• Manage and qualify inbound and warm seller leads from multiple marketing channels • Conduct outbound follow-ups via calls, SMS, and email using structured follow-up cadences • Build rapport with property owners and qualify opportunities based on motivation, timeline, property condition, pricing expectations, and geographic fit • Schedule qualified appointments directly on the CEO’s calendar • Maintain rapid speed-to-lead response times on hot inbound inquiries • Manage and nurture 100–200+ active leads simultaneously without losing pipeline organization • Communicate fluently in both English and Spanish with sellers via phone, text, and email • Log all calls, notes, texts, emails, and lead updates in real time • Maintain accurate lead stages and follow-up tasks within Salesforce • Ensure strong data hygiene and complete lead documentation • Prepare detailed handoff notes before appointments, including seller motivation, property condition, pricing expectations, and supporting details

**Role Overview** The successful candidates will focus on high-volume outbound calling to generate business meetings and secure executive delegate attendance for international B2B events. This is a highly phone-driven role requiring confidence, resilience, strong communication skills, and the ability to consistently perform against outbound activity targets. The role is best suited to individuals who genuinely enjoy outbound sales, are target-driven, and are motivated by performance-based incentives.

• Serve as a direct partner and coach to top 1000 retail sellers • Manage sales generation through a defined plan and consistent communication • Coach and train retail sellers on products and technologies • Execute strategies using tools like Account Plan and Farmer by Farmer Plan • Communicate value propositions to retailer sellers • Coordinate with local manufacturer representatives • Manage discretionary and insight trial seed

Role Description Archera is looking for a Sales Development Representative (SDR) to drive top-of-funnel pipeline generation and serve as the first point of contact for prospective customers. This role is focused on outbound prospecting, thoughtful account research, and engaging technical and financial stakeholders through highly personalized outreach. You’ll partner closely with Account Executives to identify high-value opportunities, qualify inbound and outbound interest, and help shape early-stage customer conversations by asking strong discovery questions and uncovering real business pain. Key Responsibilities - Build and prioritize target account lists, conducting thoughtful research to understand each prospect’s cloud environment, business model, and potential pain points. - Execute high-volume, high-quality outbound outreach across email, phone, LinkedIn, and other channels with a focus on personalization and relevance. - Map accounts and identify key stakeholders across engineering, FinOps, and finance organizations. - Qualify inbound and outbound leads, setting high-quality discovery meetings for Account Executives while effectively disqualifying non-ICP opportunities. - Collaborate closely with AEs on account strategy, messaging, and pipeline development. - Maintain and iterate on outbound messaging and nurture campaigns based on performance and feedback. - Track activity and pipeline metrics in Salesforce and other sales tools, maintaining strong data hygiene. - Continuously refine outreach strategies through testing, learning, and feedback loops. Qualifications - 1+ year of experience in a sales, business development, or customer-facing role (SDR/BDR experience preferred). - Familiarity with modern sales tools (e.g., Salesforce, Apollo, Outreach, Salesloft). - Strong written and verbal communication skills, with the ability to personalize messaging at scale. - High level of coachability, resilience, and curiosity—able to take feedback and iterate quickly. - Demonstrated interest in technology, cloud, or FinOps (experience in SaaS or cloud ecosystem is a plus). - Strong organizational skills and ability to manage multiple accounts and priorities simultaneously. Benefits - Competitive salary and equity package. - Comprehensive medical, dental, and vision coverage. - 401(k) plan. - Flexible PTO policy. - Remote-first culture. - Opportunity to shape and scale a category-defining FinTech platform.