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Tripadvisor

Tripadvisor, founded in 2000, is an award-winning network for travel information that features real advice from global travelers. The world’s largest travel s

Search Engine Marketing Analyst

Location

United States

Posted

12 hours ago

Salary

$90.9K / year

Seniority

Mid Level

Job Description

Search Engine Marketing Analyst

Tripadvisor

Role Description - Manage large multinational marketing campaigns. - Identify SEM growth opportunities. - Analyze marketing data to identify actionable insights. - Work collaboratively with data scientists and engineers to improve tools and processes. - Improve and optimize our landing pages to maximize conversion. - Stay abreast of the latest developments in SEM. - Design and analyze tests. - Write compelling adverts. Telecommuting permitted up to 100%. Qualifications - Master’s degree (or foreign equivalent) in Business Analytics, Economics or related field. - Two years of experience in the job offered or in a Search Engine Marketing Analyst-related occupation. Requirements - Two years of experience with the following: - Managing large multinational marketing campaigns. - Analyzing marketing data to identify actionable insights using advanced SQL and Python. - Identifying SEM growth opportunities. - Designing, running, and analyzing A/B tests. - Writing and executing successful advertising campaigns. - Developing and optimizing campaign diagnostics and pacing dashboards using Tableau. - Translating marketing hypotheses into testable experiments, measuring outcomes, and communicating results cross functionally. Contact Instructions To apply, please email resume to greenhouse@tripadvisor.com referencing job code 10173.967.13. EOE. We strive to create an accessible and inclusive experience for all candidates. If you need a reasonable accommodation during the application or the recruiting process, please make sure to reach out to your individual recruiter or our team at greenhouse@tripadvisor.com .

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