• Coordinate SEO initiatives with external agencies and partners • Manage relationships with App Store Optimization (ASO) vendors and consultants • Partner with User Acquisition leadership to support paid marketing campaigns • Coordinate social media content calendars, campaigns, and contractor deliverables • Manage project timelines across multiple marketing channels • Track deliverables and ensure vendors meet deadlines and expectations • Support campaign launches and cross-functional marketing initiatives • Analyze campaign performance and provide operational reporting when needed • Identify process improvements to help the marketing team scale efficiently

Role Description As a Marketing Support Associate, you will play a key role in supporting the digital presence and marketing efforts of our properties. This role is responsible for assisting with website updates, marketing support requests, and maintaining brand consistency across digital platforms. The Marketing Support Associate will work closely with internal teams to ensure property websites and marketing assets remain accurate, up-to-date, and aligned with Asset Living standards. The ideal candidate is detail-oriented, organized, and comfortable managing multiple projects and requests in a fast-paced environment. This position is ideal for someone with experience in digital marketing, website management, and project coordination. Essential Duties & Responsibilities - Website Management & Support - Assist with website launches, updates, and ongoing website maintenance. - Support website content updates, image management, promotional campaigns, and digital curb appeal enhancements. - Conduct website reviews to ensure accuracy, functionality, and brand consistency. - Review website content, imagery, links, and promotional messaging to identify and resolve issues. - Troubleshoot website-related issues and coordinate resolutions with internal teams and vendors. - Assist with website-related projects and initiatives to support property marketing goals. - Ensure website content remains accurate, current, and aligned with company branding standards. - Ticket Management & Project Coordination - Monitor and manage incoming marketing support tickets. - Complete assigned requests within established service level expectations. - Coordinate with internal departments and property teams to gather information and resolve requests. - Track project progress and maintain documentation to ensure visibility and accountability. - Prioritize tasks effectively while managing multiple requests and deadlines. - Content & Brand Consistency - Support updates to digital content to align with branding standards and marketing objectives. - Assist with maintaining consistent messaging, imagery, and property information across websites and digital marketing channels. - Collaborate with marketing team members on special projects, promotional initiatives, and departmental priorities. - Provide administrative and project support for marketing initiatives as needed. Qualifications - Bachelor’s degree in Marketing, Communications, Business, or a related field preferred. - 1+ years of experience in digital marketing, marketing coordination, or a related field. - Strong organizational and project management skills with attention to detail. - Excellent communication and problem-solving abilities. - Familiarity with website content management systems, digital marketing platforms, and project management tools preferred. - Ability to manage multiple projects and priorities in a deadline-driven environment. Requirements - Operate in a remote work environment and requiring strong self-management, organization, and communication skills. - The Marketing Support Associate must be adaptable to shifting priorities and work effectively with cross-functional teams to support website management, ticket resolution, and marketing initiatives. - Limited travel may be required for team meetings or company events, typically occurring twice per year. Benefits - This job description should not be considered all-inclusive. It is merely a guide of expected duties. - The employee understands that the job description is neither complete nor permanent and may be modified at any time. - At the request of their supervisor, an employee may be asked to perform additional duties or take on additional responsibilities without notice. - This is a safety-sensitive position and may be subject to additional compliance requirements.

• Lead North American go-to-market strategy across all brands and categories • Develop integrated launch plans for new products and key brand initiatives • Translate global brand vision into impactful North American marketing campaigns and execution • Drive consumer demand, retail excitement, and sell-through performance • Partner closely with Brand Marketing to ensure alignment between product strategy and North American market needs • Collaborate cross-functionally with Sales, Insights, and Commercial teams to maximize market impact • Own all North American advertising strategy and execution • Oversee linear TV, digital advertising, social advertising, retail media, influencer marketing, and performance marketing • Manage media agencies, creative partners, and marketing budgets • Track campaign performance, ROI, and optimization opportunities • Lead all North American PR strategy and execution • Manage product launches, media outreach, and corporate communications • Build relationships with media, influencers, licensors, and industry partners • Support executive visibility and thought leadership opportunities • Oversee crisis communication planning when needed • Lead all social media strategy and execution across brands • Oversee content planning, publishing, engagement, and community management • Build influencer and creator partnerships • Ensure brands remain culturally relevant and socially engaging • Monitor trends, emerging platforms, and consumer behaviors • Lead all North American trade shows, customer events, and showroom experiences • Participate in key customer presentations and line reviews • Present marketing strategies, launch plans, and consumer insights to internal and external stakeholders • Oversee planning and execution for Toy Fair, customer previews, and industry activations • Partner with Sales and Brand Marketing teams to create impactful customer presentations and experiences • Build, mentor, and lead a high-performing North American marketing organization • Foster a fast-paced, entrepreneurial, and collaborative culture • Manage agency relationships and departmental budgets • Establish clear goals, priorities, and performance expectations • Drive operational excellence across the marketing organization

Role Description Join Cartwheel to help tackle the student mental health crisis. Cartwheel is an early-stage company building a new kind of mental health program for kids that puts schools at the center. We see our role as supporting school staff who see kids every single day. Instead of going around them, we collaborate with them. This means: - Earlier intervention - Higher student and family engagement in care - Better coordination among the trusted adults in a student’s life Kids shouldn't just aspire to get out of bed and drag themselves to class. They should be able to experience joy. They deserve to envision and build a life they’re excited to live. If you join Cartwheel, you’ll help make this vision a reality for millions of students across the country. We’re backed by top investors including Menlo Ventures, Reach Capital, General Catalyst, BoxGroup, and Able Partners, and we're looking for mission-driven teammates to join our team. As our Marketing Manager, you'll own the marketing engine that keeps Cartwheel's district partners engaged, activated, and renewing. You sit at the intersection of marketing and customer success — building the playbooks, communications, and proof points that make our partners feel supported from day one through renewal and beyond. Right now, Cartwheel is scaling and this hire will be essential to our growth. You'll report to the Head of Marketing and work hand-in-hand with our Customer Success team. This role is right for someone who thinks in systems, writes with clarity across audiences, and gets energy from seeing partners succeed — not just from launching campaigns. Role type: Salaried, full-time Salary: $90,000 - $115,000 + meaningful equity Location: Remote Start Date: Summer 2026 Qualifications - 4–6+ years of marketing experience, ideally in B2B, edtech, healthtech, or a mission-driven company serving multiple buying groups - Proven ability to manage multi-audience communications: you know how to write for a school counselor, a family, and a district administrator and understand why those messages are different - Strong project management instincts: you can run 10 things at once, know what to escalate, and consistently meet deadlines - Experience building and executing lifecycle or retention marketing programs, not just one-off campaigns - Comfort with marketing operations tooling (HubSpot experience a plus) and performance tracking - A bias toward documentation, reporting, and systems: you build things that makes it easy for other people to use - Can own projects end-to-end from writing, producing, and launching Requirements - Preferred experience marketing to K-12 school districts or working within a school-adjacent organization - Familiarity with CSM or customer success workflows - Experience with Asana, Salesforce, Figma, Claude Benefits - Competitive compensation between $90,000 to $115,000 - Equity ownership stake in the company - High-quality health insurance with a $0 monthly premium option for employees - Dental, Vision, and Employer-Sponsored Life Insurance - 4 weeks of paid PTO (3 weeks any time + 1 week office closure in December) - Sick Leave + Holidays - 401K with up to employer match - Annual educational stipend - Team-based culture with mission-driven colleagues who will go to bat for you