• Create quarterly marketing plans that generate demand and increase funnel velocity in assigned territory using input from local sales team, sales directors and channel managers • Continuously engage with sales teams to coordinate, communicate, and maximize impact of marketing initiatives • Research, design and coordinate regional and partner events that delight and engage prospective customers—from planning and logistics to post-event follow up with a focus on content development and delivery • Develop a formal methodology and practice to collect, share, field, and prioritize insights back with corporate marketing team to help optimize messaging, programs and tactics • Collaborate with top-tier channel partners to develop programs that open up opportunities with their customer base • Evaluate and negotiate with vendors including venues, direct mail providers, etc., and actively project manage vendor relations as designated • Manage and balance assigned field and partner marketing budgets; evaluate results against goals and use learnings to drive improvement

Title: Part Time - Survey Research - Marketing & Social Media Assistant Location: Harrisburg United States locations Penn State Harrisburg time type Part time Job Description: APPLICATION INSTRUCTIONS: - CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday. - CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday. - If you are NOT a current employee or student, please click "Apply" and complete the application process for external applicants. Approval of remote and hybrid work is not guaranteed regardless of work location. For additional information on remote work at Penn State, see Notice to Out of State Applicants. JOB DESCRIPTION AND POSITION REQUIREMENTS The Center for Survey Research at Penn State Harrisburg is seeking a creative and motivated individual to join our team for a part-time summer position supporting marketing and social media efforts. This role is ideal for a high school student (rising junior or senior) or undergraduate student interested in marketing, communications, or digital media. This is a temporary summer appointment with limited hours (5-10 hours/week). Hours are flexible and scheduled based on project needs. Some in-office work may be required. Job Duties - Create engaging social media content, including graphics, captions, and short-form posts. - Design marketing materials using Canva. - Assist with content planning and scheduling across social media platforms. - Collaborate with Center staff to develop creative communication strategies. Requirements and Qualifications - Current high school student (rising junior or senior) or undergraduate student. - Familiarity with social media platforms (e.g., Instagram, Facebook, LinkedIn). - Experience using Canva is required. - Strong written communication skills. - Creativity and attention to detail. - Ability to work independently and meet deadlines. - Interest in marketing, communications, or related fields preferred. BACKGROUND CHECKS/CLEARANCES Employment with the University will require successful completion of background check(s) in accordance with University policies. CAMPUS SECURITY CRIME STATISTICS Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here. EEO IS THE LAW Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473. Penn State is committed to and accountable for advancing equity, respect, and belonging. We embrace individual uniqueness, as well as a culture of belonging that supports equity initiatives, leverages the educational and institutional benefits of inclusion in society, and provides opportunities for engagement intended to help all members of the community thrive. We value belonging as a core strength and an essential element of the university's teaching, research, and service mission. Federal Contractors Labor Law Poster PA State Labor Law Poster Penn State Policies Copyright Information Hotlines

• Partner closely with our international sales leadership team to prioritize campaigns & programs to drive pipeline and revenue growth • Monitor market changes & developments in our target regions • Be scrappy and leverage content and programs developed by HQ and tailor them for different local markets we serve • Adjust marketing campaigns based on changing sales trends and priorities in particular countries • Tailor brand messages to address different demographics and cultures • Adjust our messaging and tone of voice across channels and regions • Capable of analyzing large amounts of data to obtain actionable information that you’ll use for our marketing strategies • Coordinate and execute marketing programs and campaigns, driving growth and enhancing Wrike's brand recognition, pipeline and revenue across the EMEA and APJ regions.

Role Description This is a one-person, full-stack B2B marketing role: planner, orchestrator, and executor. You will own the demand-generation engine end to end — strategy through to the click — and hand qualified pipeline to a full-cycle sales team. You will not have a team underneath you on day one; you will build the playbook, run the campaigns yourself, and prove the motion before we scale it. We have strong fundamentals to build on: - Post-qualification win rates around 60% - A sales team that closes The gap is the top of the funnel — demand creation is our weakest link, and new-logo acquisition has stalled. Your mandate is to fix that. You are scrappy, founder-minded, and comfortable owning operations yourself — but you understand how a real B2B SaaS marketing engine works at the $1M–$10M stage, and how to wire it into Sales to generate MQLs that convert. B2B is KodeKloud's biggest growth lever and this is its founding marketing hire. You'll have the autonomy of a one-person function, the leverage of a product and sales motion that already works, and a direct line to leadership. If you want to build a demand engine from the ground up and own the outcome, this is it. Qualifications - B2B EdTech / technical SaaS marketer with a deep understanding of marketing engines for B2B EdTech or developer-focused SaaS. - Scrappy operator with founder or early-startup experience and mindset. - Knows the $1M–$10M journey and understands the levers that matter at each step. - Sales-aligned, thinking in pipeline and MQLs, not vanity metrics. - Full-stack execution across demand gen, lifecycle, webinars, content, paid, marketing ops, and basic analytics. Requirements Strongest fit comes from someone who has marketed a comparable IT/Cloud/DevOps learning platform and knows this buyer cold. Directly relevant backgrounds include: - Highly relevant: Linux Academy, A Cloud Guru, DataCamp, Whizlabs, Pluralsight, Cloud Academy - Adjacent / considered: Udemy (Business), Coursera, and similar B2B EdTech or developer-tooling SaaS - Equivalent experience marketing technical training, certification, or developer products to organisations is welcome even if the logo isn't on this list. What Success Looks Like (First 6–12 Months) - First 90 days: Demand-gen plan and budget approved; HubSpot/funnel instrumentation and MQL framework live; first webinar and outbound SDR motion running. - By 6 months: A repeatable, measurable demand engine producing a predictable flow of qualified pipeline to AEs, with attribution you can stand behind. - By 12 months: New-logo acquisition trending back up, a proven playbook ready to scale, and a clear case for building a team around you.