• Coordinate engineering and operations efforts: • Manage feature requests and write business requirements • Prioritize engineering tasks with internal and OEM stakeholders • Coordinate system updates for new model years, including service plan, VMG and accessory trigger updates • Coordinate national product and major feature launches: • Plan pilots with Account Management Team and delivery departments, including setting objectives and success criteria • Coordinate training for OEM corporate, OEM field and dealers, Affinitiv internal and external field reps, and support reps • Plan rollout with Account Team and delivery departments and set up feedback loop • Responsible for providing internal and OEM reporting: • Account success metrics • Internal executive-level reports on program success metrics • Monthly and/or ad hoc reports to OEM as needed • Coordinate client quarterly business reviews (QBRs) in partnership with Account Management Team • Coordinate client executive business reviews (EBRs) in partnership with Account Management Team • Partner with delivery departments and Account Management Team to document and maintain, as needed, the following: • Release notes (as well as disseminate to various audiences including OEM Corporate, OEM field, dealers, and internal and external field representatives) • Online training materials for dealers, field representatives, and OEM personnel • OEM integrations (e.g. file feeds and APIs) • Program-specific feature/reporting logic and other program-specific considerations • Meeting and schedule management • Schedule internal meetings as well as draft, store, and disseminate notes • Schedule OEM stakeholder meetings as well as draft, store, and disseminate notes • Maintain monthly meeting calendar in partnership with other team members and the Account Management Team • Lead weekly internal cross-department status calls • Contribute to and uphold quality standards at Affinitiv • Complete program review for OEM-specific features to confirm functionality against business requirements where possible • Ensure customer communications either authored or reviewed by Program Manager are professional and positively represent the Company • Escalation support for OEM: • Handle support escalations from OEM and field reps

• Scale Airtable Builder Crews (User Groups) • Help expand Airtable's Builder Crews program as we grow from primarily virtual engagement to community-led, in-person experiences. • Drive Community Engagement • Help create meaningful opportunities for customers to learn from one another and deepen their relationship with Airtable. • Improve Community Operations • Build the operational foundation needed to support a growing portfolio of programs.

Role Description The Director, Product Marketing and Program Management is responsible for turning Seeq’s product, whole-offer, and industry strategy into clear market narratives, launch plans, and well-orchestrated go-to-market programs. This role sits at the center of product marketing, positioning, packaging support, launch planning, and campaign program management, ensuring that strategic priorities are translated into executable plans that drive consistency, readiness, and commercial impact. This leader partners closely with: - Industries - Whole Offer Management - Partner Marketing - Regional Marketing - ABX / Campaign Execution - Field Enablement - GTM Operations - AI GTM Engineering - Product Management - Product Operations - Revenue - Pricing and Deal Desk Manager - Customer Success Qualifications - 8+ years of experience in B2B SaaS, industrial software, or a similarly complex GTM environment - Significant experience in product marketing, program management, or go-to-market leadership - Experience in industrial verticals such as Oil & Gas, Chemicals, Pharma, Power & Utilities, Mining, Metals, and Materials - Proven track record of leading product marketing and launch initiatives from strategy through execution - Strong experience building positioning, messaging, audience narratives, and launch frameworks for technical or enterprise offerings - Demonstrated ability to run cross-functional programs with multiple stakeholders, dependencies, and deadlines - Experience partnering across Product, Sales, Customer Success, Revenue Operations, and Marketing functions - Strong people leadership skills, including experience managing and developing high-performing individual contributors and/or managers - Strong executive communication skills, including the ability to synthesize complexity into clear recommendations, plans, and narratives Requirements - Own product marketing strategy for Seeq’s portfolio - Translate product direction, market needs, and industry priorities into clear market-facing narratives - Develop and maintain core messaging frameworks, differentiated positioning, competitive narratives, and proof points - Lead the planning and orchestration of major go-to-market programs - Own Campaign Program Management as a core function of the team - Build and manage the source of truth for launch timelines, dependencies, decision points, readiness criteria, and stakeholder accountability - Ensure consistency across portfolio-level messaging, product-level messaging, and campaign-level execution - Partner with Field Enablement and Revenue teams - Establish Campaign Program Management as a high-value coordination and execution capability Benefits - Competitive salary plus commission incentives - $190,000 - $195,000 USD base salary - 12-week paid Seeq family leave - Unlimited PTO - Internet and mobile phone reimbursements - Medical benefits - Group term life insurance - Short-term and long-term disability insurance pre-tax benefits - Voluntary vision and dental (ortho) - Vacation bonus program - Employee Assistance Program - Generous home office allowance - Pet-friendly workspace - You love your job!

• Lead complex technical programs across enterprise business systems, with a focus on finance, procurement, operational, and related business applications • Serve as Scrum Master for delivery teams, facilitating sprint planning, daily standups, backlog refinement, retrospectives, and other Agile ceremonies • Collaborate with cross-functional teams to define project scope, objectives, deliverables, dependencies, timelines, and delivery plans • Develop, own, and maintain team roadmaps that align technology work with business priorities and strategic objectives • Manage stakeholder relationships across business, technology, product, finance, procurement, and executive teams • Provide transparent communication throughout the program lifecycle, including status reporting, risk updates, decision tracking, and escalation management • Coordinate delivery across multiple teams, systems, vendors, and workstreams • Proactively identify, track, and mitigate risks, blockers, dependencies, and delivery issues • Help teams make tradeoff decisions by balancing customer needs, business value, architecture quality, technical feasibility, and delivery constraints • Lead technical and delivery discussions while ensuring business stakeholders have clear visibility into progress, decisions, and impacts • Support project execution from kickoff through delivery, deployment, stabilization, and continuous improvement • Partner with product owners and business stakeholders to refine priorities, backlog items, acceptance criteria, and release plans • Ensure teams remain focused, organized, and accountable for delivery commitments • Support continuous improvement of delivery processes, tools, Agile practices, reporting methods, and team operating models • Represent multiple stakeholder perspectives and help identify issues or opportunities before they become delivery problems • Maintain a high bar for quality, architecture, documentation, communication, and customer impact • Help enterprise business systems teams maintain and improve platforms that support critical financial, procurement, HR, and operational processes