Role Description As an Influencer Marketing Specialist at Beame, you will play a pivotal role in enhancing our brand visibility and engagement through strategic influencer partnerships for the Hong Kong market. Your creativity and expertise will drive campaigns that resonate with our audience and reflect our commitment to innovation in dental care. Key Responsibilities - Develop and implement robust influencer marketing strategies aligned with Beame’s overall marketing objectives. - Identify and engage with influencers who resonate with our target market in the health and beauty sectors. - Forge and maintain valuable relationships with key opinion leaders to amplify our branding efforts. - Collaborate with the creative team to create impactful content that showcases our orthodontic solutions. - Manage influencer campaigns from inception to execution and evaluate performance against key metrics. - Conduct market research to identify trending topics and opportunities for partnership within the influencer community. - Prepare and present detailed reports on campaign outcomes and ROI to stakeholders. - Ensure compliance with industry regulations and guide influencer partners on brand messaging protocols. - Coordinate cross-functional efforts to ensure cohesive and effective marketing initiatives. Qualifications - At least 2 years of experience in influencer marketing or related roles within marketing and communications. - Demonstrated experience in managing successful influencer partnerships and campaigns. - Strong understanding of social media platforms and digital marketing strategies. - Exceptional communication and relationship-building skills. - Proficiency in creating persuasive content that drives audience engagement. - Adept at analyzing campaign performance and adjusting strategies accordingly. - Passion for social media, trends, and content creation. - Prior experience in or knowledge of the healthcare, beauty, or cosmetic dental fields is advantageous. - Excellent organizational abilities with experience handling multiple projects simultaneously. - Strong reporting and presentation skills.

Role Description The Strategic Marketing Specialist supports the marketing and sales activities of commercial, industrial, and utility products in ELIP for the US market, tasked with setting and profitably achieving key targets, and ensuring customer satisfaction. In this role you will be a key contributor in defining and implementing sales and marketing initiatives in line with strategy, while proactively partnering and influencing the marketing and sales team and key stakeholders. Candidates for this position are capable of working remotely if already located in the US (#LI-Remote). Your Responsibilities: - Generating demand in the market to create growth in line with strategy, and providing input to strategy. - Ensuring targets such as margins, cash flow and Net Promoter Score are achieved through oversight and specifying improvement actions. - Implementing a customer-focused attitude, raising awareness of market opportunities, and ensuring appropriate action is taken. - Building and maintaining relationships with customers to ensure satisfaction and developing new customers to generate growth. - Strengthening customers’ perception of a division that is easy to do business with and being the voice of the customer internally. - Identifying opportunities to drive marketing and sales in the domestic market, including product launches. - Driving sales efficiency and effectiveness, and ensuring balanced growth through all product lines, product groups and business areas. - Ensuring that agreed service levels are maintained through efficient business and support functions in back-end sales, as well as shared platforms. Qualifications - A bachelor’s degree in marketing, business administration or related technical field (engineering, statistics, etc.). - 8+ years of experience in sales and/or marketing with relevant knowledge and experience with engineered products for professional applications. - Sound knowledge of marketing methods and strategies (product literature, advertising, market research, voice of customer, etc.) to drive demand in commercial and industrial markets. - Experience creating, implementing, and measuring digital marketing campaigns, including tracking and analytics. - A solution-focused approach and strong written and spoken communication skills. - Candidates must already possess authorization to work for ABB in the US. Benefits - Health, Life & Disability options including two medical plan options: a PPO plan or a High Deductible Health Plan. - Choice between two dental plan options: Core and Core Plus. - Vision benefit. - Company paid life insurance (2X base pay). - Company paid AD&D (1X base pay). - Voluntary life and AD&D – 100% employee paid up to maximums. - Short Term Disability – up to 26 weeks – Company paid. - Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay. - Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance). - Paid Parental Leave. - Employee Assistance Program. - Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption. - Employee discount program. - 401k Savings Plan with Company Contributions. - Employee Stock Acquisition Plan (ESAP). - ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy.

Role Description We are looking for a passionate, strategic, and results-driven Marketing Director to lead our marketing department and take our brand growth to the next level. This is not a "business-as-usual" marketing role. We need a leader who can think globally, act regionally, and execute with speed. - Lead global and regional marketing initiatives across brand, consumer marketing, trade marketing, performance marketing, digital platforms, creative, web development, and campaign execution. - Work closely with multicultural internal teams and external partners across different markets, business units, suppliers, agencies, and customers. - Report directly to the CEO and play a key role in shaping how the brand grows, competes, and connects with customers across markets. What You'll Lead: - Develop and execute global marketing strategies that increase brand visibility, support sales growth, and strengthen customer experience. - Lead brand positioning, messaging, campaigns, digital marketing, market insights, performance tracking, vendor partnerships, and cross-functional collaboration. - Guide the team in using digital marketing, AI tools, marketing technology, automation, CRM, SEO, SEM, e-commerce platforms, segmentation, A/B testing, and data analytics to improve campaign performance and business outcomes. - Build a marketing culture that is creative, accountable, collaborative, and commercially sharp. Qualifications - Strong regional or global marketing experience with exposure to diverse markets and cultural considerations. - Proven leadership experience in marketing, preferably within FMCG, pet food, consumer goods, or a fast-moving commercial environment. - Strong digital and technology mindset, including knowledge of AI, marketing automation, digital campaigns, CRM, SEO, SEM, e-commerce, content strategy, and performance analytics. - Strategic thinking with execution discipline. - Commercial orientation with an understanding of how marketing supports revenue, market share, customer experience, brand equity, and business growth. - Excellent stakeholder management skills, comfortable working with manufacturing, sales, business units, agencies, vendors, customers, suppliers, and multicultural teams. - People leadership capability to develop talent, set direction, build accountability, and inspire teams to perform. Requirements - Bachelor's degree in Marketing, Business Administration, or a related field. - At least 7 years of marketing experience, including leadership roles and proven success in strategy development and implementation. - Regional or global marketing experience is required. - Experience in pet food, FMCG, consumer goods, or e-commerce-driven industries is highly preferred. - Professional certifications such as PCM, CIM, or PMP are an advantage, but not required. Benefits - Opportunity to lead marketing for a growing global business with ambitious plans, diverse markets, and a strong appetite for innovation. - Space to shape strategy, influence business direction, build team capability, and bring modern marketing practices into a fast-evolving organization.

Role Description We are seeking a talented, experienced, and data-driven Marketer to join our team to support our Global SI partners. In this role, help drive joint business growth with Varonis's global SI partners. This role will focus on building and executing marketing programs with our SI Partners - activating go-to-market plans, building co-branded assets and supporting campaigns that deliver measurable results. The ideal candidate thrives on collaboration and turns strategy into action. - Develop and execute integrated marketing plans with key GSI partners to drive awareness and pipeline for joint offerings. - Plan and support joint events, webinars, and executive engagements that align to GSI go-to-market priorities. - Develop and manage co-branded assets (including case studies, solution briefs, and enablement materials) that equip partners to effectively market joint solutions. - Build co-branded assets and content that highlight joint customer success and market differentiation. - Manage spend, performance metrics, and ROI reporting. - Align closely with Sales and Field Marketing to ensure joint plays are executed and measured effectively. - Collaborate with global and regional partner teams to activate go-to-market plans through impactful events, content, and co-marketing initiatives. - Partner with Marketing Operations to measure results and drive continuous improvement. - Manage day-to-day coordination and communication with partners to keep programs running smoothly and on schedule. Qualifications - 3-5 years of B2B partner or alliance marketing experience (experience with GSIs strongly preferred). - Proven ability to build and execute joint marketing plans and co-selling initiatives. - Experience working cross-functionally with sales, alliances, and marketing leadership. - Strong project management, communication, and stakeholder alignment skills. - Excellent written and verbal communication skills, with the ability to develop clear, partner-ready materials. - Collaborative mindset with the ability to work across teams and time zones. - Analytical thinker who can use data to measure and improve marketing performance. - Ability to interface with all levels in a sales organization including sales reps, tech consultants, regional managers, and senior leadership. - Knowledge of marketing processes, marketing automation and e-marketing systems; experience with lead scoring and nurturing methodologies is a plus. Company Description