• Develop and execute weekly, monthly, and annual marketing plans to drive qualified traffic and occupancy across a portfolio of multifamily communities, including stabilized assets and new construction lease-ups. • Lead and support new development multifamily lease-ups, building and executing strategic marketing and leasing plans from pre-leasing through stabilization. • Collaborate with local management to establish, maintain, and strengthen relationships with universities, corporate housing partners, local businesses, residents, and other key stakeholders to create strategic marketing opportunities. • Manage and optimize third-party multifamily marketing and leasing platforms (ILS, digital advertising, reputation management, and social media), regularly reviewing and refreshing messaging, campaigns, and offers to maximize lead generation and conversion performance. • Maintain accurate and detailed market source tracking within Entrata, analyzing traffic, lease-up velocity, and conversion metrics to identify high-performing traffic sources and adjust strategies accordingly. • Establish, implement, and track aggressive leasing goals, occupancy targets, pre-leasing benchmarks, and renewal strategies aligned with multifamily operational objectives. • Lead and deliver advanced leasing and sales training initiatives focused on closing techniques, objection handling, tour excellence, follow-up discipline, curb appeal standards, and effective use of leasing technology. • Support Property Managers and Regional Managers in maintaining strong reputations and market positioning within competitive multifamily submarkets. • Analyze market surveys, competitor pricing, absorption trends, and lease-up pacing to provide strategic recommendations that support revenue growth and NOI performance. • Partner closely with Leasing Managers, Regional Marketing Specialists, General Managers, Regional Directors, and Operations leaders to ensure seamless execution of marketing and leasing initiatives across both conventional multifamily and student housing communities. • Assist with due diligence, repositioning strategies, new acquisitions, and other corporate multifamily initiatives as assigned.

Who We Are Join the dynamic team at Vacation®, the award-winning sunscreen company from Miami USA that’s on a mission to make sunscreen fun. Founded in summer 2021, Vacation® has swiftly gained acclaim among consumers, tastemakers, press, retailers, and dermatologists alike for the immersive brand world and "leisure-enhancing" products that transport you to paradise and back. Vacation’s steady growth is in large part thanks to the company’s focus on creativity and innovation, and the team’s shared mission to infuse a sense of fun into sunscreen aisles nationwide. You can discover Vacation's products at leading retailers including Ulta Beauty, Nordstrom, and Target, as well as www.vacation.inc. Role Summary As a key member of the marketing team,  your role will support the organization, coordination and execution of the brand marketing function of the department. Within that, your primary focus will be the day to day support and execution of the Vacation® events, sampling and partnerships program. You will engage in proactive outreach, inbound requests, fulfillment, on-the-ground activation and KPI tracking. In addition, you will support our PR team (internal & PR agency) with important administrative tasks and streamlined communication. Outside of brand marketing responsibilities, the marketing coordinator will also support our marketing operations team, and work with other departments to collaborate on marketing initiatives and track team communications. Your efforts will be a key driver in the important administrative & executional support needed to help ensure an efficient marketing team and a successful, innovative marketing culture. Responsibilities Events, Partnerships & PR Support and execute the Vacation® events & sampling program. Conduct event sampling and partnership outreach in support of weekly KPIs. Maintain the partnerships & events email inbox by responding to, organizing, and categorizing all inbound inquiries. Organize and maintain event sampling and partnership contact lists. Coordinate fulfillment for approved event sampling initiatives (inbound and outbound) and report weekly KPIs. Escalate larger partnership opportunities to the Marketing team and report weekly KPIs. Provide project coordination and execution support for larger partnerships and event programs, including timelines, budgeting, creative management, production support and on the ground activation. PR email inbox management and communication with marketing leads and PR agency to ensure relevant sample and asset requests are escalated in a timely manner. Continuous process improvement and documentation - standard operating procedures (SOPs), KPI tracking, budget tracking support etc. Brand Marketing Conduct research for brand marketing projects, both online and in person. Proof consumer facing marketing materials (i.e. product marketing copy, emails, social, retail & events collateral), as assigned. Assist with the organization of brand marketing assets in Notion. Marketing Operations Provide coordination support on Marketing Ops projects, including meeting scheduling, note-taking, tracking next steps, sharing updates, and supporting fulfillment. Conduct vendor research and outreach, as assigned. Create and organize production decks to support marketing initiatives. Administrative Support Track product inventory and support fulfillment needs, as required. Provide project management support through Asana organization. Organize digital archives, templates, and trackers. Maintain and organize the vendor Rolodex®. Schedule meetings and take notes, as needed. Qualifications Compensation & Benefits Comprehensive Medical, Dental, Vision plans with up to 100% coverage for employees Fully remote work with annual company-wide offsite 401k with Company Match WFH stipend and an annual learning stipend 15 Days PTO Complimentary Vacation® Products What We Value Vacation® employees have a deep hunger and eagerness to go above and beyond in everything they do. They love to leave their mark in contributing to the company’s growth and, maybe most importantly, they are humble when they do so. No job is too small, and they see every task they do as an opportunity to make a meaningful contribution to the company’s overall success. Attention to detail, organization, proactivity, accountability, humility and a sense of humor are cardinal virtues for a Vacation® employee. Vacation® is proud to be an equal opportunity workplace. We recognize that diverse teams make the strongest teams. We are committed to equal employment opportunity regardless of gender identity/expression, veteran status, or any other characteristic protected by law. If you have a disability or special need that requires accommodation, please let us know by contacting us at people@vacation.inc so we can do our best to accommodate you in applying for the role.

• Gain hands-on work experience applying methods and theories learned in class • Work on a specific project with tangible deliverables • Collaborate with a variety of people in a team environment • Utilize business analytical and problem-solving skills

• Operate as the business owner for the Enterprise segment, held accountable specifically for Net New Logo pipeline and new account acquisition targets • Partner with Growth Ops to identify and close data gaps within the NAMER Enterprise patch; proactively expand our contact database with key decision-makers (CISO, VP of Infosec) via third-party data partnerships and lead-gen programs • Design and execute 1:1 and 1:few Account-Based Marketing (ABM) plays for "Must-Win" accounts, utilizing personalized content and bespoke digital experiences • Leverage intent signals (6sense/Demandbase) to identify accounts in an active buying cycle, deploying rapid-response campaigns to capture interest before the competition • Curate exclusive, peer-to-peer networking opportunities—such as private executive roundtables and VIP "CrowdTour" experiences—designed to break into the C-suite of prospect accounts • Create and promote "hook" offers (e.g., complimentary security posture assessments or threat briefings) that provide immediate value and open the door for sales conversations • Lead weekly "sprint" meetings with SDRs and Sales to ensure 100% follow-up on campaign leads and to align on outbound messaging