conversion Tracking. - Working closely with other departments in the company and vendors to ensure a successful campaign and holistic experience for our clients. - QA campaigns before launching. - Assessing landing pages used in search engine marketing campaigns. - Creating campaign reports. - Monitoring new trends in Search and making recommendations to client-facing staff. Qualifications - Bachelor's Degree or equivalent experience. - 3-5 years managing campaigns on Google Ads and Microsoft Ads (Analytics certification preferred). - Excellent verbal and written communication skills and a strong attention to detail. - Extensive knowledge of Google Analytics or other third-party analytics and optimization tools. - Ability to multi-task and work within firm deadlines. - Ability to interact with all levels of the organization. - Prior experience with PPC and SEO management platforms. - Proficiency in Excel and strong quantitative skills. - Agency experience or experience working with multiple direct response advertiser accounts. - Basic HTML and CSS knowledge, and experience with tag managers is a plus. Benefits - The annual salary is $55,000 - $60,000 + potential annual bonus (OTE $70,000). - Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. - In addition to your salary, the Company offers eligible employees a variety of benefits including medical, dental, life and disability insurance, 401k, as well as paid time off and select paid holidays (all benefits are based on eligibility). Company Description We are all about our people. Adtaxi is a client-centric digital agency that brings passion, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, we help customers solve complex marketing challenges with custom, performance-driven solutions. Our people truly do make the place. It's because of our amazing teams that we continue to push forward together. We have a rich history with a strong foundation that has enabled us to take risks, innovate, and grow. Our vision is to be the most trusted and innovative digital partner transforming the way businesses connect with customers. Learn more at www.adtaxi.com . “4x Built In Best Places to Work Winner - 2023-2026” How To Apply Please submit an online application along with your resume for this position here . Conditions of Employment A full pre-employment background check will be conducted as part of the selection process. Must be willing to submit and pass the necessary required checks.
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Role Description We are seeking an experienced and results-driven SEO Expert to lead our organic and paid digital marketing efforts. The ideal candidate will have deep expertise in traditional Search Engine Optimization (SEO) as well as emerging disciplines such as: - AEO (Answer Engine Optimization) - GEO (Generative Engine Optimization) - AIO (AI Optimization) This role requires a strong understanding of how content is discovered and ranked across search engines, AI-powered search platforms, and large language models such as Google, OpenAI, Microsoft Bing Copilot, Anthropic, and Perplexity AI. The successful candidate will also be highly skilled in content creation, keyword research, technical SEO, Google Ads management, and performance analytics. Qualifications - 5+ years of hands-on experience in SEO and digital marketing. - Proven track record of increasing organic traffic and generating qualified leads. - Strong knowledge of SEO, AEO, GEO, and AIO strategies. - Experience managing successful Google Ads campaigns. - Excellent content writing and editing skills. - Strong understanding of HTML, CSS, JavaScript, and CMS platforms such as WordPress. - Proficiency with SEO and analytics tools. - Familiarity with schema markup and structured data. - Strong analytical and problem-solving abilities. Requirements - Experience in B2B lead generation and software services marketing. - Knowledge of conversion rate optimization (CRO). - Experience with HubSpot or other CRM platforms. - Understanding of international SEO and multilingual content strategies. - Familiarity with AI-assisted content tools. Benefits - All employees benefits for free (our famous games room, daily breakfast, fruits, coffee and other hot drinks, soft drinks and juices, company days out and parties…) - Social insurance - Open-door management policy - Full Medical insurance - Accommodation and Transportation Allowance - Friendly environment that values innovation and efficiency - Exciting opportunities for career growth and talent development - Feedback encouragement - Recognition and reward programs - Competitive salaries and incentives - Friendly environment - Flexible and Comfortable schedule - Fun committees - Monetary rewards - Fun, smart and creative people - Career possibilities with growing team - Paid vacations - Social benefits
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