Head of Amazon & Marketplaces, DTC Health & Wellness

Location

USA Timezones + 1 moreAll locations: USA Timezones | EST (UTC-5)

Posted

4 days ago

Salary

0

Seniority

Lead

No structured requirement data.

Job Description

Head of Amazon & Marketplaces, DTC Health & Wellness

Hyprwork

Role Description This is not a listing-maintenance or account-babysitting role, and it is not an agency-management seat. It is a senior channel-ownership role. Amazon is a critical demand-capture channel for our brands, and today it is run by an external agency and under-scaled. Your mandate is to bring it in-house, grow it into a profitable, seven-figure-per-month channel from a low base, and build the team around it. You will own the full Amazon P&L end to end, from Seller Central operations to advertising to catalog to contribution margin. Fulfillment today is FBM from China, so you will manage cross-border logistics and lead times alongside the numbers. Brand Registry is in place but needs optimization. You will build the growth roadmap, run the paid and organic playbook, coordinate inventory and fulfillment so we never stock out on a hero product, and report directly to the founders while partnering closely with Revenue. Growth has to be profitable, not subsidized. You are the single point of ownership for everything that happens on Amazon, and over time you will hire and lead the team that scales it. What You Will Own - Channel P&L and growth: Owning Amazon revenue, contribution margin, and the roadmap to grow the channel into a profitable seven-figure-per-month business from a low base. Reporting weekly on TACoS, ACoS, contribution margin, organic rank, and marketplace revenue share. - Seller Central operations: Managing catalog, listings, A+ content, storefront, and variations, and optimizing the existing Brand Registry setup. Owning account health, case management, and compliance for a health and wellness catalog in restricted categories. - Advertising: Building and managing PPC across Sponsored Products, Sponsored Brands, and Sponsored Display, aligning paid with organic, and holding disciplined, profitable spend. - Fulfillment and inventory: Managing FBM fulfillment from China, including cross-border logistics and lead times, and coordinating with supply chain to forecast demand and prevent stockouts and excess through Prime Day and Q4. - Conversion and content: Improving copy, imagery, video, and A+ content to drive conversion rate and organic ranking, and protecting brand integrity on the storefront. - Team and systems: Building and leading the Amazon team over time, and documenting the reporting, dashboards, and SOPs that make the channel visible and maintainable. Qualifications - Senior, hands-on experience owning and scaling an Amazon P&L. Brand-side, in-house ownership is ideal. We are also open to a strong agency-side Key Account Manager who has owned full-funnel, 360-degree performance for brands and is ready to run it in-house. - Deep Seller Central expertise across PPC, listing and A+ optimization, Brand Registry, catalog, and account health. You can do the work yourself and set the standard for a team. - Fluency in the numbers: You read TACoS, ACoS, contribution margin, and organic rank instantly and connect each to a decision, and you grow profitably rather than buying growth. - Experience with FBM and cross-border fulfillment, ideally from China, and a habit of working closely with supply chain on forecasting and lead times. - Experience operating in a restricted or health category, such as supplements or health devices, and navigating Amazon compliance and claims, is strongly preferred. - The maturity to build and lead a team as the channel scales, plus a builder-operator mindset for a lean, fast, remote environment. Strong written and verbal English. Nice to Have - Experience bringing Amazon in-house from an agency, or scaling a channel from a low base. - Multi-marketplace experience across Walmart or TikTok Shop. - Background in DTC health and wellness or supplements. - Comfort with AI tools in a daily operating workflow. Benefits - A fully remote leadership position with real ownership over a function you will build and lead, and direct visibility with the founders. - Compensation paid in USD, receivable in any USD account or wallet you use. - A monthly performance bonus tied to your KPIs, on top of base. - Full schedule flexibility within our async-first model: outside the 8am to 12pm EST collaboration window, you manage your own time and are measured on outcomes, not hours. - Paid time off. - The mandate and budget to build and grow your team as the channel scales.

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