Role Description We are seeking a highly organized, technology-driven Marketing & Growth Manager to help scale one of Arizona's fastest-growing appliance repair companies. This role will serve as the operational owner of the company's marketing ecosystem. The Marketing & Growth Manager will: - Coordinate marketing vendors - Oversee content production - Manage online reputation - Monitor performance metrics - Improve customer communication systems - Drive initiatives that strengthen the company's brand and growth This is not a traditional marketing role focused solely on creating advertisements. We are looking for someone who can: - Manage systems - Coordinate projects - Hold vendors accountable - Leverage AI and automation tools - Ensure the company's growth initiatives are executed consistently and effectively The ideal candidate is equal parts project manager, marketer, systems thinker, and operator. Qualifications - Strong organizational and project management skills with the ability to manage multiple initiatives simultaneously - Excellent written and verbal communication skills - Strong attention to detail and follow-through - Advanced proficiency in Microsoft Office, particularly Excel, including data analysis, reporting, pivot tables, formulas, and dashboard development - Demonstrated ability to analyze large amounts of raw and structured data and translate findings into actionable business insights - Strong analytical and problem-solving capabilities with a data-driven decision-making approach - Experience managing vendors, agencies, contractors, or cross-functional projects - Comfortable working independently in a fast-paced, growth-oriented environment - Experience in digital marketing with a working understanding of key customer acquisition channels, including: - Search Engine Optimization (SEO) - Google Ads / Pay-Per-Click (PPC) - Local Services Ads (LSA) - Social Media Marketing - Email Marketing - Customer Relationship Management (CRM) systems - Ability to evaluate marketing performance, identify trends, measure return on investment, and make recommendations based on data Requirements - Experience with: - Google Business Profile - Local SEO - Google Ads - Local Services Ads - Social media management - Canva - Mailchimp or similar email marketing platforms - AI tools such as ChatGPT, Claude, Make.com, Zapier, or similar automation platforms - Marketing analytics and dashboard reporting - Vendor and agency management - Home services, field service, or local service businesses - Process improvement, workflow automation, and operational efficiency initiatives What We’re Looking For We're looking for someone who enjoys building systems, solving problems, organizing moving pieces, and creating structure where others see complexity. The ideal candidate is proactive, curious, technologically savvy, and excited about helping build a growing company. They do not need to be the world's best SEO expert, paid advertising specialist, or social media creator. We already work with outside experts for those functions. What we need is someone who can: - Coordinate all of those moving parts - Keep initiatives on track - Leverage modern technology and AI tools - Help ensure our growth engine runs smoothly every day Success in This Role First 90 Days: - Marketing vendors are organized and accountable - Weekly marketing scorecards are established - Social content is being produced consistently - Reputation management processes are operating smoothly - Leadership has clear visibility into marketing performance First Year: - A predictable content engine is established - Marketing systems are documented and repeatable - AI and automation tools reduce administrative workload - Brand presence continues to strengthen across Arizona - Leadership spends significantly less time managing marketing activities

Role Description Step into one of Phiture's most impactful roles. As a Growth Lead, you won't just manage a team, you'll own the strategic direction of your pod and be the driving force behind your clients' growth. This is a senior leadership position where your ability to connect the dots across ASO, Performance Marketing, and Retention shapes real outcomes. You'll be the person who makes the call, pushes the work forward, and earns the trust of both your team and your clients. If you thrive on accountability, love solving messy problems with a clear head, and want to lead at the frontier of mobile growth, this is your role. What You'll Do - Lead with conviction: Own the strategy for your pod. Make the decisions, set the direction, and create the conditions for your team to do their best work. - Drive client success: Develop and execute integrated marketing strategies across ASO, Performance Marketing, and Retention. Own your clients' KPIs and north star goals. - Handle the hard stuff: Navigate difficult client conversations, manage crises under pressure, and push back when something isn't working. - Mentor your seniors: Delegate meaningfully, coach Senior Consultants to grow, and build a team that holds each other accountable. - Solve problems structurally: Take messy inputs and turn them into clear, actionable plans. - Monitor what matters: Set KPIs, track performance across accounts, and course-correct fast. - Innovate with AI: Use generative AI tools to improve team workflows and efficiencies. - Grow the business: Support pitches and business development, accurately scope new work, and set your team up for a strong start. Qualifications - 5+ years of experience in mobile growth marketing, with a strong track record in strategic leadership. - Deep expertise in at least one core discipline: ASO, Paid UA, or CRM/Retention, with real hands-on experience. - Proven ability to lead and mentor senior-level team members, building trust and driving performance. - Strong client management experience across multiple markets. - Structured problem-solving skills: ability to take ambiguous information and build a clear path forward. - Commercial awareness: understanding of revenue drivers and project risks. - Comfort and experience with generative AI tools. - A hands-on mindset when it counts. Benefits - Flexible Remote Work — Unlimited remote work within your home country (EMEA), plus up to 90 days per year internationally. - Generous Vacation Allowance — Enjoy up to 30 days of paid vacation annually, plus extra days for special occasions. - Quarterly Bonus Opportunities — Boost your earnings through our quarterly bonus scheme. - Mental Wellness Prioritized — Free, confidential mental health support from licensed therapists. - Personal Development Investment — €1,000 annual personal growth budget and 10 dedicated learning hours each month. - Flexible Working Hours — Shape your workday around your lifestyle and productivity. - Vibrant Berlin Office — Flexible, pet-friendly workspace at our spacious headquarters. - Global Team Connection — Regular team-building events and an annual all-expenses-paid company offsite. - Tailored Career Growth — A personalized career roadmap and development plan. - Home Office Allowance — Monthly remote-work cash allowance. - Premium Onboarding Kit — Branded Phiture gear and your very own MacBook from day one. - Thoughtful Celebrations — Responsibly sourced gifts for birthdays, anniversaries, and seasonal milestones.

• Генерація та валідація гіпотез: находити і тестувати ідеї в межах прайсінг стратегії, апселів, бандлінгу на основі даних і поведінки користувачів. • Тести цін і ринків: проектувати та запускати структуровані експерименти з цінових моделей, точок входу на регіональні ринки та готовності платити. • Апсел-механіки: аналізувати і тестувати діджитал та фізичні апсели — від дизайну офферу до розміщення та конверсії. • Робота з конверсією: будувати нові монетизаційні підходи в рамках воронок, тестувати та постійно покращувати конверсію офера, чекаута, апселів. • Аналіз ринку та конкурентів: моніторинг ринку та конкурентів, щоб знаходити нестандартні точки росту раніше за інших.

• Ontwikkelen en uitvoeren van de commerciële groeistrategie voor jouw productcategorie. • Signaleren van commerciële kansen op basis van data, klantgedrag, marktinzichten en trends. • Optimaliseren van assortiment, categorie-indeling, navigatie en filtering om de klantreis te verbeteren. • Verhogen van omzet, marge, conversie en klantwaarde door gerichte verbeterinitiatieven. • Verbeteren van online zichtbaarheid, productcontent en commerciële presentatie. • Samenwerken met verschillende teams om kansen snel om te zetten in resultaat.