Role Description The Head of Growth owns the full commercial funnel at Ovom — from first digital touchpoint to signed treatment contract. As Ovom scales across geographies, you will build the playbook that makes this engine exportable to every new clinic we open. - Conversion Infrastructure: Architect the psychological and technical patient journey, optimizing website CTAs, frictionless intake flows, email nurturing sequences, and contract closing. - CRM Command (HubSpot): Turn HubSpot into your commercial source of truth to track pipeline, automate workflows, and measure unit economics. - Paid Acquisition & SEO: Direct our external marketing agencies, holding them accountable to CPA, lead quality, and bottom-line performance. - Sales Leadership: Manage, coach, and define KPIs for the Care Coordinator team. - Organic & Partnership Growth: Identify and build high-intent acquisition funnels and strategic partnerships entirely outside of the Meta/Google ecosystem. - Geographic Scaling Playbook: Document our successful acquisition tactics into a watertight growth engine playbook to launch and scale Ovom clinics across new markets. Qualifications - 5+ years in B2C Growth or Commercial Leadership, ideally in Fertility or healthtech/medtech. - High-Ticket Conversion Experience: Built engines that sell high-consideration, high-price-point services (€5k+). - B2C Sales Leadership: Experience managing, coaching, and setting KPIs for a quota-carrying sales or admissions team. - Commercial & Analytical Rigor: Highly comfortable with unit economics, CAC/LTV modeling, and building complex pricing architectures. - System & Agency Mastery: Hands-on expertise building out CRMs (HubSpot) as a single source of truth. - Regulatory Comfort: Knowledge of maneuvering and marketing within GDPR and EU health data constraints. - Linguistic Agility: Fluent English required; working proficiency in German, French, Portuguese, or Spanish is a massive advantage. Benefits - Unmatched Purpose: Building the engine that helps people start families. - Direct Line to Leadership: Work hand-in-hand with our Forbes 30 Under 30 CEO and CMO. - Top-Tier Earning Potential: Highly competitive base salary with performance-based upside. - Skin in the Game: Opportunity for company equity. - True Flexibility: Work fully remote from anywhere in Europe or collaborate in person at our Berlin HQ or clinic in Cascais, Portugal. - Career Velocity: Join early, prove your model, and fast-track your trajectory into a VP or C-level role. Company Description We are an equal-opportunity employer and value diversity. We consider all applications equally regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity. We strongly encourage individuals from groups traditionally underrepresented in tech to apply, and we can help with immigration.

• Build and own the growth strategy to scale our leading mobile games. • Execute all our acquisition channels: paid UA but also non-paid such as partnerships, featuring, influencer marketing, growth hacking, ASO, and community building (not exhaustive). • Monitor market trends and competitors to identify emerging high-performing growth channels. • Collaborate with cross-functional teams to ensure flawless execution and maximize the impact of available resources. • Conduct rigorous data analysis to evaluate channel performance, guide decisions, prioritize initiatives, and uncover new growth opportunities.

• ROI Maximization • Develop and implement strategies to continuously improve return on ad spend (ROAS). • Identify opportunities to scale successful campaigns while maintaining or improving efficiency. • Conduct deep analysis of campaign performance metrics. • Leverage Tableau, Google Ads and Meta reporting, and other tools to extract insights. • Translate data into actionable strategies and tactical decisions. • Design and implement optimal campaign/account structures. • Continuously test and refine ad copy, landing pages, bidding strategies, and targeting. • Run A/B tests to identify scaling opportunities. • Oversee and optimize campaigns across Meta and Google, while testing new growth channels • Allocate budgets effectively across platforms based on performance and growth potential. • Stay updated on platform changes and new features, adapting strategies accordingly. • Collaborate with leadership to establish acquisition goals, KPIs, and budgets. • Build and execute comprehensive user acquisition strategies aligned with company objectives. • Continuously refine strategies based on performance data and market trends. • Partner with creative teams to develop high-performing ad creatives. • Provide data-driven feedback on ad copy and visual assets to improve CTR and conversion rates. • Identify funnel leakages and propose high-impact experiments to improve efficiency. • Research new traffic sources and evaluate their potential. • Partner with data, product, and growth teams to ensure cohesive acquisition efforts. • Collaborate closely with leadership on budget planning and reporting.

• Proactive sales and acquisition of new B2B customers in the IT, system integration, and digital solutions space • Identification and outreach to decision-makers at management and IT leadership levels • Development of a standardized, scalable sales process • Designing acquisition initiatives in collaboration with executive management • Implementation and maintenance of a CRM-based sales funnel • Preparing the setup of small sales teams – nationally and, in the future, internationally