Role Description We’re hiring a Director of Marketing to own our story. Mursion sits in a noisy market where every vendor claims to “do AI,” and our biggest opportunity is to articulate, clearly, and without hype, what makes us different: we build durable human capability, not just another generative-AI tool. Your central charge is positioning: sharpening how we talk about ourselves across our website, sales materials, and customer stories so that operational leaders and CEOs in enterprise and healthcare immediately understand our value. This is a hands-on leadership role for a builder. Reporting to the CEO and partnering closely with Sales, Product, and Customer Success, you’ll lead marketing as a team of one, extending your capacity through agencies and contractors while owning strategy, prioritization, and execution. You’ll move fast, work with a high degree of autonomy, and have real ownership over how we show up in the market. You’ll be especially effective here if you can translate a complex idea into a simple, compelling story, and if you’re energized by helping buyers see AI as something that makes their people more capable, not obsolete. What You’ll Own - Sales Enablement — top priority - Equip the sales team to demonstrate the product and close: pitch materials, demo narratives, messaging frameworks, and competitive battlecards. - Partner closely with the head of Sales so messaging maps to real buyer needs, market dynamics, and our positioning. - Work with Sales and RevOps to support pipeline generation and funnel visibility. - Positioning & Product Marketing - Own product positioning and messaging that cuts through the noise and clearly differentiates us from generative-AI competitors. - Focus product marketing on driving adoption and expansion within our existing customer base. - Partner with Product on launches, customer communications, enablement materials, and adoption campaigns. - Keep a working pulse on the competitive landscape to inform Sales, Product, and leadership. - Demand Generation & Content - Generate high-quality leads within our target ICP through multi-channel campaigns across email, SEO/AEO, organic social, and virtual events. - Build a multimedia content library, case studies, customer stories, demos, and visual assets that proves our value. - Strengthen our brand voice and thought leadership, including a more personality-led presence on channels like LinkedIn where we see room to grow. - Measurement & Marketing Operations - Own a disciplined, data-driven dashboard that gives leadership clear funnel visibility and performance reporting. - Use HubSpot and our marketing stack to run campaigns, segment audiences, and track performance. - Oversee website messaging and optimization so it stays aligned with our positioning. - Strategy & Leadership - Own the marketing budget and make sharp prioritization calls about where to invest. - Maintain marketing KPIs and a regular reporting cadence to executive leadership. - Manage agency and contractor relationships to extend the team’s capacity. - Support executive and strategic-planning communications as needed. Qualifications - A proven B2B marketer, 10+ years, ideally in SaaS or technology, though we care more about range, judgment, and results than a specific number. - An exceptional writer and storyteller who can independently build a deck and craft a narrative that lands. - Strong product-marketing instincts paired with the ability to execute hands-on across demand generation and enablement. - Fluency in marketing funnels and metrics, and comfort being measured on lead quality and pipeline. - Strong analytical skills and the ability to use data to inform decisions and communicate results. - Credibility with senior stakeholders, the confidence to partner with and influence leaders across the business, especially Sales. - A builder’s temperament, someone who thrives on autonomy and accountability, takes ownership, sees initiatives through. - Strong project management and prioritization skills, with the ability to manage multiple initiatives simultaneously. - Experience doing more with less in a lean, resource-constrained environment. Experience managing agencies, contractors, and external partners. - Comfort with HubSpot and modern, AI-powered marketing tools. - Bonus: experience marketing to enterprise and/or healthcare buyers, or a background in L&D, HR-tech, or EdTech. Compensation - $150,000–$190,000 base salary, plus a target bonus and equity. - Competitive Salary, bonus eligibility and equity. - Flexible PTO. - Health Care Plan (Medical, Dental & Vision). - Retirement Plan (401k). - Life Insurance (Basic, Voluntary & AD&D). - Parental Leave. - Short Term & Long Term Disability. - Work From Home.