Partly logo
Partly

Building the first global platform for replacement parts, starting with auto parts.

Director – Product Marketing

Product MarketingProduct MarketingFull TimeRemoteLeadTeam 11-50H1B No SponsorCompany SiteLinkedIn

Location

Texas

Posted

3 days ago

Salary

0

Seniority

Lead

Job Description

Director – Product Marketing

Partly

• Own Partly’s product marketing function across core rails, products, and key ICPs • Define segmentation, personas, use cases, and buyer journeys across enterprise demand generators and rails users • Translate company strategy and product roadmap into clear GTM definitions that sales, expansion, and growth teams can actually use • Clarify what each product or rail is, who it is for, what problem it solves, and how it creates value • Own and evolve Partly’s value framework across: • Selection • Convenience • Information • Value • Auditability • Define how each dimension shows up by product, segment, and customer type • Build value narratives, proof points, ROI logic, and outcome stories grounded in real customer evidence • Work with Ops, CS, and commercial teams to turn operational outcomes into defensible customer proof • Build and maintain the core assets that sales and expansion teams need: • narrative decks • one-pagers • use-case materials • launch toolkits • case studies • value proof • Reduce bespoke sales storytelling by standardising what “good” looks like • Help ensure enterprise conversations start with clarity, not re-education • Own launch readiness from a market perspective • Ensure launches are externally coherent, internally understood, and commercially usable • Work with Product to convert technical capability into buyer-relevant language without over-promising • Support product rollouts across new markets, new segments, and new rails • Act as the connective tissue between Product, Marketing, Sales, and Strategy • Bring customer, buyer, and market insight back into proposition design and roadmap discussions • Help shape pricing, packaging, and proposition logic in partnership with leadership • Establish the first durable product marketing operating rhythm for the business

Job Requirements

  • Experience in senior product marketing roles in complex B2B SaaS, infrastructure, platform, or marketplace businesses
  • Track record translating multi-product or multi-stakeholder platforms into clear, commercially effective GTM narratives
  • Experience building ICPs, segmentation, positioning, launches, and sales enablement in growing organisations
  • Strong partnership with Product and Engineering teams
  • Experience supporting enterprise or long-cycle sales motions

Benefits

  • Healthy, Catered Lunches - Enjoy fresh, healthy lunches every workday in our Auckland, Christchurch, London and San Francisco offices. With no meal prep needed, you can eat, connect, and refuel with your team. (And yes, snacks and drinks are always on hand.)
  • Healthy Body, Healthy Mind - We care about performing at our peak. Every team member gets a $1,500 annual wellness allowance (or local equivalent) on a Partly-branded card. Use it on things such gym memberships, rock climbing, physio, massage, GP visits, prescriptions; anything that you or your family, need!
  • Family Comes First - Primary caregivers receive 3 months of fully paid parental leave, plus a flexible return-to-work (four days on full pay for your first three months back).
  • Getting Here Is On Us - If you commute to a Partly office or co-working space, choose from a paid 24/7 car park or commute allowance. One less thing to think about!
  • Workspaces That Inspire - Our brand new, architecturally designed offices are built for collaboration and creativity, with great coffee, social spaces, and some of the best cafes a few steps away.
  • Office-First with Flexibility - In cities where we have an office (Christchurch, Auckland, London, San Francisco), we default there every day. This let's us move faster, make better decisions and build strong relationships. We also operate with a very high trust environment, so you can manage your time around your life, and flex your schedule to get your best work done.
  • We Celebrate Together - From weekly happy hours and monthly lunches to quarterly season openers and an annual global offsite, we make time to connect, celebrate, and have fun as one team.

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