Palta

• Generate AI image assets using prepared prompts, references, instructions, and quality criteria • Generate AI video assets: create variations, run iterations, select outputs, and prepare selected results for further use • Generate AI avatars / talking avatars for content tasks • Work with voiceover / text-to-speech tools: generate voiceovers, check voice quality, intonation, pacing, and technical usability of the audio • Perform initial quality checks for image, video, and audio outputs. Filter out weak or unusable results: artifacts, unnatural anatomy, poor motion, issues with faces, hands, lip sync, voice quality, composition, lighting, or overall visual quality • Prepare selected results for handoff: basic crop, resize, export, naming, and sorting of variations • Work within ready-made AI production processes and follow instructions carefully • Communicate issues that appear during production: unstable outputs, weak spots in instructions, recurring model errors, or non-obvious issues in the output.

• Own the full vendor lifecycle: sourcing, onboarding, contracting, renewals • Coordinate the procurement, lifecycle management, and vendor relationships for company hardware and IT equipment • Coordinate with Legal on MSAs, NDAs, and service agreements • Track all software subscriptions; spot waste and duplicates • Run KYC/KYB for new vendors, keep documentation current • Identify manual workflows and build automations and trackers that scale • Support ad-hoc ops requests, reporting, and compliance packages

• Assist in evaluating experiments and interpreting results to optimize product initiatives; • Participate in evaluating pricing experiments and interpreting results to inform product and marketing strategies; • Work on improving the existing LTV forecasting model and develop additional predictive models as needed; • Build reports and dashboards to provide visibility into product trends and opportunities; • Identify and explore potential growth levers based on data-driven insights;

• Plan, execute, and optimize programmatic campaigns across native and display channels; • Own and scale campaigns on Taboola and other native/content discovery platforms; • Lead creative testing initiatives — developing structured frameworks to test hooks, formats, and messaging at scale; • Analyze performance data and drive continuous improvement across the funnel; • Collaborate with creative and analytics teams to test and iterate on ad content; • Identify new inventory sources and audience opportunities to expand reach.

• Own and scale Simple's affiliate program, focused on mid-to-top of funnel partners in the following markets: US, UK, Europe • Build and manage editorial, newsletter, and media partnerships that reach our core audience • Brief partners with strong angles and hooks, working closely with the creative team on production • Collaborate with Growth, Creative, and Analytics to align strategy and improve channel outcomes • Forecast, track, and report on program and publisher performance for internal stakeholders • Support the launch of a new brand program, helping to establish partner infrastructure and go-to-market approach from the ground up • Run ongoing competitor analysis to benchmark commission structures, partner mix, and campaign approaches.

• Create compelling and visually appealing creatives for Meta and Google advertising campaigns. • Localize creatives for different markets, ensuring they resonate with the target audience. • Resize creatives for Google, maintaining design integrity and effectiveness. • Collaborate with the marketing team to develop creative concepts that align with campaign objectives. • Stay up-to-date with design trends and best practices to continuously improve the quality of creatives.

• Shape and execute the creative direction across Meta, Google, and other placements—both static and video • Partner with UA, Creative Strategist, AI squad team, as well as the internal design team, to spark strategy discovery, ensure alignment, and drive execution excellence • Guide and empower a team of motion and graphic designers to produce a high volume of creative assets • Lead the production pipeline from marketing research and brief to delivery, ensuring timelines, feedback loops, and quality standards are maintained • Collaborate closely with the UA team to implement testing strategies, interpret results, and iterate based on performance insights • Work toward shared KPIs with the UA and Creative Production teams • Improve operational efficiency to scale product angle exploration, while maintaining creative quality and strategic alignment.

• Own and improve application security across the SDLC, including secure design reviews, threat modeling, security-focused code review, and CI/CD-integrated SAST, SCA, and secrets scanning. • Harden our AWS and Kubernetes/EKS environment, including IAM, network segmentation, workload identity, secrets management, admission control, and runtime security controls. • Secure and improve our Istio service mesh, including mTLS, authorization policies, ingress/egress controls, and service-to-service security patterns. • Build security guardrails as code, including policy-as-code, paved-road patterns, reusable templates, and self-service tooling that helps developers move quickly and safely. • Improve software supply-chain security through controls such as image signing, SBOMs, dependency visibility, artifact provenance, and secure build/release practices. • Drive vulnerability management end to end: triage, exploitability-based prioritization, remediation coordination with SRE and product engineering, and follow-through on penetration test findings. • Build and operate technical controls that support HIPAA and SOC 2, including access control, encryption, audit logging, evidence automation, and secure handling of sensitive health data. • Help shape the full lifecycle of security services, from design and deployment to operation, measurement, and continuous improvement.

• Build clear and scalable processes: Create and maintain the core processes, documentation, onboarding materials, and communication flows that help the Creative Production team work smoothly as it grows. • Keep the team organised and aligned: Support the team’s weekly, monthly, and quarterly rhythm by coordinating check-ins, planning sessions, status updates, and follow-ups. Help make priorities, blockers, ownership, and next steps clear. • Improve cross-functional collaboration: Work closely with producers, strategists, platform teams, and other stakeholders to make sure information flows well, decisions are documented, and dependencies don’t get lost between teams. • Use AI and automation to reduce manual work: Identify repetitive operational tasks that can be automated or supported by AI agents, such as status tracking, reminders, reporting, meeting preparation, documentation, and follow-ups. Partner with AI and MarTech teams to build smarter, more scalable workflows.

• Grow and scale our testimonial ecosystem. • Source and onboard real users for testimonial campaigns across multiple channels, including Facebook Groups, in-app flows, and email outreach. • Understand testimonial pricing and compensation structures, communicate clearly with contributors, and manage negotiations when needed. • Handle testimonial agreements, consent forms, rights management, and payment coordination with high attention to detail and responsibility. • Maintain a clear and structured archive of all testimonial materials, contracts, and contributor statuses across Dropbox, Google Drive, Google Docs, and internal trackers. • Ensure all materials are properly labeled, organized, and accessible for Creative Production, Affiliate Marketing, and other internal teams. • Edit and retouch photos using AI to prepare visuals for internal teams and campaigns; Perform light video editing/marking in Adobe Premiere Pro to prepare raw materials for editors and production teams. • Be part of the creative production process: Actively participate in creative production discussions, design loops, brainstorming sessions, and performance reviews to better understand content needs and creative direction. • Understand marketing funnels, creative requests, and performance-driven content needs to help source the most relevant user stories and materials. • Adapt existing testimonial briefs and independently create new briefs based on campaign goals and previous successful examples. • Collaborate closely with Creative Production, CRM, Affiliate Marketing, and Support teams to ensure smooth workflows and timely delivery of assets.