Law Offices of Sabrina Li, P.C.

• Prepare, organize, and file immigration petitions, applications, and supporting documentation • Draft and review legal documents, declarations, affidavits, recommendation letters, and correspondence related to immigration matters • Communicate with clients in both Mandarin and English to gather information, provide case updates, and respond to inquiries professionally and promptly • Maintain organized and accurate digital case files to ensure efficient case tracking and document management • Manage and update CRM and case management systems, including platforms such as PracticePanther, Lawmatics, Docketwise, Pipefile, and Monday.com • Track filing deadlines, monitor case progress, and assist with scheduling and administrative coordination • Collaborate closely with attorneys and legal support staff on case preparation, strategy, and workflow management • Utilize legal technology and AI-assisted tools to improve efficiency, organization, and overall case management processes

• Handle a variety of immigration matters, including client consultations, case preparation, legal research, drafting filings, and representation before immigration agencies and courts as needed. • Manage a diverse portfolio of immigration matters, including family-based petitions, humanitarian applications, removal defense, waivers, and naturalization. • Draft, review, and file comprehensive legal briefs, motions, and supporting documentation before USCIS, EOIR, and the BIA. • Advocate for clients during immigration court proceedings, USCIS interviews, and related administrative hearings. • Execute sophisticated legal research to develop innovative case strategies tailored to unique client needs. • Evaluate case records and FOIA responses to identify critical evidence and strengthen advocacy strategies. • Prepare clients and witnesses thoroughly for interviews and courtroom testimony. • Facilitate consistent and proactive client communication regarding case milestones and procedural requirements. • Lead collaborative efforts with paralegals and support staff to ensure seamless case management and exceptional service. • Audit case materials to ensure absolute accuracy and strict compliance with all legal deadlines. • Contribute to the continuous optimization of firm workflows and internal legal processes. • Mentor and guide legal support staff, fostering a culture of excellence and shared learning.

• Prepare, organize, and file immigration petitions, applications, and supporting documentation • Draft and review legal documents, declarations, affidavits, recommendation letters, and correspondence related to immigration matters • Communicate with clients in both Mandarin and English to gather information, provide case updates, and respond to inquiries professionally and promptly • Maintain organized and accurate digital case files to ensure efficient case tracking and document management • Manage and update CRM and case management systems, including platforms such as PracticePanther, Lawmatics, Docketwise, Pipefile, and Monday.com • Track filing deadlines, monitor case progress, and assist with scheduling and administrative coordination • Collaborate closely with attorneys and legal support staff on case preparation, strategy, and workflow management • Utilize legal technology and AI-assisted tools to improve efficiency, organization, and overall case management processes

• Develop and execute PPC and SEO strategies aligned with business and lead generation goals • Plan, launch, manage, and optimize paid campaigns across platforms such as Google Ads and social media channels • Conduct keyword research, competitor analysis, and search trend monitoring to identify growth opportunities • Manage on-page, off-page, and technical SEO initiatives, including content optimization, site structure, indexing, and link-building strategies • Support website revamp and optimization projects, including UX improvements, content updates, and performance enhancements • Collaborate with designers, developers, and content team members to ensure SEO and conversion best practices are implemented across digital assets • Plan, create, and optimize email marketing campaigns, including newsletters, promotional campaigns, and lead nurturing sequences • Monitor and improve email marketing performance through segmentation, testing, and conversion optimization strategies • Analyze campaign and website performance data to identify actionable insights and improve ROI, conversions, and engagement • Support the development and optimization of high-performing landing pages, ad creatives, and user journeys • Conduct A/B testing across ads, landing pages, and email campaigns to improve marketing performance • Manage campaign budgets, forecasting, and reporting while ensuring efficient allocation of marketing spend • Stay current with digital marketing trends, platform updates, algorithm changes, and emerging best practices

• Design high-quality visual assets for digital campaigns, including social media, email marketing, websites, landing pages, and paid advertisements • Edit and produce engaging video content for marketing channels, including short-form, long-form, promotional, and branded content • Collaborate with the marketing team to conceptualize and execute creative campaigns aligned with brand and marketing objectives • Maintain consistency in branding, visual identity, and messaging across all design and video content • Optimize visual and video assets for different platforms, screen formats, and audience engagement strategies • Support content creation initiatives with graphics, animations, motion elements, and multimedia assets as needed • Manage multiple creative projects simultaneously while meeting deadlines and maintaining quality standards • Stay current with design trends, editing techniques, digital content best practices, and emerging platform trends

• Develop and optimize high-quality content for website pages, blog articles, newsletters, and other marketing materials • Create SEO-focused content aligned with keyword strategy, search intent, and conversion goals • Conduct keyword research to identify content opportunities and improve organic search visibility • Optimize existing content to enhance search rankings, user engagement, and conversion performance • Ensure content follows SEO best practices, including content structure, headings, internal linking, and metadata optimization • Collaborate with marketing and design teams to ensure consistency in messaging, branding, and campaign objectives • Maintain a strong understanding of audience behavior and write content that balances search engine optimization with user engagement • Analyze content performance using SEO and analytics tools to identify improvement opportunities and guide content strategy • Support emerging Generative Engine Optimization (GEO) initiatives by structuring content for AI-driven search experiences and extractable answers • Stay current with SEO trends, search engine algorithm updates, content marketing best practices, and evolving AI search developments

• Serve as a primary point of contact for client calls, emails, and social media inquiries, providing professional Mandarin-English bilingual support to ensure clear and effective communication • Screen inquiries, identify client needs, schedule consultations, and guide prospective clients through the intake process • Build rapport with clients, follow up on inquiries, and support the conversion of leads into retained clients, meeting monthly sales and consultation targets • Manage calendars, inboxes, communications, and deadlines while providing day-to-day operational support to the management team • Maintain accurate and up-to-date client records using CRM systems, including tracking interactions, follow-ups, and intake progress • Liaise professionally with clients, business partners, and third parties while maintaining strong working relationships • Collaborate closely with attorneys and team members to ensure smooth communication, efficient workflows, and a high level of client satisfaction

• The Marketing Director will be responsible for setting direction, managing people, and ensuring consistent execution across all marketing channels. • You will oversee the firm's website, digital campaigns, content systems, and brand presence, while guiding the team to convert complex immigration law concepts into clear, client-centered messaging. • Responsibilities include supervising and mentoring a marketing team; assigning priorities; reviewing work for quality, compliance, and effectiveness; and ensuring deadlines and KPIs are met. • You will lead the firm's website strategy, including structure, UX, landing pages, and conversion optimization, and ensure all content aligns with legal accuracy and business goals. • You will oversee content creation across video, social media, email, and web platforms, ensuring messaging reflects the firm's expertise, professionalism, and brand voice. • You will manage and optimize paid marketing efforts, including Google Ads and landing pages, with a focus on lead quality, ROI, and ethical compliance. • You will direct SEO and GEO strategy and execution, including keyword priorities, content planning, and performance tracking, with an emphasis on long-term organic growth. • You will analyze marketing data across channels, monitor KPIs, identify gaps or inefficiencies, and present actionable recommendations to firm leadership. • You will implement systems, workflows, and tools (such as Monday.com and AI-assisted workflows) to improve efficiency, consistency, and scalability. • You will work closely with firm leadership to align marketing strategy with business objectives, intake capacity, and growth plans.

• The Marketing Manager will be responsible for setting direction, managing people, and ensuring consistent execution across all marketing channels. • You will oversee the firm's website, digital campaigns, content systems, and brand presence, while guiding the team to convert complex immigration law concepts into clear, client-centered messaging. • Responsibilities include supervising and mentoring a marketing team; assigning priorities; reviewing work for quality, compliance, and effectiveness; and ensuring deadlines and KPIs are met. • You will lead the firm's website strategy, including structure, UX, landing pages, and conversion optimization, and ensure all content aligns with legal accuracy and business goals. • You will oversee content creation across video, social media, email, and web platforms, ensuring messaging reflects the firm's expertise, professionalism, and brand voice. • You will manage and optimize paid marketing efforts, including Google Ads and landing pages, with a focus on lead quality, ROI, and ethical compliance. • You will direct SEO and GEO strategy and execution, including keyword priorities, content planning, and performance tracking, with an emphasis on long-term organic growth. • You will analyze marketing data across channels, monitor KPIs, identify gaps or inefficiencies, and present actionable recommendations to firm leadership. • You will implement systems, workflows, and tools (such as Monday.com and AI-assisted workflows) to improve efficiency, consistency, and scalability. • You will work closely with firm leadership to align marketing strategy with business objectives, intake capacity, and growth plans.

• Serve as a primary point of contact for client calls, emails, and social media inquiries, providing professional Spanish-English bilingual support to ensure clear and effective communication • Screen inquiries, identify client needs, schedule consultations, and guide prospective clients through the intake process • Build rapport with clients, follow up on inquiries, and support the conversion of leads into retained clients, meeting monthly sales and consultation targets • Manage calendars, inboxes, communications, and deadlines while providing day-to-day operational support to the management team • Maintain accurate and up-to-date client records using CRM systems, including tracking interactions, follow-ups, and intake progress • Liaise professionally with clients, business partners, and third parties while maintaining strong working relationships • Collaborate closely with attorneys and team members to ensure smooth communication, efficient workflows, and a high level of client satisfaction