• As a Marketing Operations Manager, you'll play a key role in executing and optimizing the systems that power Cyera's marketing engine. • You'll partner closely with Marketing, Revenue Operations, Sales, and cross-functional stakeholders to build and support campaigns, maintain data integrity, and improve the processes that drive pipeline growth. • Build, QA, and launch Marketo programs across multiple campaign types, including demand generation, nurture, webinars, content syndication, field events, virtual events, paid media, and lifecycle campaigns. • Configure and maintain scalable program templates, tokens, operational programs, and smart campaign logic. • Clone and customize recurring campaign programs while maintaining consistency and operational standards. • Perform comprehensive pre-launch QA including sample sends, token validation, link testing, form validation, scoring triggers, suppression logic, and campaign flow testing. • Monitor active campaigns for deliverability, processing errors, sync issues, and overall campaign health. • Build and manage smart lists and static lists using persona, lifecycle stage, account attributes, geography, engagement, and behavioral data. • Partner with the Email Marketing team to support audience segmentation, list management, and campaign execution. • Manage suppression lists and ensure compliance with GDPR, CAN-SPAM, CCPA, and company privacy policies. • Support database hygiene initiatives including deduplication, normalization, and data quality improvements. • Create and maintain Marketo forms for landing pages, gated content, demo requests, webinars, and event registration. • Support Splash event pages and ensure all landing pages and registration experiences are fully tested prior to launch. • Troubleshoot Marketo-Salesforce sync issues and partner with Revenue Operations to resolve data discrepancies. • Support campaign performance reporting and operational analytics. • Identify opportunities to improve workflows through automation, process optimization, and operational efficiencies.

• Serve as primary HubSpot administrator: manage the portal, build and maintain workflows, automations, lead scoring, and campaign assets (landing pages, forms, emails, lists) • Build and launch marketing campaigns end-to-end — from workflow logic to asset creation to post-launch reporting • Own marketing analytics and reporting: campaign performance, engagement scoring, pipeline attribution, and ad hoc reporting for leadership • Maintain data hygiene and process alignment between HubSpot and Salesforce, working closely with sales operations to ensure clean handoffs and accurate attribution • Manage website updates and content publishing in WordPress, coordinating with marketing on landing pages, campaign microsites, and ongoing site maintenance • Edit and produce video content (webinar clips, analyst commentary, promotional content) for use across web, email, and social channels • Upload, format, and manage video content on YouTube, including titles, descriptions, thumbnails, and playlist organization • Troubleshoot and optimize marketing tech stack performance, flagging and resolving integration or data issues

• Set direction for sector marketing strategy aligned to enterprise growth objectives • Establish enterprise-level positioning frameworks and ensure consistency across sectors and industries • Advise senior leadership on market opportunities, growth strategies, and competitive positioning • Influence high-priority pursuits and enterprise-level opportunities through strategic messaging and positioning guidance • Oversee development and quality of sales enablement materials across sectors to ensure strategic alignment and impact • Drive the use of market intelligence, customer insights, and competitive analysis to inform enterprise strategy and investment decisions • Ensure integration and alignment of campaigns and marketing programs across sectors and business units • Lead cross-sector collaboration and alignment across marketing, sales, and business leadership teams • Influence marketing investment strategy and prioritization across sectors and large-scale initiatives • Define success measures and evaluate overall marketing impact on pipeline, revenue, and business outcomes • Drive identification of enterprise growth opportunities and expansion strategies • Mentor and guide marketing team members, providing functional leadership and strategic direction • Lead high-impact initiatives and transformation efforts that advance marketing effectiveness and business growth

Role Description S&S is seeking a strategic, customer-focused Senior Manager, Event & Experiential Marketing to lead our event and experiential marketing strategy across North America. This role leads the strategy, planning, execution, and evolution of our event portfolio, ensuring every event and brand experience strengthens the S&S brand, supports commercial priorities, and delivers measurable business impact. - Lead national trade shows, customer events, internal conferences, and sales meetings. - Partner across Marketing, Sales, Merchandising, Creative, Operations, Corporate Communications, and Executive Leadership. - Create best-in-class experiences that deepen customer relationships and support business growth. - Highly visible leadership role at the intersection of strategy, creativity, operational excellence, and execution. - Travel required throughout the United States and Canada, including evenings and weekends as needed (approximately 25–40%). Qualifications - Bachelor's degree in Marketing, Communications, Event Management, Business, or a related field preferred. - 8–12 years of progressive experience leading corporate events, trade shows, experiential marketing, or event marketing programs. - Experience managing large-scale, multi-event portfolios. - Proven success leading cross-functional initiatives and managing complex budgets. - Experience managing agencies, vendors, and strategic partners. - Experience supporting B2B sales organizations and customer-facing marketing initiatives preferred. - Previous people leadership experience preferred. Requirements - Strategic planning and business acumen. - Strong project and program management skills. - Executive presence with exceptional communication and stakeholder management abilities. - Leadership, coaching, and team development. - Budget management and financial acumen. - Vendor and agency management. - Strong negotiation, problem-solving, and decision-making skills. - Data-driven mindset with the ability to turn insights into action. - Proficiency with Microsoft Office, event management platforms, and collaboration tools. Benefits - Comprehensive benefits package designed to support life, health, and future. - Benefits begin 0–90 days after hire. - Includes Vacation, Personal, and Sick time; Medical, Dental, Vision, Life Insurance, and Disability coverage. - Flexible Spending Accounts; and a 401(k) plan. - Discounts on brand‑name apparel, fun employee events, and meaningful opportunities for growth and advancement.