Role Description We’re looking for a User Acquisition Team Lead to take charge of multi-channel paid growth for a diverse portfolio of subscription products. You’ll work directly with clients across multiple verticals, lead a talented UA team, and partner with our Creative and Product squads to build growth systems that deliver real, measurable impact. If you want responsibility, autonomy, and exposure to a wide variety of products - welcome aboard! - Lead acquisition strategy and performance across several client projects - Manage and support a team of UA specialists, ensuring high-quality execution - Build scalable frameworks for targeting, bidding, budgeting, and geo expansion - Drive creative testing cycles in partnership with the Creative Production team - Oversee tracking, event validation, and attribution quality across channels - Conduct weekly client reviews with insights, recommendations, and clear action plans - Align UA efforts with product growth and monetization initiatives - Stay current with industry trends, platform updates, and competitive landscape changes Qualifications - 3+ years of hands-on experience managing paid UA across Meta, Google, TikTok - Proven results scaling mobile apps in multiple verticals - Experience with web-to-web acquisition flows - Strong analytical thinking and comfort with post-ATT measurement approaches - Familiarity with attribution and analytics tools (AppsFlyer, Adjust, Amplitude, Mixpanel, etc.) - Strong understanding of subscription economics - Ability to mentor, guide, and support UA specialists - Confident communicator with experience presenting strategy and performance to clients - Ability to structure experiments, interpret results, and recommend next steps - Fluent English and solid cross-functional collaboration skills Requirements - Experience with additional channels: Apple Search Ads (ASA), ASO, Google Search, Snapchat, Twitter/X, Pinterest, etc. - Experience managing high-spend campaigns ($1M+ per month) - Background in agency, consulting, or multi-client environments - Experience with subscription-heavy categories or multi-vertical portfolios Benefits - Strong product with industry-best metrics. Adapty is among the top 5 fastest-growing SaaS companies. - Exceptional compensation directly tied to your results. - Direct communication and ownership. No bureaucracy, no politics, just impact. - Flexible remote work. Join us from anywhere or work onsite in our Belgrade or London offices. - Professional support: language learning, sports, health insurance, laptop coverage, and more.

• Own the UK acquisition strategy across the full funnel, ensuring high efficiency and delivery against commercial targets. • Lead the UK strategy for conversion-led creative and manage the relationship with our external creative agency. • Own the UK DTC new customer forecast and the monthly performance budget allocation. • Identify and scale new local channels and partnerships to drive incremental growth. • Utilize BI tools and data science insights to build a rigorous view of channel effectiveness and incrementality.

• Desarrollo de Estrategias de Crecimiento. • Diseñar y ejecutar estrategias de crecimiento basadas en datos para optimizar la adquisición, retención y monetización de usuarios. • Análisis de los embudos de conversión para entender comportamiento del cliente potencial e identificar puntos débiles y oportunidades de crecimiento. • Colaboración en el prototipado de interfaces de usuario y aplicar los diseños realizados en la ejecución de la estrategia de Optimización. • Implementación de metodología CRO con objetivos claros de crecimiento en los puntos intermedios y la venta final de todos los canales online • Participación y configuración en la implantación de herramientas de análisis (Test A/B, mapas de calor, módulos de personalización de páginas, encuestas online, etc.). • Participación de proyectos de mejora de los procesos de conversión en todas las fases del funnel, incluyendo mejoras en formularios, implementación de nuevas tecnologías que soporten la conversión, modelos de datos, etc. • Explotación e interpretación de los datos de herramientas como Google Analytics, Adobe Analytics, Dynamic Yield, Clarity ... para la optimización de la conversión y mejoras de la experiencia de usuario.

Role Description Are you a former teacher or tutor with a gift for storytelling and a passion for technology? We are partnering with a fast-growing, US-based EdTech startup that is building the digital classroom infrastructure relied on by tutoring businesses worldwide. We are not looking for a traditional, rigid corporate salesperson. We are looking for an Editorial Educator - a domain expert who understands the tutoring world intrinsically, loves to write, and wants to help build a growth engine from the ground up. Our Head of Growth believes in a simple philosophy: “We can train skills, but we can’t train enthusiasm.” If you have the drive and the educational baseline, we will personally mentor you on the tech and growth strategies. What You Will Do - Daily Content Creation: Write engaging, high-impact blog posts and brand LinkedIn content to drive organic visibility. - Leadership Voice: Ghostwrite weekly LinkedIn posts for company leadership to build industry authority. - Scriptwriting: Write compelling scripts for monthly marketing and product videos. - Product Documentation: Review and update help guides and training documents to ensure they are easy to digest, comprehensive, and clear for educators. - Customer Insights: Interview existing customers to uncover their success stories and turn them into powerful testimonials and case studies. - Outbound Hustle: Conduct daily LinkedIn outreach to tutors and education business owners, occasionally stepping into B2C sales conversations to close leads. Qualifications - The Educational Baseline: Decent experience in the education sector is an absolute must-have. You are either an ex-teacher or an ex-tutor who understands the specific ins, outs, and pain points of the tutoring business model. - A Natural Storyteller: You have an exceptional, baseline writing ability in fluent English. You view AI tools (like Claude or Gemini) as an amplifier to accentuate your speed and volume, not a replacement for your brain. - Tech Savvy & Autonomous: You are comfortable enough with digital platforms to take direct management of web pages and content management systems (CMS) so you can push updates independently without clogging up the Product Manager's timeline. - The Hybrid Mindset: You want to focus primarily on content marketing, but you are eager to learn sales techniques and aren't intimidated by proactive outbound messaging. - Bonus Points: Experience in academic research or writing formal papers/documentation. Requirements - The Reality Check: This is a fast-paced, high-intensity startup environment. The learning curve is steep, and the expectations are high. You'll need serious grit, high accountability, and a reliable remote setup (reliable internet + UPS/inverter). Benefits - Direct Mentorship: Work hand-in-hand with the Head of Growth and the CEO, receiving world-class training in startup growth mechanics. - Real Career Upside: We promote entirely from within based on performance. You will get exposure to the entire growth function, not just one narrow slice of it. - Impact: An education-focused product with a clear social mission and a highly collaborative team culture. How to Apply Attention to detail is our first filter. To apply, please submit your resume and a short, personalized introduction telling us why this role, and why now. Applications without a personal note will not be reviewed.