• Conduct proactive outbound prospecting of companies using multichannel cadences, including email, LinkedIn, and phone outreach; • Operate, monitor, and optimize prospecting sequences using the Ramper platform; • Use LinkedIn Sales Navigator to identify, segment, and qualify profiles that fit the ICP (Ideal Customer Profile); • Develop personalized outreach based on market research, account context, and commercial intelligence; • Qualify leads according to criteria defined by the sales team and hand off opportunities to Account Executives; • Track and meet weekly and monthly targets related to meetings booked and generation of qualified opportunities; • Log, update, and maintain all sales interactions and activities in the CRM with organization, consistency, and operational discipline; • Collaborate with marketing and sales teams to refine ICPs, messaging, cadences, and go-to-market strategies.

• Qualify inbound and outbound leads to determine business opportunities • Prospect and identify potential clients through outbound calls, emails, LinkedIn, and other outreach methods • Schedule meetings and product demonstrations for Account Executives or Sales Managers • Build and maintain relationships with prospective customers • Research target accounts, industries, and decision-makers • Maintain accurate records of outreach activities and lead status within CRM systems • Follow up consistently with prospects throughout the sales process • Collaborate with sales and marketing teams to improve lead generation strategies • Meet or exceed daily, weekly, and monthly outreach and pipeline goals • Stay informed on company products, services, and market trends

• Proactive Outreach: Execute a high volume of daily touchpoints (approx. 50 calls and 50 digital interactions via LinkedIn/Email) to build rapport and generate interest. • Lead Conversion: Successfully schedule at least 25 qualified appointments per month for the AE team. • Strategic Research: Conduct deep-dive prospect research and pre-call planning to ensure tailored, impactful conversations. • Pipeline Management: Maintain meticulous records in Salesforce, ensuring the sales cycle remains fluid and lead data is accurate. • Event Promotion: Drive engagement and attendance for webinars, live seminars, and industry conferences. • Cross-Functional Collaboration: Partner with Marketing and Sales leadership to refine outreach strategies and optimize the hand-off process.

• Refine and execute an outbound sales strategy to reach cannabis dispensary decision makers • Set qualified appointments for the sales closing team on a daily basis • Educate potential clients on payment processing solutions, including debit and credit card acceptance • Build and maintain strong relationships with prospective clients throughout the sales process • Manage the full outreach cycle from lead generation to appointment handoff • Collaborate with internal teams to ensure smooth onboarding and client satisfaction