• Build and own the end-to-end lifecycle marketing strategy across email, CRM, and customer engagement channels • Design and implement core lifecycle flows, including: Welcome and onboarding journeys, Project and cart abandonment recovery, First-to-second purchase acceleration, Post-purchase cross-sell and repeat purchase flows, Seasonal and event-driven campaigns (e.g., holidays, milestones) • Develop behavior-based trigger systems tied to user actions (e.g., project creation, image uploads, inactivity) • Define and implement dynamic customer segmentation based on behavioral, transactional, and engagement data • Leverage AI-driven personalization and automation to deliver relevant content, offers, and product recommendations • Continuously refine targeting strategies to improve conversion rates and customer engagement • Own key retention and lifecycle KPIs • Identify and address drop-off points in the customer journey using cohort analysis and funnel insights • Establish and maintain a test-and-learn framework for lifecycle marketing • Own and optimize HubSpot for lifecycle marketing execution • Leverage AI tools and agentic workflows to generate and test email and campaign variations • Partner with Product and Engineering to align lifecycle triggers with in-product behavior and user experience • Collaborate with and provide direction to supporting team members, including content, design, and marketing operations

Role Description The Independent Growth Consultant will be engaged on a commission-only basis to expand the company’s client base within the labour law and HR services sector. This role focuses on sourcing and signing new clients, building a sustainable pipeline of opportunities, and driving revenue growth. As an independent contractor, the consultant will be compensated solely through commission linked to the percentage of new clients signed and revenue generated. - Proactively identify and pursue new business opportunities in labour law and HR consulting. - Develop and maintain a pipeline of prospective clients. - Conduct market research to identify potential clients and industry trends. - Present and promote the company’s services to prospective clients. - Negotiate and close contracts with new clients. - Facilitate smooth onboarding of new clients in collaboration with internal teams. - Track and report on client acquisition metrics and revenue performance. - Represent the company at networking events, conferences, and industry forums. Qualifications - Strong business development and sales skills. - Excellent communication and negotiation abilities. - Knowledge of labour law and HR practices in South Africa (advantageous). - Ability to build and maintain professional relationships. - Self-motivated, target-driven, and results-oriented. - Strong organizational and time management skills. Requirements - Bachelor’s degree in Business, HR, Law, or related field (preferred). - Minimum 3–5 years’ experience in sales, business development, or consulting. - Experience in professional services (HR, legal, compliance, or consulting) is advantageous. Benefits - Commission Only: Compensation is based solely on a percentage of new clients signed and revenue generated. - Performance Incentives: Additional bonuses may be awarded for exceeding quarterly and annual targets. - No base salary is provided.

Role Description Buscamos incorporar un nuevo perfil Analista de audiencias sénior con experiencia en el entorno corporativo y/o agencias para trabajar en nuestro equipo de Producto digital. - Conocimientos de cálculo y análisis e interpretación de datos. - Elaboración de cuadros de mando, gráficos e informes y extraer conclusiones que permitan mejorar la estrategia. - Expertise en analítica web, de redes sociales, newsletters y SEO (GA4, Search Console, Google Tag Manager, Adobe Analytics, GFK, Comscore, Metricool, Meltwater, TalkWalker, Mailchimp, Odoo, Salesforce, MDirector, Semrush, Ahrefs y plataformas de LLMs). - Visualización de datos en Looker Studio, PowerBI y Graphext. - Conocimientos de automatización en Make y/o Supermetrics. - Capacidad de apoyo en el negocio de los clientes para la creación y adaptación de estrategias acordes a sus necesidades. - Capacidades de liderazgo y comunicación con cliente. Responsibilities - Desarrollar la estrategia y objetivos de la medición de datos. - Trabajar en la conceptualización, desarrollo, ejecución y seguimiento de informes. - Identificar objetivos y KPIs que permitan medir el grado de cumplimiento de los objetivos del proyecto y creación de las herramientas necesarias para su seguimiento (guías de etiquetado, dashboards…). - Creación de modelos de previsión. - Monitorización y seguimiento de objetivos definidos. - Crear automatizaciones de datos. - Extraer, analizar e interpretar los datos. - Elaboración de informes para consumo de los principales stakeholders de negocio. - Participación en la definición de nuevos proyectos. Benefits - Formar parte de un equipo prodigioso. - Dinamismo de los proyectos con base en las últimas tendencias tecnológicas. - La posibilidad de aportar y aprender dentro de una empresa en constante crecimiento. - Horario en jornada completa (intensiva los viernes y durante julio y agosto). - Teletrabajo y flexibilidad. - Salario competitivo según el perfil. - Muy buen ambiente de trabajo.

• Support and scale user acquisition across website, funnels, tracking, and paid channels, while coordinating with external SEO partners. • Support creation and updates of website pages • Work with design on page structure and usability • Ensure content is aligned with acquisition goals • Work with external SEO agency on implementation • Help prioritize pages and content • Ensure SEO strategy is reflected on the website • Define and improve user flows (e.g. website → WhatsApp / form) • Identify friction points and improve usability • Ensure clear and simple user journeys • Set up and maintain tracking (GA4, GTM) • Ensure key user actions are measurable • Build and maintain reporting (Looker Studio) • Launch and manage campaigns (LinkedIn, Meta, Google Ads) • Test channels, messaging, and audiences • Support scaling of acquisition efforts • Updated website pages aligned with acquisition goals • Defined and improved funnels • Reliable tracking and reporting • Paid campaigns and performance insights • Coordination with SEO agency • Growth in traffic (organic + paid) • Users entering funnels • Tracking coverage (key actions measurable) • Paid performance (CPL, channel efficiency)