• Own and manage the agency's GoHighLevel account, including client sub-account setup, configuration, maintenance, and optimization. • Design, build, and optimize high-converting sales funnels tailored to each client's customer journey. • Create responsive, conversion-focused landing pages within GoHighLevel. • Build and optimize advanced automation workflows, including lead nurturing, appointment booking, pipeline automation, speed-to-lead, customer reactivation, and follow-up sequences. • Develop, manage, and optimize email and SMS marketing campaigns, including copywriting, sequencing, segmentation, testing, and deliverability. • Continuously monitor and improve funnel performance through conversion rate optimization and automation enhancements. • Manage A2P 10DLC registration and brand/campaign certification to maintain SMS compliance and deliverability. • Create dashboards and reporting systems that provide actionable insights for internal teams and clients. • Integrate GoHighLevel with third-party platforms using Zapier, Make.com, N8N, APIs, and webhooks. • Leverage AI tools to improve workflow efficiency and marketing automation performance. • Troubleshoot automation issues and implement scalable technical solutions. • Translate business goals into effective automation strategies and execute them independently. • Occasionally participate in client meetings to provide technical recommendations and automation expertise.

• Own REE Medical’s marketing technology stack, data architecture, and operational infrastructure. • Manage a direct report (Webmaster and Analytics Manager). • Partner closely with Senior Growth Marketing Manager on HubSpot strategy and roadmap execution. • Partner with Sales on lead routing and handoff. • Serve as the operational source of truth for marketing performance data and platform integrity. • Own holistic strategy, governance, and operational health of REE Medical's marketing technology stack. • Manage HubSpot administration end-to-end, including workflow builds and system hygiene. • Manage lead routing logic and integration health between HubSpot and Salesforce. • Coach, manage performance, and develop direct reports. • Build and manage marketing reporting infrastructure and dashboards. • Collaborate cross-functionally to support business needs and compliance requirements.

• Monitor shared outbound sales inboxes and respond to prospects using approved templates and guidelines • Ensure timely follow-up with prospects and maintain ongoing communication • Maintain accurate and up-to-date CRM records • Organize contacts, opportunities, and sales activities • Categorize incoming responses (Interested, Follow-up Later, Not Interested, Unsubscribe, etc.) • Escalate qualified sales opportunities promptly to the Sales team • Support outbound marketing campaigns and operational activities • Maintain high standards of data quality and organization • Assist with administrative and operational tasks related to marketing and sales • Work closely with the Marketing Manager to improve processes and operational efficiency

• Own day-to-day marketing automation workflows using HubSpot and integrated marketing technologies. • Build, optimise and execute email campaigns, lead nurturing programmes, segmentation, lead scoring and forms. • Maintain high standards of CRM and marketing data hygiene, ensuring accurate data flows across integrated platforms. • Build dashboards and reporting to measure campaign performance, attribution and marketing KPIs. • Analyse campaign results and recommend continuous improvements based on data insights. • Test and implement AI-powered marketing tools to improve workflow efficiency, reporting and campaign execution. • Troubleshoot campaign, automation and lead flow issues while documenting scalable best practices. • Collaborate with Growth Marketing, Product Marketing, Content Marketing, Sales Development and other stakeholders to deliver successful campaigns.