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Seagate Technology provides precision-engineered data storage and management solutions designed to maximize humanity's potential by protecting and unlocking the value of digital da
Staff Program Manager – Digital Copywriter
Location
Alabama + 33 moreAll locations: Alabama | Arizona | California | Colorado | Connecticut | Florida | Idaho | Illinois | Kansas | Kentucky | Nevada | New Hampshire | New Jersey | New Mexico | New York | North Carolina | Ohio | Oklahoma | Oregon | Maryland | Massachusetts | Michigan | Minnesota | Missouri | Pennsylvania | South Carolina | South Dakota | Tennessee | Texas | Utah | Virginia | Washington | Wisconsin | Wyoming
Posted
33 days ago
Salary
$106K - $154K / year
Seniority
Lead
Job Description
Staff Program Manager – Digital Copywriter
Seagate
• Write a regular cadence of content for Seagate’s brand journalism site, Seagate Stories. • Lead writing and editing content for paid opportunities, for example 500-800 word branded articles as part of a larger advertising buy. • Setting digital content strategy informed by research. • Optimize top-of-funnel digital content across channels and ensure the necessary resources and processes are in place. • Collaborate closely with leads of brand marketing, creative, social media, and events teams to bring content to life across mediums. • Work in tandem with marketing campaigns lead and product marketing managers to connect user journeys from top-of-funnel through to bottom-of-funnel. • Scale digital content globally through sales, partner teams, and local community managers so content resonates with local audiences. • Communicate strategies and plans to internal and external stakeholders. • Collaborate closely with agency partners to ideate and execute digital content.
Job Requirements
- Extensive experience in digital content strategy.
- Leading content creators, particularly writers and agency resources.
- Experience driving a data-informed digital content program including ongoing metrics, and launch recaps.
- Setting digital content strategy.
- Previous experience with responsibility for digital content strategy at a B2B and B2C technology company.
- Run global-to-local digital content strategies.
Benefits
- eligibility to participate in discretionary bonus program
- medical, dental, vision, and life insurance
- short-and long-term disability
- 401(k)
- employee stock purchase plan
- health savings account
- dependent care and healthcare spending accounts
- paid time off, including 12 holidays
- flexible time off provided pursuant to Seagate policy
- a minimum of 48 hours of paid sick leave
- 16 weeks of paid parental leave
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