Mate academy logo
Mate academy

EdTech company with an AI-powered platform helping people learn skills and build careers in IT and beyond

Head of Growth Marketing

Growth MarketingGrowth MarketingFull TimeRemoteLeadTeam 51-200H1B No SponsorCompany SiteLinkedIn

Location

Ukraine

Posted

8 days ago

Salary

0

Seniority

Lead

Bachelor Degree4 yrs expEnglish

Job Description

Head of Growth Marketing

Mate academy

• Start hands-on: audit the full acquisition setup, launch and manage Meta campaigns, and deliver a clear action plan with performance targets • Optimize campaigns based on CAC, ROAS, LTV, and CR; monitor ad account and user journey metrics, adjusting based on insights • Drive creative performance, contribute ideas, support the production of high-performing creatives, and apply creative factory insights at the campaign level • Run growth experiments, improve existing UA flows, and prepare performance reports with key learnings and next steps • Own product growth strategy and align it with business goals • Lead, mentor, and grow the creative and user acquisition teams • Build scalable growth processes, experimentation frameworks, and OKR cycles • Own budget allocation, scaling roadmap, and identification of new channels and markets • Drive cross-functional alignment with product, marketing, and analytics

Job Requirements

  • 4+ years of user acquisition or growth manager experience in a product company
  • Having management experience or being ready to lead a team
  • Proven track record of scaling Meta ads with a budget of $1M+
  • Experience with subscription-based products targeting Tier 1 markets
  • Strong analytical skills with campaign measurement, data analysis, and A/B testing expertise
  • Builder mindset; comfortable scaling from scratch
  • Expertise in optimizing traffic based on CPL, CAC, LTV, ROAS, ROI metrics
  • Experience in optimizing creatives at the campaign setup level and using creative factory insights to drive scalable marketing performance
  • Proven track record in scaling user acquisition for new products from 0 to 1, from idea validation to scalable growth
  • English — upper-intermediate level or higher

Benefits

  • Freedom to build. No micromanagement. No politics. No fluff
  • Top-tier team. You’ll work with proven operators, product thinkers, and creatives
  • Not one path. Yours. We support all kinds of growth: leadership, depth, and breadth, allowing you to choose how far and where to go
  • Above-market salary with an ambitious performance-based bonus system
  • Unlimited vacation & sick leave
  • Apple gear, because we don’t believe in slow laptops or slow ambition
  • Company-paid lunches (because hungry brains don’t build great stuff)

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