• ROI Maximization • Develop and implement strategies to continuously improve return on ad spend (ROAS). • Identify opportunities to scale successful campaigns while maintaining or improving efficiency. • Conduct deep analysis of campaign performance metrics. • Leverage Tableau, Google Ads and Meta reporting, and other tools to extract insights. • Translate data into actionable strategies and tactical decisions. • Design and implement optimal campaign/account structures. • Continuously test and refine ad copy, landing pages, bidding strategies, and targeting. • Run A/B tests to identify scaling opportunities. • Oversee and optimize campaigns across Meta and Google, while testing new growth channels • Allocate budgets effectively across platforms based on performance and growth potential. • Stay updated on platform changes and new features, adapting strategies accordingly. • Collaborate with leadership to establish acquisition goals, KPIs, and budgets. • Build and execute comprehensive user acquisition strategies aligned with company objectives. • Continuously refine strategies based on performance data and market trends. • Partner with creative teams to develop high-performing ad creatives. • Provide data-driven feedback on ad copy and visual assets to improve CTR and conversion rates. • Identify funnel leakages and propose high-impact experiments to improve efficiency. • Research new traffic sources and evaluate their potential. • Partner with data, product, and growth teams to ensure cohesive acquisition efforts. • Collaborate closely with leadership on budget planning and reporting.

• Proactive sales and acquisition of new B2B customers in the IT, system integration, and digital solutions space • Identification and outreach to decision-makers at management and IT leadership levels • Development of a standardized, scalable sales process • Designing acquisition initiatives in collaboration with executive management • Implementation and maintenance of a CRM-based sales funnel • Preparing the setup of small sales teams – nationally and, in the future, internationally

Title: Digital Marketing Manager, Paid Social Location: Chicago United States Job Description: Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io. At Gong, you will join a company built on innovative products, ambitious goals, and passionate people. We are shaping the future of revenue intelligence and we want people who are excited to build what comes next. You will work with a team that dreams big, moves fast, and cares deeply about the craft and about each other. Here, transparency and trust are core to how we operate, and every person has the opportunity to make a visible impact. If you want to grow, stretch, and do work that truly matters, Gong is the place to do the best work of your career. Gong is hiring a Digital Marketing Manager to scale paid social programs across LinkedIn and Meta. As a key member of the Growth Marketing team, this role reports to the Director of Growth and drives inbound growth—capturing new leads, generating pipeline, accelerating deal velocity, and unlocking growth across priority business segments. The ideal candidate is a seasoned paid social expert with deep platform expertise and a proven track record of building and executing large-scale, segment-level campaigns. They bring strong command of advanced targeting, creative best practices, and performance optimization across LinkedIn, Meta, and related platforms, with a clear understanding of paid social’s role within broader, cross-channel programs. This is a high-impact individual contributor role for someone who thrives in a fast-paced environment, aligns stakeholders around topline goals, and translates full-funnel campaigns into measurable business outcomes through strong execution, reporting, and analytics. RESPONSIBILITIES - Own paid social strategy across LinkedIn and Meta, setting clear objectives, segmentation, and full-funnel approach aligned to topline growth goals - Guide agency partners on campaign structure, experimentation roadmaps, messaging, creative direction, and stage-based offers - Work closely with segment teams to turn account and expansion strategies into targeted paid social campaigns. Partner on audience targeting, messaging, and campaign execution to engage high-value prospects and customers. - Design and lead test-and-learn programs across audiences, funnel stages, and creative frameworks; synthesize learnings into clear recommendations - Own reporting and analytics for paid social, including pipeline contribution, conversion velocity, ROAS, and stage-level performance - Build and maintain dashboards and performance frameworks that provide clear visibility into results and inform budget and strategy decisions - Deliver regular performance readouts and strategic insights to Growth leadership and cross-functional stakeholders, tying results to business impact - Stay ahead of platform, targeting, and measurement innovations to continuously evolve strategy and unlock new growth opportunitie QUALIFICATIONS - 5–8 years of B2B digital marketing experience, with hands-on ownership of paid social programs in a fast-paced SaaS or high-growth environment - Ability to tailor strategies, goals, and investment approaches by business segment, including enterprise and ABM-focused motions - Experience owning reporting and measurement, using performance data to inform strategy, experimentation, and investment decisions with clear, actionable insights - Ability to work effectively with agency partners and cross-functional stakeholders - Working proficiency with account-based, marketing, and analytics platforms, including Demandbase or 6sense, LinkedIn Campaign Manager, Meta Ads Manager, Salesforce, Marketo, Google Analytics, and BI tools (e.g., Tableau, Looker) PERKS & BENEFITS - We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs. - Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle. - Mental Health benefits with covered therapy and coaching. - 401(k) program to help you invest in your future. - Education & learning stipend for personal growth and development. - Flexible vacation time to promote a healthy work-life blend. - Paid parental leave to support you and your family. - Company-wide recharge days each quarter. - Work from home stipend to help you succeed in a remote environment. The annual salary hiring range for this position is $115,000 - $175,000 USD. Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets. We are always looking for outstanding Gongsters! So if this sounds like something that interests you regardless of compensation, please reach out. We may have more roles for you to consider and would love to connect. We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. Any outreach claiming to be from Gong via other sources should be ignored. Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law. To review Gong's privacy policy, visit https://www.gong.io/gong-io-job-candidates-privacy-notice/ for more details. #LI-MT1

Moonshot is the “Robinhood for DeFi”—an iOS and Android app that lets anyone trade cryptocurrencies on-chain through a user-friendly interface. Since our launch in July 2024, we’ve attracted 2M+ users. Our mission: Make moonshots possible for everyone. Our vision: Make a world where life-changing financial outcomes are within everyone's reach. Everyone on our team is both a decision-maker and an implementer—united by a sense of urgency and driven by the conviction that our work can transform global finance. If you thrive on curiosity, welcome tough challenges, and aspire to leave a meaningful mark on the world, Moonshot is the place for you. You’ll run toward the hardest problems alongside high-caliber teammates who consistently push each other to excel and who share your dedication to shaping the future of decentralized finance. This role is full-time, preferably located in NYC. Open to remote for the right candidate. The Opportunity As Growth Product Manager at Moonshot, you will own the full growth engine of our app from first touch, to activation, to long-term retention and reactivation. You’ll be the connective tissue between Product, Engineering, Design, and Marketing, using data and experimentation to drive trading volume, engagement, and revenue across our user base. Similar to growth roles at leading exchanges, you’ll manage the entire growth loop and build a scalable system of experiments, lifecycle programs, and analytics that compound over time What You’ll Do - Own core growth metrics across the funnel (sign-ups, activation, first trade, retention, reactivation, LTV, churn). - Design, prioritize, and run A/B tests and experiments across onboarding, discovery, trading flows, notifications, and pricing/fee surfaces. - Own our product analytics stack (PostHog) for growth: events, properties, funnels, cohorts, and dashboards that track user behavior and lifecycle KPIs. - Own ad campaigns and journeys (email, push, in-app, inbox) that drive activation and retention. - Deliver weekly growth reports for leadership and the broader company, highlighting performance, learnings, and next bets. - Segment our users into cohorts and personas, and combine quantitative analysis with user interviews to develop a deep understanding of different trader types. - Collaborate with Mobile and Platform Engineering on growth-focused features (referrals, incentives, streaks, nudges, social features, win-back experiences). - Establish growth processes and rituals: experiment templates, guardrails, success metrics, documentation, and cross-functional alignment. - Ensure every new feature has clear instrumentation, baselines, and success metrics before launch. What We Look For in You - 3+ years in growth roles for consumer products at small-medium sized companies; experience with exchanges, trading, or fintech is strongly preferred. - Demonstrated ability to move metrics, not just ship features—ideally with examples of improvements in activation, retention, or revenue. - Hands-on experience with experimentation and A/B testing (design, sample sizing intuition, evaluating results, and rolling out successful variants). - Strong data fluency: comfortable working with event data, funnels, cohorts, and running basic queries (SQL or similar). - Experience working closely with Marketing / CRM / Lifecycle teams on pipelines, campaigns, or journeys. - Excellent written and verbal communication skills; able to make complex data stories clear and actionable. - Comfort operating in a fast-paced, ambiguous, high-autonomy environment and collaborating across time zones. Nice to Haves - Experience in crypto, DeFi, sports betting, or high-frequency trading products where user value and habit loops are tightly coupled. - Familiarity with tools like Braze (or Customer.io, Iterable) or similar lifecycle platforms. - Exposure to pricing/fees, VIP programs, or rewards in exchanges or trading platforms. - Prior experience at an early-stage or growth-stage startup, especially building growth foundations from scratch. Location - NYC preferred (with periodic in-person sprints). - Remote-friendly in NAMER, travel 1-week per quarter Compensation & Package - Competitive salary and meaningful equity. - 5% 401(k) match. - Health benefits with employer-covered premiums, plus life insurance coverage. - One-time office setup stipend. - Flexible PTO.