Based in Montevideo, Uruguay, Trafilea is a marketing and advertising company that specializes in disruptive, data-driven ecommerce strategies that help build c
Growth Product Manager – Stores Apparel
Location
Worldwide
Posted
5 days ago
Salary
0
Seniority
Senior
Job Description
Growth Product Manager – Stores Apparel
Trafilea
• Define and own the product roadmap for our apparel eCommerce stores, prioritizing initiatives that maximize business impact. • Identify growth opportunities through customer insights, analytics, experimentation, and market research. • Lead conversion rate optimization initiatives across the shopping journey using A/B testing and data-driven experimentation. • Collaborate with Acquisition, Retention, Creative, Engineering, Data, and UX teams to deliver seamless customer experiences. • Translate business goals into product initiatives, ensuring alignment across stakeholders. • Monitor and optimize key product metrics including conversion rate, revenue, customer engagement, and user experience. • Drive continuous product innovation by identifying emerging trends, technologies, and customer behaviors. • Lead Agile product ceremonies and ensure efficient execution from discovery through delivery.
Job Requirements
- 5+ years of Product Management experience within eCommerce, preferably in apparel, retail, or DTC brands.
- Proven experience owning product roadmaps and prioritizing initiatives based on business impact.
- Strong expertise in Conversion Rate Optimization (CRO), experimentation, and A/B testing.
- Experience working with Shopify Plus, BigCommerce, or similar eCommerce platforms.
- Strong analytical skills with experience using tools such as GA4, Mixpanel, Amplitude, Looker, Tableau, or similar.
- Experience collaborating closely with Engineering, UX/UI, Data, and Marketing teams in Agile environments.
- Strong understanding of user acquisition, customer journeys, funnel optimization, and retention principles.
- Excellent communication, stakeholder management, and strategic thinking skills.
- Experience leveraging AI tools to improve product development, experimentation, or operational efficiency is a strong plus.
Benefits
- 100% Remote
- USD competitive salary
- Paid time off
- Professional development opportunities
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