Yelp helps people find great local businesses through crowdsourced reviews and paid advertising services. As an employer, Yelp aims to build a world-class team
Digital Campaign Measurement Specialist, Enterprise/Brand Sales
Location
United States
Posted
12 hours ago
Salary
$100K - $115K / year
Seniority
Senior
Job Description
Digital Campaign Measurement Specialist, Enterprise/Brand Sales
Yelp
• Serve as a key measurement expert on client engagements, partnering with sales teams to deliver actionable insights and guidance. • Develop and implement attribution models, lift studies, and performance analyses for client-facing projects. • Guide clients on measurement maturity, data strategy, tracking implementation, and experimentation design. • Translate complex analytics into clear, relevant business recommendations for marketing stakeholders. • Support clients in understanding cross-channel performance and maximizing the impact of their media investments. • Use Chatbench, Yelp’s internal tool that provides secure access to a number of LLM models, to research, draft proposals, analyze data and overcome objections. • Equip account teams with compelling measurement narratives and insights to support renewals, upsells, and new business pitches. • Build and present measurement playbooks, ROI cases, and insight packages tailored to client verticals and needs. • Define KPIs, reporting standards, and best practices for measurement with account team partners.
Job Requirements
- 3+ years experience in digital advertising, analytics, measurement, or marketing science
- Direct experience delivering analytics or measurement solutions to clients at a platform, publisher, or agency
- Proficient in attribution, lift testing, experimentation, and digital media modeling
- Ability to communicate complex analytical concepts clearly to non-technical audiences
- Success working cross-functionally with sales teams and marketers
- Familiarity with ad platforms (Google, Meta, TikTok, Amazon Ads), DSPs, or ad measurement vendors
- Experience with MMM (Marketing Mix Modeling), MTA (Multi-Touch Attribution), incrementality, identity solutions, and event tracking
- Strong business storytelling skills and an understanding of privacy impacts on measurement
- Ability to handle objections and negotiate measurement/KPI’s with key client decision-makers
Benefits
- Full medical, vision, and dental
- 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter)
- 12 paid holidays, plus one floating holiday
- Up to 14 weeks of parental leave
- Monthly wellness subsidy
- Work from home reimbursement
- Flexible spending account
- 401(k) retirement savings plan
- Employee stock purchase plan
Related Guides
Related Categories
Related Job Pages
More Brand Manager Jobs
• Lead the development and execution of brand awareness campaigns and promotional initiatives. • Oversee creative concept development, manage budget, and leverage AI tools for persona/audience/message testing. • Support new business solutions by developing positioning and supporting promotional activities. • Serve as the primary point of contact for all co-branding inquiries. • Help define and implement brand guidelines. • Assist in brand awareness research and pulse monitoring efforts.
Supply Chain & Operations Manager
PairedConnecting Companies with the Best Global Talent #LETSGETPAIRED
• Own end-to-end inventory planning and demand forecasting to ensure optimal stock availability across all SKUs. • Manage supplier and manufacturing relationships, including production schedules, purchase orders, quality control, and inbound logistics. • Oversee third-party logistics (3PL) partners to maintain high fulfillment accuracy, shipping performance, and returns management. • Develop, document, implement, and continuously improve Standard Operating Procedures (SOPs) across supply chain and logistics operations. • Establish quality assurance processes to identify defects, investigate operational issues, and implement long-term corrective actions. • Monitor operational KPIs including inventory levels, fulfillment accuracy, shipping performance, turnaround time, and defect rates. • Build dashboards and reporting systems that provide actionable insights for leadership. • Identify operational bottlenecks and lead continuous improvement initiatives using Lean principles. • Leverage AI tools to improve forecasting, reporting, workflow automation, and operational efficiency. • Collaborate closely with Customer Support, Leadership, Manufacturing Partners, and Fulfillment Providers to ensure a seamless customer experience.
Supply Chain & Operations Manager
PairedConnecting Companies with the Best Global Talent #LETSGETPAIRED
Role Description Our client is looking for a highly driven Supply Chain & Operations Manager to take ownership of end-to-end supply chain execution, inventory planning, manufacturing coordination, fulfillment operations, and process optimization. This role is critical to ensuring products move efficiently from production to customers while maintaining exceptional operational standards. Responsibilities - Own end-to-end inventory planning and demand forecasting to ensure optimal stock availability across all SKUs. - Manage supplier and manufacturing relationships, including production schedules, purchase orders, quality control, and inbound logistics. - Oversee third-party logistics (3PL) partners to maintain high fulfillment accuracy, shipping performance, and returns management. - Develop, document, implement, and continuously improve Standard Operating Procedures (SOPs) across supply chain and logistics operations. - Establish quality assurance processes to identify defects, investigate operational issues, and implement long-term corrective actions. - Monitor operational KPIs including inventory levels, fulfillment accuracy, shipping performance, turnaround time, and defect rates. - Build dashboards and reporting systems that provide actionable insights for leadership. - Identify operational bottlenecks and lead continuous improvement initiatives using Lean principles. - Leverage AI tools to improve forecasting, reporting, workflow automation, and operational efficiency. - Collaborate closely with Customer Support, Leadership, Manufacturing Partners, and Fulfillment Providers to ensure a seamless customer experience. Qualifications - 5+ years of experience managing end-to-end supply chain and operations, preferably within an eCommerce or DTC business. - Proven experience owning inventory forecasting, supplier coordination, production planning, and fulfillment operations. - Hands-on experience managing third-party logistics (3PL) providers and maintaining operational service levels. - Strong understanding of manufacturing processes, inventory management, procurement, and quality assurance. - Demonstrated experience building, implementing, and enforcing operational SOPs. - Highly analytical with advanced Excel or Google Sheets skills and experience using operational reporting dashboards. - Comfortable working in fast-paced, high-growth startup environments with evolving processes. - Strong problem-solving skills with the ability to identify root causes and implement scalable solutions. - Daily user of AI tools such as ChatGPT, Claude, Gemini, or similar platforms to improve productivity and operational workflows. - Excellent written and verbal English communication skills. Nice to Have - Experience within health supplements, consumer packaged goods (CPG), FMCG, or wellness brands. - Lean Six Sigma certification or equivalent process improvement training. - Experience with subscription-based businesses or multi-SKU inventory environments. - Familiarity with ERP systems such as NetSuite, Cin7, SAP, Oracle, or similar platforms. - Experience building operational dashboards using Power BI, Tableau, Looker, or equivalent BI tools. Benefits - Competitive USD salary based on experience. - Fully remote work environment. - High-impact role with direct ownership of business-critical operations. - Opportunity to work alongside a high-performing international leadership team. - Career growth opportunities as the company scales toward nine-figure revenue. - Join a fast-growing consumer brand with ambitious long-term expansion plans.
• The Brand and Content Manager will design and implement Tahaluf’s content strategy across the relevant digital touchpoints and across the digital customer journey. • This is a key role within the team to boost the online visibility for Tahaluf and to increase customer engagement as part of our overall outreach strategy. • Develop a marketing communications plan including strategy, goals, budget and tactics • Create engaging digital content with a strong understanding of how to target key audience groups. • Be accustomed to analysing user data and making informed decisions that results in continuous improvement across our owned marketing channels (email, website and social). • Create and develop written and visual content to engage and convert relevant audiences. • Be an imaginative copywriter with the ability to produce effective marketing collateral (email marketing, website landing page content and social media posts). • Work with the rest of our Digital Centre of Excellence and our clients wider marketing team to develop content for successful marketing campaigns for B2B events and exhibitions, and digital products in line with agreed KPIs. • Be Strategically minded when it comes to planning and executing digital campaigns, alongside analysing engagement data and identifying trends in customer interactions. • Work with a team & be responsible for contributing towards specific KPI targets, including total leads generated and total conversions. • Work in collaboration with the wider marketing team and to work closely with other external agencies and partners. • Creating / Refreshing Tahaluf’s online presence for new products and services. • Identifying opportunities across the digital customer journey that is designed to improve customer experience and resulting in new leads and improved sales. • Provide content for timely, relevant communications through designated mix of channels and work with the Marketing Managers to optimise the effectiveness of these communications. • Evaluating and recommending new digital technologies that may be used for digital channel management efficiencies. • Thorough understanding & experience of digital (PPC, SEO, online advertising) and direct marketing. • The ability to strategically advice and influence on content creation. • Deep understanding of the digital marketing ecosystem and the role that each digital channel plays. • Business acumen and an understanding of budget management and forecasting when running digital marketing campaigns. • Developing social media strategies with the aim of increasing brand awareness and customer engagement.



