Role Description Datengetriebenes Arbeiten ist genau Dein Ding? Perfekt! Als Marketing Analyst (m/w/d) bist Du Teil unseres Data Insights Teams und sorgst dafür, dass datenbasierte Entscheidungen unsere Marketing- und CRM-Strategien nachhaltig voranbringen. Mit Deinem analytischen Blick identifizierst Du Optimierungspotenziale, leitest fundierte Handlungsempfehlungen ab und unterstützt unsere Fachbereiche dabei, das Beste aus ihren Daten herauszuholen. - Analyse von Marketing- und CRM-Daten zur Ableitung konkreter Handlungsempfehlungen und Identifikation von Optimierungspotenzialen. - Enge Zusammenarbeit mit unseren Stakeholdern, um relevante Fragestellungen zu entwickeln und datenbasierte Entscheidungen zu ermöglichen. - Ganzheitliche analytische Begleitung von Marketing- und CRM-Tests, von der Konzeption über die Durchführung bis hin zur Auswertung der Ergebnisse. - Unterstützung unseres CRM Teams bei der Analyse von Kundensegmenten, Zielgruppen und Kampagnen zur kontinuierlichen Weiterentwicklung der Kundenkommunikation. - Aufbereitung komplexer Analysen sowie Entwicklung aussagekräftiger Dashboards und Visualisierungen für unterschiedliche Stakeholder. - Aufbau und Weiterentwicklung von Self-Service-Analytics-Lösungen für unsere Marketing- und CRM-Fachbereiche. Qualifications - Erfolgreich abgeschlossenes Studium mit quantitativem Schwerpunkt oder eine vergleichbare analytische Qualifikation. - Mehrjährige Berufserfahrung (ca. 3–4 Jahre) als Marketing Analyst:in oder in einer vergleichbaren analytischen Rolle – idealerweise im E-Commerce-Umfeld. - Erfahrung im CRM Analytics Umfeld ist ein Plus. - Fundierte Kenntnisse in der Analyse von Marketing-Performance-Daten, Attributionsmodellen sowie idealerweise CRM-Datenstrukturen. - Sicherer Umgang mit SQL und Datenbanksystemen. - Idealerweise Erfahrung mit der Google Cloud Platform. - Kenntnisse in Visualisierungstools wie Power BI oder Looker Studio. - Interesse an generativer KI und deren Einsatz zur Effizienzsteigerung entlang des gesamten Analyseprozesses. - Ausgeprägte Fähigkeit zum Data Storytelling sowie zur verständlichen Aufbereitung komplexer analytischer Zusammenhänge. - Verhandlungssichere Deutschkenntnisse in Wort und Schrift sowie gute Englischkenntnisse. - Teamgeist, Eigenverantwortung und Lernbereitschaft runden Dein Profil ab. Benefits - Freiwilliges Urlaubs- und Weihnachtsgeld sowie Zuschüsse zur Altersvorsorge. - 30 % Mitarbeitendenrabatt, auch für Deine:n Partner:in, inklusive Gastronomie und Friseur. - Ab dem 5. Jahr erhältst Du zusätzliche Urlaubstage. - Zuschuss zu Deiner Urban Sports Mitgliedschaft. - Von Trainings bis zu Führungsprogrammen. - Bis zu 30 Kalendertage im Jahr in ausgewählten europäischen Ländern. - Über Gehaltsumwandlung kannst Du Dir zusätzliche Urlaubstage sichern, ergänzt durch Sabbatical-Option. - Mit Company Bike Dein Wunschrad oder E-Bike unkompliziert leasen.

Role Description Are you a data-driven thinker who loves uncovering the "why" behind marketing performance? We are the top Creative, Marketing & Design Staffing firm looking for a Performance Marketing Analyst Intern to join our team. In this role, you will be the backbone of our data operations - optimizing our marketing analytics, building standardized dashboards, and translating raw numbers into actionable insights that drive our candidate and client acquisition strategies. If you have a strong quantitative background, a passion for digital marketing, and an eagerness to leverage cutting-edge tools like Generative AI and HubSpot, we want to hear from you. - Analytics & Optimization: Monitor, analyze, and optimize performance marketing metrics across multiple channels (Paid & Organic Search, Social Media, & Email). - Reporting & Dashboards: Design, build, and maintain standardized marketing reports and automated dashboards to track KPIs like CAC, CPA, ROI, and conversion rates. - Data-Backed Insights: Conduct deep-dive analyses to uncover trends, identify underperforming campaigns, and provide data-backed recommendations for future marketing spend. - MarTech Management: Assist in maintaining data hygiene and tracking infrastructure between our ad platforms and CRM/marketing automation tools. - AI Integration: Experiment with and implement generative AI tools to streamline data analysis, automate reporting tasks, and optimize ad copy testing. Qualifications - Education: Bachelor's degree in a quantitative field (Data Analytics, Statistics, Marketing Technology, Finance, or Marketing Analytics. Economics or Mathematics with a business/marketing focus also qualify). - Experience: 0-3 years of experience in an analytical role (marketing analytics, business intelligence, or data analysis). Strong internships will be considered! - Technical Skills: Advanced proficiency in Microsoft Excel/Google Sheets (VLOOKUPs, Pivot Tables, data modeling). - Mindset: A strong "quant" brain with the ability to tell a story through data and explain complex metrics to non-technical stakeholders. Requirements - AI Savvy: Experience using Generative AI tools (ChatGPT, Claude, Claude Artifacts, or specialized data prompts) to accelerate workflows, write basic scripts, or clean data. - Ad Platforms: Familiarity with Google Ads, Meta Business Manager, or LinkedIn Campaign Manager. - CRM/Automation: Hands-on experience with HubSpot (specifically reporting, lists, and attribution dashboards). - Visualization: Experience with data tools like Google Looker Studio, Tableau, or PowerBI. - SEO Tools: Experience using SEMRush, Google Search Console, Google Analytics, or other SEO/AEO software. Benefits - Compensation Range: $25 - $28 hourly - The range provided is our reasonable estimate of the compensation for this role. The actual amount may be higher or lower, based on factors such as experience, knowledge, skills, abilities, and location.

• Support the execution of integrated digital marketing campaigns across channels including email, paid media, web, webinars, and events • Build and manage campaign workflows within marketing automation and CRM platforms (e.g., campaign setup, targeting, tracking, and QA) • Implement campaign assets developed by product marketing and marketing managers, including messaging, offers, landing pages, and CTAs • Ensure campaigns align to product launches, go-to-market timelines, and buyer journey stages • Coordinate with cross-functional partners to ensure accurate execution, timely deployment, and smooth handoffs • Monitor and analyze campaign performance, including engagement, conversion, and contribution to pipeline and revenue • Develop and maintain dashboards and reports that provide visibility into campaign effectiveness and funnel performance • Track digital behavior and campaign responses to inform optimization recommendations • Partner with marketing and sales teams to identify trends, insights, and opportunities for improvement • Support A/B testing and optimization of campaign elements such as subject lines, messaging, landing pages, and audience targeting • Analyze channel and campaign results to recommend adjustments that improve performance and ROI • Surface insights on buyer behavior, campaign engagement, and content performance to inform messaging and program decisions • Contribute to post-campaign analysis and summaries with clear insights and recommendations • Help ensure accurate campaign tracking, data hygiene, and reporting consistency within marketing systems • Support documentation of campaign processes, metrics definitions, and best practices • Partner with marketing operations to resolve data, attribution, or reporting issues • Assist in maintaining campaign calendars, reporting cadence, and performance reviews • Manage regulatory approvals process and posting documents to sharepoint and showpad.

Role Description We're looking for a Customer Marketing and Analyst Relations Manager to help tell the Constructor story to both industry analysts and our valued customers. You'll create and run campaigns that ensure our customers know about our latest products and features as well as grow our customer advocacy program. You'll also manage our relationships with Gartner, Forrester, IDC, and other tier-1 firms, driving everything from briefings and evaluations to an ongoing calendar of analyst engagement. If you've built narratives around products and features that drive customer behavior and advocacy, but are also interested in gaining more experience in analyst relations, this is the role for you. What You'll Do - Customer Marketing - Design and run lifecycle campaigns that drive product and feature awareness among the existing customer base. - Build and execute adoption campaigns in partnership with Product and Customer Success that move customers from awareness to active usage of new and underutilized features. - Produce a steady cadence of compelling customer stories across formats: written case studies, video, slide-ready summaries, and co-branded content. - Build and manage a customer reference and advocacy program — identifying, recruiting, and nurturing customer advocates without burning them out. - Identify and develop upsell-ready customer segments — working with Product Marketing, CS, and Sales to create marketing programs that convert engaged, high-adoption customers into expansion pipeline for additional products. - Analyst Relations - Own management of the AR program: help design annual strategy, briefing preparation, inquiry management, evaluation cycles, and ongoing analyst engagement. - Manage our presence in major analyst evaluations (Magic Quadrant, Forrester Wave, IDC MarketScape, etc) — from submission strategy through final publication. - Lead briefing preparation: working across product, product marketing, and leadership to build crisp, evidence-backed narratives and prep executive spokespeople. - Maintain an AR intelligence function — tracking analyst sentiment, surfacing relevant research, and feeding competitive and market insights back to product and go-to-market teams. - Help maintain genuine relationships with tier-1 and tier-2 analysts, understanding what each analyst cares about and tailoring our engagement accordingly. Qualifications - 3+ years of experience in customer marketing: running campaigns specifically designed to drive customer engagement (product adoption and advocacy). - Has run multiple customer-focused programs end-to-end (loyalty campaigns, onboarding journeys, expansion/upsell plays, customer advisory boards, etc). - Heavy involvement in content creation — case studies, customer stories, or executive communications. - Experience working with CRM data (Salesforce) and customer lifecycle metrics (NPS, CSAT, expansion signals). - Comfort working cross-functionally with product, sales, and executive stakeholders to gather input and drive alignment. Requirements - Has managed a customer reference or advocacy program. - Experience managing analyst relations, especially Gartner and Forrester including writing briefing documents and/or positioning narratives. Skills - Exceptional storyteller who turns product capabilities into crisp, compelling stories. - Deep comfort with technical or complex products and familiarity with AI/ML fundamentals. - Excellent project management and attention to detail, able to manage complex initiatives from concept to execution. - Knows how to get what they need from other functions, including Product, CS, Sales, and the executive team. - A growth mindset with creativity, ambition, and a proactive approach to problem-solving and innovation. Mindset - Adaptable communicator who can shape the message to the audience. - Nurtures relationships over the long term. - Comfortable with ambiguity and rapid change. - Evidence and data-driven in communication. - Excited by both deep strategy and fast hands-on execution.