• Build strong working relationships and develop plans to grow sales at large and complex end user accounts • Elevate current relationships to higher executive levels • Lead front end negotiation, implementation and execution of customer agreements • Calls on and develops C-suite-level relationships with existing and new customers • Identify, influence, and lead mutual beneficial projects with key national accounts • Work with assigned accounts to follow through on agreed upon objectives • Determine competitive share opportunities and create plans to win share • Develop and execute plans to deliver the strategy for the key account • Map and identify opportunities to strengthen the relationships between 3M and the account • Implement best practices across multiple locations

• Support and oversee sales agents across the Central–Northern Germany region to ensure strong market coverage. • Coordinate sales activities, provide guidance, and accompany agents on customer visits when required. • Manage and develop distributors through joint visits, product training sessions, and business reviews. • Conduct direct sales activities in underserved or uncovered areas within the territory. • Acquire new customers while nurturing and consolidating existing business relationships. • Manage large and strategic accounts within the region. • Continuously monitor market trends in the artisan gelato and wider foodservice sectors. • Identify opportunities and risks and communicate actionable insights to management. • Prepare and submit regular sales reports, forecasts, and visit summaries to the Sales Director for Germany and Austria.

• Define the 12–18 month Customer Education roadmap aligned to Jellyfish product launches, AI capabilities, and key customer personas • Design persona- and use-case-based journeys that can be lightly tailored by account/segment • Own the full lifecycle for priority programs and assets (discovery → outline → build → launch → iterate) • Partner with Product and PMM on launches and roadmap to decide which features and workflows need formal education support • Define and track core education KPIs and use data and feedback to decide what to improve, retire, or double down on • Own the education tool stack (LMS, authoring/video tools, in‑app guidance) and lightweight processes for course creation and updates

• Develop and deliver a virtual enablement program that guides partners through prospecting, pipeline generation, qualification and closing specific to Flare. • Run ongoing, live partner enablement sessions to keep partners current on product innovation, competitive positioning, and market shifts • Curate and manage the Partner Portal with training content, marketing assets, and certifications that drive real partner readiness • Design tiered certification programs that validate partner expertise across sales motions and vertical use cases • Create co-selling frameworks with joint value propositions, partner-specific playbooks, and aligned sales execution models • Collaborate closely with Product, Product Marketing, and Sales to translate internal capabilities into partner-consumable enablement • Collaborate with MSSP partners to build sales confidence through training, shadowing, and co-selling through an initial onboarding program and ongoing development • Build strong relationships with partner sales teams and ensure consistent alignment with Flare’s go-to-market strategy.