• Own and direct the PR and outreach calendar in Spain and Brazil, aligning with SEO and marketing objectives • Write, edit, and pitch press releases, guides, surveys, and expert-driven content to Spanish and Brazilian journalists and industry websites • Develop and foster relationships with key Spanish/Brazilian reporters, bloggers, and influencers to secure earned media coverage • Translate and adapt US-based Digital PR content for the Spanish/Brazilian audience, tailoring messaging to local media and cultural context • Proactively identify PR opportunities based on market trends, competitor activity, and industry insights • Execute targeted outreach campaigns that generate press coverage and authoritative backlinks • Balance Digital PR campaigns and traditional link-building to maximize visibility and impact • Collaborate across PR, SEO, and content teams to create high-value assets that attract coverage and links • Track outreach success rates, backlink acquisition, and press coverage • Deliver regular reporting on earned media wins and link performance, with insights for optimization • Provide quarterly performance reports with actionable recommendations

• Develop integrated marketing strategies for culinary programs, cooking classes, and culinary-led experiences aligned with enterprise and GTM priorities. • Translate customer behavior, class performance data, and culinary trends into focused strategies that drive trial, repeat attendance, and class-to-hardgoods cross-sell. • Serve as Sur La Table's internal culinary authority — track food trends, ingredient moments, chef culture, and culinary media to inform integrated marketing strategy across all categories. • Identify relevant culinary trends (seasonal ingredients, cooking techniques, food movements, dining culture) and translate them into marketing opportunities: content angles, product storytelling, social hooks, partnerships, and campaign themes. • Develop and own integrated briefs for Culinary initiatives — including class launches, seasonal programs, chef and creator partnerships, and culinary-led brand moments — translating program insights and trend intelligence into clear, actionable direction for creative and channel teams. • Partner cross-functionally with Creative, Social, PR, Site & Digital, Email & SMS, Store Ops, Culinary Operations, and Culinary Programming to align messaging, timing, and execution across touchpoints. • Support quarterly and seasonal GTM planning with a Culinary lens, prioritizing initiatives based on customer impact, brand equity, and commercial opportunity. • Track performance of Culinary marketing initiatives in partnership with Marketing Ops and Analytics, using insights to optimize future planning, messaging strategy, and class experience design.

• Responsible for translating vertical expertise into channel sales and marketing ready enablement that empowers partners to position, sell, and win with Logitech solutions. • Act as the bridge between vertical strategy and partner execution—translating SME insights into tools that drive the right sales behaviors. • Create content that equips partner sales teams to confidently position Logitech solutions within specific vertical use cases, moving beyond product features to customer outcomes. • Develop and scale a suite of channel enablement assets, including vertical sales plays and solution narratives, discovery and qualification guides, objection handling frameworks, and competitive positioning. • Drive adoption of resources created to ensure partners can effectively learn, tell and sell. • Continuously refine content based on channel sales/marketing feedback, partner input, and performance insights to improve effectiveness and adoption. • Build plans that resonate with each vertical’s goal, regulations and terminology, and package partner marketing toolkits.

Role Description We are looking for a high-energy Regional Marketing Lead in Sydney to defend and strengthen Oura’s leadership position in the Australian market. Your goal is to establish Oura as the "must-have" premium wearable for sustainable, long-term health – moving the narrative from niche athlete device to an unavoidable lifestyle icon. - Strengthen Cultural Gravity: Build "IRL" brand encounters in wellness hot spots, including run clubs, recovery studios, and high-end gyms. - Hyper-Local Activations: Execute specialized events such as "Oura Recovery Lounges," longevity panels with local experts, and partnerships with the Australian Swim Team. - Tastemaker Seeding: Own a formal seeding program to get rings on the fingers of local "IYKYK" leaders, including tech founders, chefs, DJs, and fashion tastemakers. - Full-Funnel Localization: Partner with the central team to adapt the “Introduction to Oura” campaign with local casting and imagery that resonates with the Australian lifestyle. - Media Partnership Management: Maintain a consistent brand presence through long-term partnerships with key local media vendors. - Budget Oversight: Direct management of a dedicated budget allocation across creators/seeding, IRL activations, and PR/cultural partnerships. Qualifications - 7-10 years of experience in brand, integrated marketing, partner or influencer marketing. - Deeply connected in the Sydney wellness, tech, or lifestyle scenes. - Proven ability to drive "Topline Growth" and brand health metrics rather than just CAC efficiencies. - Exceptional communication and visual storytelling skills; ability to build crisp briefs that move ideas forward. - A passion for health, wellness, or human performance. Requirements - Contract Duration: 6 months, with potential for extension or FT conversion. - Hours: Full-time (approx. 40 hours/week). - Location: Remote (Sydney-based).