• Define a roadmap that achieves a world-class personalization strategy, delivering relevant and tailored experiences across the Weedmaps platform • Partner with ML and AI teams to build and scale personalization capabilities, including product recommendations, personalized search ranking, and AI-powered features • Translate business goals and customer needs into a logically sequenced and optimized product roadmap • Maintain and prioritize a backlog, ensuring new features and enhancements are validated and clearly specified • Lead a cross-functional team to implement the personalization vision efficiently, aligning stakeholders across product, engineering, data science, and design • Monitor adoption, engagement, and revenue impact of personalization features and report on release performance as necessary • Collaborate with product, program, and engineering leaders across the organization to guide the platform roadmap, pinpointing new opportunities for personalization at scale • Oversee enterprise-level product planning including identifying new personalization opportunities and incorporating a rolling roadmap of business projects and technology initiatives • Write complete and detail-oriented product requirements documents, ensuring clear communication to business, design, and development teams • Engage with customers through a variety of channels and serve as the voice of the customer internally, using insights to inform personalization strategy

• Definir, comunicar y ejecutar la visión y estrategia de producto, alineada con los objetivos del negocio. • Liderar y desarrollar al equipo de producto: PMs y Product Design. • Construir y priorizar el roadmap con base en datos, research de usuarios y prioridades del negocio. • Ser la voz del usuario migrante dentro de la organización en cada decisión de producto. • Colaborar estrechamente con Tecnología, Growth, Compliance y Operaciones para lanzar iniciativas de alto impacto. • Gestionar el ciclo completo del producto: discovery, definición, lanzamiento y optimización continua. • Establecer métricas de éxito claras y construir una cultura de decisión basada en datos. • Representar a Producto en el equipo de liderazgo de Retorna y contribuir a la estrategia de la compañía.

• Define and drive product strategy for connected price and promotion optimization, aligned with DemandTec's AI-first transformation and the commercial outcomes our customers care about most. • Design agentic pricing and promotional workflows — autonomous pricing agents, real-time promotional scenario modeling, and AI-assisted recommendations that reduce time-to-decision for category managers. • Translate complex retail economics — price elasticity, cannibalization, halo effects, trade fund ROI — into clear product requirements, user stories, and acceptance criteria that Engineering can build from. • Partner with Data Science to develop and ship ML-powered forecasting, demand modeling, and optimization capabilities that are transparent enough for customers to trust and act on. • Work directly with retail and CPG customers to validate product direction, understand how pricing and promotional decisions are actually made, and ensure adoption of new capabilities. • Evaluate technical trade-offs and guide architectural decisions for AI-driven systems that must perform at enterprise retail scale — thousands of stores, millions of SKUs, 7,800+ supplier connections. • Lead go-to-market planning for major capability launches, including sales enablement, competitive positioning, and post-launch iteration driven by real adoption data. • Stay ahead of market trends in AI/ML, retail pricing science, and competitive dynamics to inform strategic decisions.

• Own one core crypto product surface end-to-end: trading and exchange flows, custody and wallet infrastructure, tokenized securities and RWA, or on-chain settlement and payment rails. • Drive product decisions in your area by analyzing ROI, partner demand, market structure, regulatory constraints, and build-vs-buy tradeoffs. • Contribute to the broader crypto roadmap with a focus on B2B and B2B2C surfaces — SDKs, APIs, partner enablement, and reference integrations. • Write product requirements and partner directly with engineers to ship to production at the cadence of a high-growth platform. • Run discovery with current and prospective partners — broker-dealers, fintech apps, neobanks, and institutional clients — integrating Alpaca's crypto APIs. • Translate partner feedback into clear product decisions, including pushing back on requests that do not fit the platform without over-promising or losing partner trust. • Improve the developer experience for crypto: API ergonomics, documentation, SDKs, and sandbox parity with production. • Partner with compliance and legal on product decisions that touch licensing, custody, KYC/AML, market structure, and tokenization frameworks (regulator-facing strategy is led by the Crypto Lead; your seat is shipping execution that lands the resulting requirements cleanly). • Improve operational efficiency in your surface — reconciliation between on-chain and ledger state, settlement workflows, exception handling — and own the metrics. • Report timely and accurately on product status and results to internal and external stakeholders, including partners and institutional clients