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Powering financial inclusion across borders.
Growth Manager
Location
Canada
Posted
11 days ago
Salary
0
Seniority
Senior
Job Description
Growth Manager
LemFi
• Drive user acquisition across the Nigerian, Ghanaian, East African, and Francophone African corridors in Canada — owning your targets end to end, online and offline. • Travel across Canada (3–5 days in a new city every few weeks) to represent LemFi at community events, expos, and forums — you are the face of the brand on the ground. • Build and manage a network of community leaders, grassroots organisations, and local partners; negotiate and activate sponsorships and co-marketing deals that move the needle. • Run data-informed campaign optimisation — use insights, acquisition KPIs, and AI-powered analysis to sharpen what's working and kill what isn't. • Feed the Product and Marketing teams a continuous stream of on-the-ground intelligence: what users need, what messaging lands, what competitors are doing, what's next. • Organise and lead local events, meetups, and educational sessions that build genuine trust in LemFi's mission — not just brand noise. • Serve as the internal voice of the Canadian diaspora user, advocating for community-specific needs in roadmap and positioning discussions.
Job Requirements
- 5+ years in growth, sales, or marketing roles in fast-paced environments — you have a track record of hitting ambitious acquisition or revenue targets.
- Deep, lived understanding of African diaspora communities in Canada — specifically Nigerian, Ghanaian, East African, and/or Francophone African corridors.
- Proven ability to build partnerships and community relationships from scratch and turn them into measurable growth outcomes.
- Strong analytical skills — you're comfortable in dashboards, can interrogate campaign data, and adjust strategy based on what the numbers say.
- Self-directed operator: you've worked remotely or in the field without close oversight and consistently delivered.
- Excellent communicator — you can command a room at a community event and write a tight partnership proposal the same day.
- Comfortable with frequent travel across Canada, including occasional weekends.
Benefits
- Why Join LemFi?Love shouldn’t be expensive, yet those working hardest for their families often face predatory fees and banking exclusion. We're changing this.
- At LemFi, you won’t be just a cog in a machine. Whether designing products, scaling operations, or telling our story, you’ll tackle complex challenges with real, immediate impact. Your work goes beyond metrics - it puts money back in families’ pockets and offers access to the previously excluded. Join us to make a meaningful difference, where high performance is a lifeline for millions.
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