Title: Marketing Specialist - Sports Sponsorship Location: Somerville United States Job Description: Full time job requisition id RQ4069308 Site: Mass General Brigham Incorporated Mass General Brigham relies on a wide range of professionals, including doctors, nurses, business people, tech experts, researchers, and systems analysts to advance our mission. As a not-for-profit, we support patient care, research, teaching, and community service, striving to provide exceptional care. We believe that high-performing teams drive groundbreaking medical discoveries and invite all applicants to join us and experience what it means to be part of Mass General Brigham. Job Summary The Marketing Specialist I is an early-career marketer who supports execution of sports sponsorships on behalf of Mass General Brigham, as well as provides support for physician, rankings, and Women’s Health campaigns. This role is designed to build a strong foundation in campaign planning and execution, project coordination, and day-to-day marketing support while contributing to dynamic marketing initiatives for patient and physician audiences. The Marketing Specialist I works with guidance from the Marketing Director and senior team members to support project timelines, campaign logistics, review processes, presentations, and shared resources. This individual is highly organized, collaborative, detail-oriented, and motivated to grow in marketing strategy, content development, and cross-functional coordination. Qualifications - Bachelor’s degree in related field of study preferred - 1+ years of relevant marketing experience preferred including internships, coordinator-level experience - 2+ years of experience in health care setting preferred Principal Duties and Responsibilities: - Support execution of sports sponsorship marketing initiatives and campaigns, helping projects move smoothly from planning through delivery. - Assist with physician, rankings and Women’s Health campaign execution as needed. - Assist with campaign documentation, logistics, production coordination, timelines, reviews, approvals, and follow-up. - Coordinate on-site activations, including content shoots, hospital visits, and tabling. - Help organize and develop marketing assets, templates, reports, and shared resources to improve workflow and consistency across the team. - Help coordinate meetings, agendas, presentations, and communication with internal and external partners. - Contribute to the development of presentations, communications, and marketing materials that support patient and physician marketing efforts. - Coordinate digital, copy, and creative reviews for marketing materials, videos, social content, and related assets. - Participate in market research, competitive analysis, campaign tracking, and reporting to support evaluation and future planning. - Provide writing, proofreading, organizational, and administrative support for the marketing team. - Help improve workflow, operating efficiency, and service quality across marketing projects. Skills/Abilities/Competencies: - Excellent written and verbal communication skills - Ability to manage multiple tasks, stay organized, and meet deadlines - Ability to prepare presentations and marketing materials in multiple formats - Proficient in Microsoft Office products, including Outlook, Word, PowerPoint, and Excel - Strong proofreading ability and close attention to detail - Professionalism, sound judgment, and ability to handle confidential information appropriately - Willingness to learn, take initiative, and collaborate across teams - Comfort with using AI-enabled workflow tools, including CoPilot Additional Job Details (if applicable) Remote Type Remote Work Location 399 Revolution Drive Scheduled Weekly Hours 40 Employee Type Regular Work Shift Day (United States of America) Pay Range $53,040.00 - $75,888.80/Annual Grade 5 At Mass General Brigham, we believe in recognizing and rewarding the unique value each team member brings to our organization. Our approach to determining base pay is comprehensive, and any offer extended will take into account your skills, relevant experience if applicable, education, certifications and other essential factors. The base pay information provided offers an estimate based on the minimum job qualifications; however, it does not encompass all elements contributing to your total compensation package. In addition to competitive base pay, we offer comprehensive benefits, career advancement opportunities, differentials, premiums and bonuses as applicable and recognition programs designed to celebrate your contributions and support your professional growth. We invite you to apply, and our Talent Acquisition team will provide an overview of your potential compensation and benefits package. EEO Statement: 0100 Mass General Brigham Incorporated is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, national origin, sex, age, gender identity, disability, sexual orientation, military service, genetic information, and/or other status protected under law. We will ensure that all individuals with a disability are provided a reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran’s Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact Human Resources at (857)-282-7642. Mass General Brigham Competency Framework At Mass General Brigham, our competency framework defines what effective leadership “looks like” by specifying which behaviors are most critical for successful performance at each job level. The framework is comprised of ten competencies (half People-Focused, half Performance-Focused) and are defined by observable and measurable skills and behaviors that contribute to workplace effectiveness and career success. These competencies are used to evaluate performance, make hiring decisions, identify development needs, mobilize employees across our system, and establish a strong talent pipeline.

• Live-Unterricht & Praxisvermittlung: Du gestaltest interaktive Online-Live-Sessions und vermittelst Fachwissen aus dem digitalen Arbeitsalltag – insbesondere in den Bereichen Datenanalyse, Data-Driven Marketing, Low-Code-Automatisierung, KI-gestützte Use Cases und agiles Projektmanagement. • Curriculum-Umsetzung & Didaktik: Du bereitest Inhalte entlang vorgegebener Module methodisch sinnvoll auf – von Kick-off und Tool-Einführung über KPI-Logiken und Dashboards bis hin zu Automationsprojekten und agilen Arbeitsweisen. • Vermittlung aktueller Fachthemen: Du erklärst praxisnah Themen wie Tracking, Controlling, Datenanalyse, Dashboards, datenbasierte Optimierung, SCRUM, cross-funktionale Zusammenarbeit, Prompting, Predictive Analytics, RPA, NLP und Personalisierung. • Projektorientiertes Lernen & Prüfungsvorbereitung: Du begleitest unsere Teilnehmer bei Daten- und Automationsprojekten, unterstützt bei der Vorbereitung auf Prüfungen und hilfst dabei, komplexe Inhalte verständlich und anwendungsnah zu strukturieren. • Qualitätssicherung & Feedback: Du gibst didaktisches und inhaltliches Feedback zurück, wirkst an der Weiterentwicklung unserer Lehrformate mit und gestaltest unsere digitalen Lernprozesse aktiv mit. • Zusammenarbeit im Team: Du arbeitest eng mit Kolleg aus dem Dozent zusammen, tauschst Wissen aus und trägst dazu bei, eine starke und moderne Lernumgebung aufzubauen.

• Own marketing strategy and execution to grow pipeline and bookings across two motions: Defence & Security and Shipping/Supply Chain. • Positioning and messaging leadership: Clarify ICPs and personas per segment, and sharpen value proposition, differentiation, and proof points. • Sales enablement and field support: Build and maintain core sales assets (pitch deck, brochures, case studies, solution briefs) aligned to buyer stages and objections. • Event and conference engine: Plan and execute conference strategy end-to-end. • Demand generation with measurement discipline: Establish the channel mix appropriate to stage (events, outbound support, partners, targeted inbound), and reporting tied to pipeline and closed revenue. • Content system leadership: Build an efficient content production workflow that reduces iteration cycles, while ensuring domain accuracy and customer resonance. • Brand and website ownership: Lead website and brand refresh efforts, ensuring the story, visuals, and proof align with GSTS’s dual-use credibility. • Cross-functional alignment: Partner tightly with Sales, Customer Success, and Product/Technology to ensure marketing claims match reality, feedback loops are tight, and customer insights shape messaging and content priorities. • Build the marketing operating system: Define marketing KPIs, reporting cadence, planning rhythm, and handoffs with Sales and RevOps.

• Create quarterly marketing plans that generate demand and increase funnel velocity in assigned territory using input from local sales team, sales directors and channel managers • Continuously engage with sales teams to coordinate, communicate, and maximize impact of marketing initiatives • Research, design and coordinate regional and partner events that delight and engage prospective customers—from planning and logistics to post-event follow up with a focus on content development and delivery • Develop a formal methodology and practice to collect, share, field, and prioritize insights back with corporate marketing team to help optimize messaging, programs and tactics • Collaborate with top-tier channel partners to develop programs that open up opportunities with their customer base • Evaluate and negotiate with vendors including venues, direct mail providers, etc., and actively project manage vendor relations as designated • Manage and balance assigned field and partner marketing budgets; evaluate results against goals and use learnings to drive improvement