• Develop marketing plan for regional priority area (e.g. a region- or country-specific plan), translating business objectives into actionable campaign plans, including targeting, messaging, and channel mix. • Leverage deep knowledge of HR, talent management, and workforce learning trends to develop relevant, industry-specific messaging for target audiences. • Leverage local knowledge of relevant industry associations and agencies to inform marketing planning. • Activate in-region marketing plan for priority area (e.g. country- or region-specific plan), working with internal cross-functional teams and external stakeholders (including agencies, industry associations) as necessary. • Partner closely with global audience marketing leads to execute marketing plans for priority audiences and accounts aligned to global strategy and sales priorities. • Coordinate with global marketing team and regional stakeholders to align global strategy with local market requirements, particularly in APAC. • Drive success metrics, across acquisition, upsell, cross-sell and retention campaigns. Track and report on campaign performance, including engagement, pipeline contribution, and ROI. • Maintain organized reporting and visibility into program status and outcomes, leveraging analytics and reporting tools to track performance, uncover insights, and continuously optimize programs. • Stay ahead of marketing trends, emerging technologies, and industry best practices to continuously enhance our approach.

Role Description We're looking for someone to grow the Hedepy for Business brand in Poland. Someone who likes to act, has a head full of ideas, gets B2B marketing, and wants real influence over how we talk to the market. If you enjoy mixing strategy with creativity, you're at home in content, events and LinkedIn, and AI is already a daily tool for you, we might be looking for you. 💛 - Build and develop the marketing communication strategy for the Polish market - Plan content and build the calendar of marketing activities and events - Organize webinars and offline events, from conferences to our own meetups for clients and HR partners - Run our social media, mainly LinkedIn (that's where a lot happens) - Create expert content: articles, newsletters, e-books and reports - Work with B2B marketing managers from other countries and swap ideas - Coordinate the performance and SEO agency: brief them, optimize, keep the quality high - Work closely with the design and UX team so everything looks and works great - Analyze campaign results, draw conclusions, test new approaches - Partner with Sales and Customer Success on joint initiatives, sales materials and case studies Qualifications - 4+ years of hands-on B2B marketing experience, with direct ownership of content, campaigns and events. - Native or fluent Polish (C1+). You'll be creating content for the Polish market: articles, newsletters, social posts, event copy. - Fluent English (B2+), written and spoken. It's our daily working language. - Hands-on experience with Canva, MailerLite, Google Analytics and Figma. - Proven experience organizing both online and offline events (webinars, conferences, meetups). - Strong analytical skills: you can read campaign data, spot patterns and make independent calls. - Active use of AI tools (such as ChatGPT, Claude, Gemini or similar) as part of your daily workflow, for content, research, analysis and reporting. - Able to work on a B2B contract. Benefits - 11,000–13,000 PLN net (B2B) + KPI bonus - Remote-first: work from wherever you want, and if you like an office, Varso Tower in Warsaw is there for you - Free access to Hedepy: therapy sessions, coaching and psychological support - A team spread across 10 countries - Direct collaboration with and reporting to the Head of Marketing B2B - Plenty of room for ideas, testing and real impact on what we do Hiring Process - Stage 1: a self-recorded video interview. A few questions you answer in your own time, so we get a first sense of how you think and communicate. - Stage 2: a short case study and a conversation with Kasia G. (Head of Marketing B2B) and Vero (HR), all in one session. - Stage 3 (possibly): a casual meet with the team, so you can see who you'd be working with day to day.

Title: Marketing Manager Location: Plano, US time type: Full time job requisition id: JR100843 Job Description: It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business. Hybrid Position - Onsite / Remote WhatYou’llDo (Your Impact) - Digital &GEO Growth - Drive Web Performance:Own day-to-day website content updates, conversion optimization, and user experience enhancements to keep our digital front door pristine. - SuperchargeGEO:Execute and trackcutting-edgeGEO initiatives– through proactive contentoptimization-ensuring our brand dominates search visibility and authority in our values. - Turn Data into Action:Monitor analytics across our website and campaigns to deliver actionable insights that fuel audience growth. - Campaign Collaboration:Partner with developers, agency allies, and content creators to build and launch high-impact multimedia marketing campaigns. Social Media Strategy - Own the Feed:Orchestrate scheduling, planning, and campaign coordination across our corporate social channels. - Engage & Optimize:Keep a pulse on channel metrics and engagement data, constantly tweaking our approach to maximize brand voice and reach. Project Management & Collaboration - Quarterback Events:Work side-by-side with our Event Manager to plan and execute standout activations—ranging from intimate, 10-person VIP roundtables to massive industry events (both virtual and live). - Produce Stunning Collateral:Collaborate with our design team to steer the production of eye-catching marketing materials, signage, and print collateral. - Budget Stewardship:Manage project budgets like an owner, ensuring cost-effectiveness and a clear focus on ROI. Who You Are - Experienced:You bring5+ years of marketing experiencewith a proventrack recordof bringing cross-functional projects across the finish line. - Tech & Digital Savvy:You have a strong grasp of website management, SEO tools, and digital analytics. If you already know your way aroundMSFT Office, Adobe Creative Suite, Hootsuite,Unbounce, and Canva,you’llhit the ground running. - Curious & Adaptable:You have a genuine appetite tolearnthe ins and outs of the data center and tech infrastructure industries. (Prior data center experience is a massive plus, but your drive to learn mattersmost!) - Detail-Obsessed Project Manager:You juggle multiple priorities without dropping the ball, keeping stakeholders aligned and timelines on track. - An Exceptional Communicator:You’rea creative, confident thinker who collaborates seamlessly with everyone from graphic designers to executive leadership. Why Join Us? - No Bureaucracy, Just Action:This is a "None" supervisory role, meaning you get to focus 100% of your energy on executing great marketing and growing your skill set. - Industry on Fire:Work in one of the fastest-growing, most critical sectors of technology. - Travel:Get out from behind the desk withroughly15%travelto see your events and community initiatives come to life in key markets.

Title: Full Stack Marketer Location: New York City, New York, United States Pittsburgh, Pennsylvania, United States Cincinnati, Ohio, United States Roxbury, Massachusetts, United States Chicago, Illinois, United States Washington, District of Columbia, United States Remote Full time Job Description: We're defining the category for clinical competency management, and we're looking for the marketer who will own how the market discovers, trusts, and chooses Dossier. Dossier is one of the fastest-growing names in healthcare workforce technology — the competency management platform built exclusively for U.S. hospitals and health systems. We help nursing and clinical leaders manage, validate, and prove the competency of their workforce, replacing binders and generic HR/LMS tools with a system designed for how clinical teams actually work. We didn't repackage HR software for nurses; we built for nurses — and that's why CNOs, clinical educators, HR, and compliance leaders at some of the country's leading health systems are choosing us. We're growing fast and defining a category as we go. The full stack marketing role has two halves, and you'll need both. The first is the engine — AEO, SEO/GEO, HubSpot, AI workflows, and attribution: the technical, build-it-yourself machinery of modern marketing. The second is the story — customer proof, category narrative, brand, and the relationships that turn a CNO's results into a referenceable case study. Most marketers are strong on one. We're looking for the rare one who's strong on both. What you'll own: - Be the answer: Support in running the website end to end (pages, landing pages, conversion, SEO and GEO) and make Dossier the answer when nurse executives — and the AI engines they increasingly trust — ask how to solve clinical competency. Answer Engine Optimization is our core strategic bet. - Pipeline programs: Demand gen and ABM against named health-system accounts, all on a HubSpot marketing stack you build and own — lead scoring, lifecycle sequences, attribution. - AI workflows and the scorecard: Build the AI workflows that let a lean team punch above its weight, and report the one number that matters most — marketing-sourced pipeline, weekly. - Customer proof: Build a steady pipeline of case studies, video, and social proof. - Category voice: Pillar content (competency management, regulatory readiness, workforce economics) built AI-search-first, plus a LinkedIn executive-voice engine that creates the category, not just posts about it. - Brand in practice: Make our materials authentic and sticky, not generic — strong design instinct, fluent in modern AI design tools, with a real eye for authentic imagery over forgettable stock. - U.S. events and webinars: Support in running the U.S. event calendar and process — which conferences, how much budget where, on-site and follow-up execution — plus a repeatable webinar program, with ROI measured on every dollar. How we hire: A quick first conversation, a working session where you build a piece of real work live (not just talk through a plan), and final conversations with the leadership team. When you apply, include links to your work — portfolio, case studies, content, or workflows. Requirements - You ship yourself. You're a B2B SaaS operator who gets things done and you prioritize by pipeline impact. - You're AI-native in practice. You've built AI marketing workflows — prompt libraries, content engines, measurement automations — not just used a chatbot. - You know HubSpot cold. Marketing Hub plus CRM: workflows, lead scoring, sequences, attribution. This is non-negotiable and we won't train it — expect to walk us through how you'd build a workflow, live. - You can make AI engines cite you. You understand how a brand gets surfaced by ChatGPT, Perplexity, and Google AI Overviews, and you measure it (entity coverage, share of answers, AI-assisted pipeline) — and you can do the same with traditional SEO and GEO. - You've turned customers into proof. You've interviewed customers, produced case studies and video, and navigated the approval processes that come with referenceable enterprise accounts. This carries equal weight to the technical side — a brilliant engineer who can't produce proof is not the hire. - You own a modern website and have design instinct. Comfortable in Webflow, HubSpot CMS, WordPress or similar, building pages that convert, and current with AI-powered design tools (Canva Magic Studio, Figma, Adobe Firefly, Gamma, and image generators like Midjourney or Ideogram). We expect you to know the newest tools, not last year's. - You're a senior communicator from a modern SaaS company. You build category narrative and make complex value land, and you come from a SaaS/tech company with a modern stack — not a slow-moving legacy environment. Healthcare or health-tech experience is a real plus, but if we have to choose, a strong operational SaaS marketer beats healthcare tenure. We'll never ask you to be the clinical expert — we have that in-house. Bonus points: Webflow depth; Magnet / Joint Commission familiarity; AONL / ANCC / ANPD event experience; prior category-creation or rebrand at a SaaS company; product marketing or positioning chops. Probably not a fit if: your recent work was directing a team while others did the groundwork; you're great at the engine but can't tell a story (or vice versa — this role needs both); you'd need HubSpot training; or you're looking for a pure strategy seat. Benefits We work hard and take care of our people. As a U.S.-based, full-time team member you'll get: - Flexible paid time off — no accruals, no caps, no forms. Plan ahead, cover your work, and take the time you need. - Paid U.S. federal holidays. - Medical, dental, and vision insurance. - 401(k) with company match - Wellness allowance - Gadget allowance - Company-provided equipment to set up your home office. - Remote-first flexibility - A real learning culture — we regularly bring in global subject-matter experts and invest in your development.