Title: Director, Growth Marketing Location: New York, NY Full time Job requisition id JR101103 Job Description: About Blue Apron Want to build a food system that’s better for everyone? That’s our vision at Blue Apron, with the help of each of our home chefs. With each fast-and-easy meal kit served and each pre-made meal enjoyed, we’re investing in what matters most—our communities and the meals they share. Blue Apron, part of Wonder, delivers incredible home cooking experiences to customers nationwide. Through fresh, pre-portioned ingredients and easy-to-follow recipes, we make cooking at home simple, accessible, and joyful—no subscription necessary. At Blue Apron, we’re reshaping the food industry, combining culinary excellence, innovation, and convenience to meet customers wherever they are. Blue Apron is constantly evolving and growing to best serve our home chefs. Join us and work with a team of industry pioneers across technology, culinary, and logistics, coming together to make every mealtime memorable. About The Opportunity As the Director of Growth Marketing at Blue Apron, you will be the primary architect of our growth engine. You will own the full marketing budget, overseeing a diversified mix of direct response and brand-building channels. This is a high-visibility leadership role that requires a rare blend of "hands-on-the-keys" technical expertise and high-level strategic vision. You aren’t just managing spend; you are optimizing the entire customer acquisition ecosystem. From scaling Meta and Google to pioneering OOH and Direct Mail, you will ensure every dollar is accounted for through advanced measurement frameworks (MMM + Multi-Touch) and a relentless "test-and-learn" culture enhanced by AI. The Impact You Will Make - Omnichannel Budget Ownership: Manage the end-to-end marketing budget (performance + brand) and promotion budget. Strategically allocate capital across Paid Social (Meta, TikTok), Search (Google, Bing), Affiliate, TV/OTT, OOH, and Direct Mail to hit aggressive CAC and LTV targets. - Measurement & Attribution: Move beyond last-click. Own the relationship with our data team to manage Media Mix Modeling (MMM) and incrementality testing (Geo-testing, lift studies). Ensure our measurement stack provides a true view of ROI across the full funnel. - AI & Automation Integration: Lead the charge in using AI tools to accelerate creative testing, automate bidding workflows, and personalize messaging at scale. We expect this leader to stay ahead of the curve in using LLMs and automation to gain a competitive edge. - Promotion Strategy: Partner with Finance and Product to manage the promotion budget. Design and test discount structures that drive high-quality customer acquisition without eroding long-term brand equity or margin. - High-Velocity Testing: Establish a rigorous experimental roadmap. You will oversee a continuous cycle of A/B and multivariate testing across creative assets, landing pages, and offer structures. - People Leadership: Manage, mentor, and grow a team of performance marketers. Foster a culture of accountability, data-literacy, and creative problem-solving. What You Bring to the Table - Experience: 8+ years in performance/growth marketing, with at least 3 years in a leadership role within a high-growth DTC or e-commerce environment (subscription experience is a major plus). - The "Full Stack" Marketer: You are equally comfortable discussing pixel tracking and API integrations as you are discussing the creative "hook" of a TV spot or the unit economics of a direct mail drop. - Data Obsessed: You don’t just report on ROAS; you understand Marginal CAC, Payback Periods, and Cohort Retention. Proficiency in SQL, Tableau, or Looker is highly preferred. - AI-Fluent: You have a point of view on how AI is changing the performance landscape and have already begun integrating AI tools into your workflow to increase output and efficiency. - Leadership: Exceptional leadership skills with experience managing and mentoring teams. (Optional) Got These? Even Better - You have strong project management, organization, prioritization, and communication skills with attention to detail and the proven ability to build relationships and coordinate multiple projects across various teams - You are a self-motivated and energetic individual with a high level of initiative who thrives in a fast-paced environment, is comfortable with ambiguity, and has a passion for continuous improvement - You have an analytical mindset, with proficiency in tracking and reporting campaign performance metrics. - You have a passion for food, culinary innovation, and delivering best-in-class customer experiences. Our hybrid model requires 3 days a week in the office. That said, many team members choose to come in more often to take advantage of in-person collaboration and connection. You're welcome—and encouraged—to be in the office up to 5 days a week if it works for you. NYC Base Salary: $210,000-$220,500 per year. Wonder uses geographic-specific salary structures, which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors, such as the candidate's skills, education, training, credentials, and experience. Benefits We offer a competitive salary package including equity and 401K. Additionally, we provide multiple medical, dental, and vision plans to meet all of our employees' needs as well as many benefits and perks that are not listed.  A Final Note At Wonder, we build the best teams by hiring with an objective lens — evaluating people for their potential while championing diversity, equity, and inclusion. We do not discriminate based on race, color, religion, gender identity or expression, sexual orientation, national origin, age, military service eligibility, veteran status, marital status, disability, or any other protected class. As part of our commitment to fair and compliant hiring practices, Wonder participates in the federal government's E-Verify program to confirm employment eligibility. If you need an accommodation during the interview process, please let your recruiter know. We look forward to hearing from you! We'll contact you via email or text to schedule interviews and share information about your candidacy.

Role Description Turno is looking for an experienced and commercially minded Market Growth Manager to join our European team. In this hybrid role, you will own three core motions: - Activating new hosts joining Turno - Driving retention and success for existing European clients - Generating new business through targeted outbound prospecting This is an individual contributor role for someone who thrives at the intersection of customer success, sales, and market development and who wants to have a direct impact on Turno's growth in Europe. You will report directly to the General Manager, Europe. Responsibilities - Activation (40%) - Onboard new marketplace hosts: guide them through account setup, platform orientation, and initial configuration to set them up for early success. - Drive first project completion: proactively engage newly onboarded hosts to find value in the platform and help them complete their first marketplace project as quickly as possible. - Support newly signed-up hosts: identify and remove barriers for hosts who have joined but not yet transacted, through targeted coaching and outreach. - Customer Success — European Accounts (40%) - Manage and grow a portfolio of existing European clients, serving as their primary point of contact and trusted advisor. - Conduct regular business reviews, monitor account health, and proactively address churn risk. - Identify upsell and cross-sell opportunities across Turno's product suite (Marketplace to SaaS and vice versa, and additional services as they expand internationally). - Serve as the voice of European customers internally, sharing feedback and insights with product and operations teams. - Outbound Sales (20%) - Identify and prospect high-potential hosts, property management companies, or cleaning companies in European markets. - Execute targeted outreach campaigns via email, phone, and LinkedIn to generate new pipeline. - Qualify and convert outbound leads into active Turno marketplace participants. - Across All Motions - Engage hosts and prospects via phone and video calls, delivering compelling platform demonstrations tailored to each audience. - Maintain accurate records of all interactions, pipeline status, and account health in HubSpot. Qualifications - 3–5 years of experience spanning account management, customer success, and/or sales, ideally in a marketplace, SaaS, or platform environment. - Proven track record managing client relationships and driving commercial outcomes (retention, upsell, new business). - Fluency in French and English. - Comfortable owning a full commercial cycle: from prospecting and onboarding through long-term account management. - Strong communication skills with the ability to run persuasive product demos via video call. Requirements - Experience in marketplace, proptech, short-term rental, or hospitality tech industries. - Exposure to upselling or cross-selling in a SaaS or platform environment. - Other European language fluency in addition to English and French. - Familiarity with our stack: HubSpot, Slack, Google Workspace, Aircall, Intercom. Benefits - Fast-growing, remote-first company with a mission to make property management effortless. - Collaborative team where your impact is visible and your growth is supported. - Your work directly shapes the host experience.

• End-to-end ownership of category performance, including revenue, margin, pricing, advertising, and inventory • Ongoing optimization of product positioning, content, pricing, and promotional strategy • Identification and validation of new product and expansion opportunities • Lifecycle management of existing products to ensure continued relevance and profitability • Inventory and demand planning to support growth while managing cost and risk • Cross-functional collaboration with Product Operations, Supply Chain, and Design teams

• Own the overall engagement with the client and act as the primary contact for the relationship. • Drive account expansion and diversification across stakeholders, LoBs, and other BUs. • Align account objectives to BU strategy in collaboration with BU / LoBs and KAM (Key Account Management) leadership. • Account budgeting and financials across Project BUs and LoBs, consolidating inputs and steering toward targets. • Maintain forecast accuracy by consolidating and updating account-level revenue/margin inputs according to the account-management cadence. • Oversee account-wide legal and contractual aspects such as MSAs, NDAs, and Rate Cards, ensuring consistency across engagements. • Execute and continuously improve account governance and management discipline via defined processes/frameworks and reporting cadence. • Contribute to regular governance reviews of process implementation consistency, performance vs objectives, RAG status, and corrective actions. • Coordinate across LoBs/BUs so client messaging, pricing, and governance are consistent.