• Help lead Acorns and Acorns Early in shaping, shipping, and scaling the brand at a pivotal moment in our growth. • Lead high-impact brand marketing campaigns, execute content creator strategy, and bring integrated activations to life with speed, creativity, and founder-level energy. • Jump in headfirst to help us grow our brand platform, scale upper-funnel reach, bring new products to market, and deepen our connection with young investors and parents. • Build Integrated Campaigns: Design and execute impactful, content-first brand campaigns across social, digital, in-app, PR, partnerships, experiential, and influencer channels. • Write Creative Briefs & Positioning: Craft exceptional brand positioning, creative briefs, and marketing plans that connect cultural moments directly to the Acorns brand mission. • Execute End-to-End: Own the campaign lifecycle from original ideation through execution and post-launch optimization, ensuring total precision in delivery. • Leverage Emerging AI Tools: Proactively integrate AI tools and workflows into the creative development process to scale content production, increase campaign agility, and explore innovative storytelling mediums. • Manage Agencies & Partners: Confidently represent the Brand Marketing team with external agencies, creators, and internal leadership, successfully navigating legal and compliance requirements. • Drive Creator Marketing: Support full-funnel creator and influencer marketing strategies from high-level brand awareness down to conversion-driven demand.

• Support client relationship and provide strategic guidance to help improve and execute planned marketing programs • Intake project requests and define project requirements to brief both internal and external resources • Participate in internal stand-ups to help prioritize client projects and tasks for creative, strategy, and media teams • Lead and facilitate internal team discussions around your client’s projects and expectations • Manage projects in Monday.com and develop client-facing timelines to provide transparency for all parties • Support client communications to make sure needs are met and questions are answered • Facilitate weekly and ongoing client status meetings on core and ancillary projects • Present content, strategies, and media recaps to clients with expert business lens to gain buy-in on future projects • Be ready to jump in and support with whatever comes up

• Execute the SOFTSWISS Employer Brand strategy in partnership with the Senior Brand Manager, HR, and Internal Communications teams. • Translate the EVP, employer brand positioning, and key messaging into effective communication across all internal and external channels. • Develop and execute quarterly and monthly Employer Brand communication plans with clear objectives, KPIs, timelines, and communication channels. • Own the Employer Brand content strategy and editorial calendar across career pages, social media, digital platforms, and recruitment marketing channels. • Increase employer brand awareness and attractiveness across priority markets through integrated communication campaigns. • Coordinate internal communication initiatives from the Brand Team side, ensuring consistency of messaging, tone of voice, and alignment with the corporate brand. • Develop communication toolkits, presentations, campaign assets, and branded materials to support recruitment, employer branding, and internal initiatives. • Organise and coordinate Employer Brand campaigns with external agencies and production partners, including briefing, creative development, production, quality control, and documentation. • Lead the production of communication assets, including videos, digital content, banners, presentations, branded merchandise, and campaign materials. • Support employee advocacy initiatives and strengthen the company's presence across professional communities and social platforms. • Support the company's participation in employer branding rankings, awards, conferences, university partnerships, and industry events. • Measure communication effectiveness and campaign performance, prepare KPI reports, and provide data-driven recommendations for continuous improvement. • Build strong cross-functional collaboration with HR, Internal Communications, PR, Recruitment, Brand Marketing, Design, and Events teams.

• steward of the OpenSesame brand across visual identity, voice, and creative execution • monitor market trends, competitors, and customer expectations • own the editorial calendar and content strategy • lead the creative team of designers, copywriters, and contractors • implement AI-enabled tools, workflows, and agents • partner closely with Product Marketing, Growth, Product, Sales, Customer Success, and Executive Leadership