• create, maintain and optimize the delivery of oncology clinical content • ensures accuracy, continuity, and responsiveness of clinical content • management of a large regimen template library • creation and maintenance of oncology content delivered through digital clinical decision support tools • oversight of P&T committee outputs • development of educational programs to advance community oncology practice • functions as a hands-on oncology content expert and program owner • contribute to the planning, execution, and sustained growth of clinical content programs

• Develop and own the global content strategy for demand generation and integrated campaigns. • Lead the creation of full‑funnel content, white papers, eBooks, blogs, case studies, videos, web content, and sales enablement. • Transform technical product messaging into engaging, customer‑centric stories. • Manage the global content calendar and align deliverables to campaign and launch priorities. • Build and scale a Content Center of Excellence with standards, templates, and governance. • Oversee content production across web, video, and social, ensuring brand consistency and effective localization. • Stay ahead of industry trends, competitive moves, and emerging content formats. • Optimize content using SEO/AEO best practices, persona insights, and analytics. • Apply knowledge of lead scoring, lifecycle stages, and attribution to strengthen pipeline contribution. • Test, measure, and refine content to improve engagement, conversion, and ROI. • Collaborate with Demand Gen, Product Marketing, Sales, PR, and Analyst Relations on launches and strategic initiatives. • Work with executives to simplify complex strategies into compelling narratives. • Incorporate market research and third‑party insights into thought leadership. • Lead and mentor a high-performing content team and manage agency partners and budget. • Leverage CMS, marketing automation, and analytics tools to streamline operations.

• Post and update content across websites and social media platforms for the resort, brewery, tourism, and golf brands. • Ensure websites and social media accounts are regularly updated with accurate information, including conditions, hours, events, and promotions. • Coordinate and send email newsletters and campaigns to engage and inform customers. • Maintain a structured content calendar to ensure timely posting across all platforms. • Ensure content consistency across all brands within the portfolio. • Coordinate content across multiple platforms, leveraging overlapping audiences to maximize engagement. • Repurpose content across resort, brewery, and tourism brands.

• Ideate, develop, and release a specific short-form video series tailored for social platforms. • Assist in growing Twilio's developer audience through short-form video that educates and entertains developers on Twilio's platform (Content Creation). • Develop content concepts, outlines, and scripts for tutorials and explainers (Pre-Production). • Regularly appear on camera to deliver engaging technical content. • Collaborate with subject-matter experts to ensure content is technically accurate and aligned with developer needs. • Partner with Brand and Marketing teams to review final edits for clarity and quality. • Publish and maintain content across Twilio's developer channels and social platforms (Distribution). • Use analytics and feedback to learn and continuously improve your storytelling.