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Paid Ads Manager - Google
Location
EST (UTC-5)
Posted
8 days ago
Salary
$10K - $50K / year
Seniority
Lead
Job Description
Paid Ads Manager - Google
Talent Hackers
Role Description We're looking for a performance-driven Paid Ads Manager - Google to lead the planning, execution, and optimization of paid advertising campaigns across Google platforms for ecommerce brands. This role combines strategic media buying, campaign analysis, and conversion-focused optimization to drive scalable growth and maximize return on ad spend. The ideal candidate is analytical, proactive, and experienced in managing high-performing Google Ads campaigns across Search, Shopping, Performance Max, and retargeting. - Design, implement, and manage paid advertising campaigns in Google - Develop audience targeting strategies, ad creatives, and campaign structures aligned with marketing goals - Monitor daily performance metrics including ROAS, CPA, CTR, CPC, and conversion rates - Conduct A/B testing on creatives, copy, audiences, and landing pages to improve performance - Optimize budgets and bidding strategies to maximize ROI and scale winning campaigns - Collaborate with creative, CRO, and marketing teams to align messaging and funnel strategy - Track and report campaign performance using Google Analytics, platform dashboards, and reporting tools - Stay updated on platform policy changes, trends, and best practices in paid media - Perform other marketing and lead-gen related tasks as needed Qualifications - 3+ years managing Google Ads campaigns for ecommerce brands (Shopping, Performance Max, Search, and retargeting) - Experience managing spend of $10k - 50k+ per month (preferably ecommerce brands) - Intermediate experience in Google Sheets / Excel for basic campaign reporting - Familiarity with ad targeting and segmentation techniques - Strong written and verbal English communication skills - Ability to work full-time EST Requirements - Experience working in an agency environment (US experience preferred) - Certifications or experience running Meta ads campaigns - Familiarity with Gmail and Slack for internal comms
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