Workana

• Host Stand Agency is looking for a highly organized, client-facing specialist to manage digital listings and marketing operations for restaurant, hotel, and hospitality clients. • This is an ongoing setup and maintenance role focused on keeping business information, photos, copy, reservation links, platform settings, and account access accurate and up to date across Google Business Profile, Apple Business Connect, Yelp, TripAdvisor, Viator, and related platforms. • Set up, verify, optimize, and maintain Google Business Profiles and other local listings. • Update business information, photos, descriptions, hours, menus, amenities, and booking links. • Manage reservation systems, private event platforms, and relevant hospitality directories. • Organize login credentials, permissions, and account access across Google, Meta, TikTok, YouTube, and other platforms. • Troubleshoot verification, duplicate listing, access, and profile issues. • Communicate with clients to collect information, assets, approvals, and credentials. • Track ongoing updates and ensure listings remain accurate and consistent.

• Own creative quality across formats (short-form, long-form, photo, reels, stories), providing decisive, actionable feedback to creators and editors. • Direct production: lead pre‑production planning and ensure creative intent through post-production. • Coach and guide photographers, videographers, editors, and freelance directors to raise visual standards and consistency. • Shape influencer: brief creators, edit influencer footage, and advise on creative execution so influencer content aligns with brand voice and visual taste. • Collaborate with marketing, strategy, and analytics to ensure creative decisions support campaign KPIs and audience performance. • Build production playbooks and creative guidelines; hire and mentor a small content team.

• Manage day-to-day social media activity across platforms such as Instagram, Facebook, TikTok, LinkedIn, and other relevant channels • Develop monthly content calendars aligned with each client’s brand, audience, campaigns, and business goals • Maintain a consistent brand voice and visual direction across client accounts • Track content performance and prepare clear reports with insights and recommendations • Identify relevant trends, formats, creators, and cultural moments that brands can use authentically • Support campaign ideation for launches, events, seasonal promotions, and special offers • Help manage paid social campaigns, including audience targeting, campaign setup, testing, optimization, and reporting • Collaborate with internal teams and clients to gather feedback, approvals, and campaign information • Manage multiple client accounts, deadlines, and content workflows simultaneously

Role Description As a Creative/Content Director, you’ll set creative standards across video, photo, and influencer-driven content, review and elevate content quality, direct shoots, guide photographers and videographers, and coach creators so output matches brand vision. Responsibilities - Own creative quality across formats (short-form, long-form, photo, reels, stories), providing decisive, actionable feedback to creators and editors. - Direct production: lead pre‑production planning and ensure creative intent through post-production. - Coach and guide photographers, videographers, editors, and freelance directors to raise visual standards and consistency. - Shape influencer: brief creators, edit influencer footage, and advise on creative execution so influencer content aligns with brand voice and visual taste. - Collaborate with marketing, strategy, and analytics to ensure creative decisions support campaign KPIs and audience performance. - Build production playbooks and creative guidelines; hire and mentor a small content team. Qualifications - 4+ years in film production, advertising, or a content studio role with demonstrable production leadership and a strong portfolio of filmed/photo work. - Deep technical understanding of cinematography, lighting, lenses, and editing workflows. - Proven experience directing shoots and working hands‑on with photographers/videographers and editors. - Excellent visual judgment, storytelling sensibility, and an eye for composition, pacing, and color. - Comfortable briefing and shaping influencer/creator content and adapting creative direction across platforms (TikTok, Instagram, YouTube). - Strong communication and leadership skills; ability to give clear, kind, and actionable creative feedback. Nice-to-haves - Film school or equivalent production education preferred. - Experience with branded content campaigns, influencer programs, or creator networks. - Familiarity with platform trends, short-form video best practices, or VFX basics. - Portfolio that includes both directed shoots and influencer/UGC integrations. Compensation Compensation in USD. Growth Opportunity Opportunity to grow into Head of Content.

Role Description Host Stand Agency is looking for a Social Media Manager who can grow into ownership of both organic and paid social media across its client portfolio. The exact initial scope may evolve depending on client needs, team growth, and how responsibilities are divided with the senior creative/content lead. Over time, this person is expected to manage social media more broadly, including: - Content planning - Publishing - Community engagement - Campaign execution - Paid social management - Performance analysis and optimization The role is likely to support hospitality and lifestyle clients, including restaurants, hotels, resorts, travel brands, and other consumer-facing businesses. The ideal candidate combines strong creative judgment with commercial awareness and is comfortable working across both brand-building and performance-driven social media. Qualifications - 4+ years of experience managing social media for brands, agencies, or multiple client accounts - Strong experience with organic social media strategy, content planning, publishing, and community management - Hands-on paid social experience - Experience working with hospitality, restaurants, hotels, travel, lifestyle, food and beverage, or consumer brands - Excellent English and the ability to adapt tone of voice across different brands - Strong understanding of Instagram, Facebook, TikTok, LinkedIn, and current social media best practices - Experience with Meta Ads Manager and social media scheduling tools - Experience creating content calendars and managing approval workflows - Experience analyzing campaign insights, identifying trends, and making optimization recommendations - Good visual judgment and the ability to brief creative teams effectively - Ability to manage multiple accounts and priorities in a fast-paced agency environment - Comfortable communicating with clients and presenting recommendations Requirements - Remote work with a growing, creative agency - Clear opportunity to expand the role as the agency and client portfolio grow - Autonomy to bring new ideas, improve processes, and influence social strategy

Role Description We’re hiring a senior, hands-on performance marketer — an individual contributor, not a manager — to own all paid media at Workana and the optimization of our core acquisition funnels. You’ll report directly to the CEO and run your function like a team of one, leveraged by AI. What you’ll own: - All paid media across Workana — Google Ads, Meta, LinkedIn, any paid channel that earns its place. You set strategy, build campaigns, manage spend. - Funnel optimization for our core acquisition flows — landing pages, forms, on-site CRO — across three lines: - Marketplace — acquiring clients profitably (payback < 6 months) - Education — paid acquisition for our Accelerator (measured on ROAS) - Inbound B2B — turning website form leads into qualified pipeline - The numbers. You’re accountable for the outcome, not the activity. How you’ll be measured: - Marketplace clients acquired at payback < 6 months - ROAS on Education paid - Cost per SQL on Inbound B2B We’ve had people run plenty of initiatives here without moving any of these. That’s the one thing this role can’t be. If your scoreboard is “campaigns launched,” this isn’t your seat. If it’s “revenue moved, profitably,” keep reading. The autonomy: - Marketplace: scale spend with no ceiling, as long as payback stays under 6 months. Find profitable growth and we fund it. - Education: a monthly budget you allocate however you see fit — countries, products, channels. - Channels, creative, audiences, bidding, landing pages: your call, no approval per iteration. Qualifications - You’ve personally owned paid budgets and moved acquisition metrics — with proof (payback, ROAS, CAC, CPSQL you actually improved). - As comfortable in an ad account and a spreadsheet as you are reasoning about a funnel end to end. - You think in unit economics, not vanity metrics. - You move fast, kill what isn’t working, and document why. Requirements - You already work AI-first. You use it to do the work of a team — creative variants, funnel analysis, copy, automated reporting, spinning up landing pages — at a speed that wasn’t possible two years ago. This isn’t for you if… - You need a team under you to deliver. - You measure your work by output (campaigns, tests) instead of outcomes (profitable growth). - You want clean handoffs and someone else owning the funnel. - AI is on your roadmap rather than in your daily workflow. Benefits - Full time - Individual contributor - Location: 100% remote work - Competitive compensation in USD - Flexibility and autonomy to create impact - Direct participation in strategic business decisions - Professional growth opportunities within an internationally expanding company. Company Description Workana is one of Latin America’s largest remote-talent marketplaces — 14 years old, 10M+ registered professionals. We’re rebuilding into a lean, AI-native company where a handful of exceptional people do what used to take whole departments.

Role Description We’re hiring a brand operator — an individual contributor, not a CMO or a brand consultant — to make Workana’s brand strong and desirable across social, content, influencers, and our founders’ voices. You’ll report directly to the CEO, help shape the positioning (the CEO has final say), and own how the brand shows up everywhere. What you’ll own: - Social, end to end — our owned profiles, the content engine, the community. You make Workana’s social genuinely powerful, not just active. - An influencer/creator engine producing 100–200 pieces of content about Workana every week. You design the model — paid, commission, our own freelancer community, or a mix — and run it. - 1–3 core personal LinkedIn accounts (founders/leaders) — operated and amplified in each person’s voice. - A clear point of view — driving Workana’s position on the topics that matter: the future of work, AI, and LatAm talent. - Reach through partnerships — leveraging what we have and partnering with brands, events, and communities to amplify. - The content and creative itself across channels. You make it; the Performance Marketer pays to boost and run it. How you’ll be measured: - Brand presence and authority — reach, engagement, share of voice, branded search. - Uptick in freelancer sign-ups and B2B inbound leads over today’s levels. Attribution here isn’t as clean as paid — we know that. You’re judged on the leading indicators you control plus directional lift over baseline, not on a number you can’t fully attribute. And “pieces shipped” is capacity, not success. The autonomy: - A brand budget — influencers, creators, events, sponsorships, partnerships — that you allocate as you see fit within a monthly cap. - Social strategy, editorial calendar, content formats, channel mix: your call. - You design the influencer/creator model and the partnerships — we don’t hand you a playbook, you build it. Positioning is co-created and the CEO has final say. Everything downstream of it is yours. The bar (every Workana hire clears it): - Curiosity — you keep finding better ways; it’s why you’re already AI-native, not someone we have to make AI-native. - Execution — you ship the outcome end to end. Give you the target, stay out of your way, you make it work. - Ambition — you want to forge a name and make Workana sexy yourself — not someone who’s “arrived” and wants to coast. You, probably: - You live on social and actually understand it — formats, platforms, what travels and what dies. - You’ve built a content engine or a creator/influencer program, with receipts (reach, growth, real output). - You can write and shape a point of view, not just schedule posts. - You move fast, with taste, and you’re comfortable being the one person who owns it. The AI part (non-negotiable): - You already work AI-first. You use it to produce and orchestrate at a volume that used to need a team — drafting, repurposing, editing, briefing creators, analyzing what’s working. - 100–200 pieces a week is only possible because of how you work. This is not “open to learning AI.” It’s how you already operate, and we’ll ask you to show us. This isn’t for you if… - You’re a strategist who wants to set direction and hand execution to a team. - You measure yourself by output (posts, campaigns) instead of brand strength and the outcomes it drives. - You need a big team, an agency, or a finished playbook to deliver. - AI is on your roadmap rather than in your daily workflow. - You want to own the positioning end to end (the CEO keeps final say on that). Qualifications - Experience in social media management and content creation. - Proven track record in building influencer/creator programs. - Strong writing and communication skills. - Ability to work autonomously and manage a brand budget. Requirements - Must be AI-native and use AI tools in daily workflow. - Experience in measuring brand presence and authority. - Ability to drive engagement and increase sign-ups. Benefits - Full time - Individual contributor. - Location: 100% remote work. - Competitive compensation in USD. - Flexibility and autonomy to create impact. - Direct participation in strategic business decisions. - Professional growth opportunities within an internationally expanding company.

• Social, end to end — our owned profiles, the content engine, the community. You make Workana’s social genuinely powerful, not just active. • An influencer / creator engine producing 100–200 pieces of content about Workana every week. You design the model — paid, commission, our own freelancer community, or a mix — and run it. • 1–3 core personal LinkedIn accounts (founders / leaders) — operated and amplified in each person’s voice. • A clear point of view — driving Workana’s position on the topics that matter: the future of work, AI, and LatAm talent. • Reach through partnerships — leveraging what we have and partnering with brands, events, and communities to amplify. • The content and creative itself across channels. You make it; the Performance Marketer pays to boost and run it. • How you’ll be measuredBrand is the easiest place to confuse motion with progress, so we’re blunt about it. • What you own and control: brand presence and authority — reach, engagement, share of voice, branded search. • What that presence drives: an uptick in freelancer sign-ups and B2B inbound leads over today’s levels. • Attribution here isn’t as clean as paid — we know that. You’re judged on the leading indicators you control plus directional lift over baseline, not on a number you can’t fully attribute. And “pieces shipped” is capacity, not success. • The autonomy• A brand budget — influencers, creators, events, sponsorships, partnerships — that you allocate as you see fit within a monthly cap. • Social strategy, editorial calendar, content formats, channel mix: your call. • You design the influencer / creator model and the partnerships — we don’t hand you a playbook, you build it. • Positioning is co-created and the CEO has final say. Everything downstream of it is yours. • The bar (every Workana hire clears it)• Curiosity — you keep finding better ways; it’s why you’re already AI-native, not someone we have to make AI-native. • Execution — you ship the outcome end to end. Give you the target, stay out of your way, you make it work. • Ambition — you want to forge a name and make Workana sexy yourself — not someone who’s “arrived” and wants to coast.

• All paid media across Workana — Google Ads, Meta, LinkedIn, any paid channel that earns its place. You set strategy, build campaigns, manage spend. • Funnel optimization for our core acquisition flows — landing pages, forms, on-site CRO — across three lines: ◦ Marketplace — acquiring clients profitably (payback < 6 months) ◦ Education — paid acquisition for our Accelerator (measured on ROAS) ◦ Inbound B2B — turning website form leads into qualified pipeline • The numbers. You’re accountable for the outcome, not the activity. • Marketplace clients acquired at payback < 6 months • ROAS on Education paid • Cost per SQL on Inbound B2B • Marketplace: scale spend with no ceiling, as long as payback stays under 6 months. Find profitable growth and we fund it. • Education: a monthly budget you allocate however you see fit — countries, products, channels. • Channels, creative, audiences, bidding, landing pages: your call, no approval per iteration.

• Own and maintain the company's entire Next.js codebase. • Design, develop, and ship high-quality product features across frontend and backend. • Lead the technical strategy for the company's mobile application (React Native with Expo, Capacitor, or alternative approach). • Deliver production-ready iOS and Android applications. • Collaborate closely with the founder and UI/UX designer to create intuitive and polished user experiences. • Build and improve marketplace workflows, including rentals, payments, notifications, and logistics. • Develop new features related to garment care, dry-cleaning operations, inventory condition tracking, and operational workflows. • Maintain and optimize PostgreSQL databases and backend services. • Ensure application quality through testing strategies, debugging, and performance improvements. • Participate in architectural decisions and recommend the best technical solutions for product evolution. • Communicate technical concepts effectively with non-technical stakeholders and help translate business ideas into product features. • Work independently while maintaining high engineering standards and shipping consistently.