• Prospecting, Cold Calling, Pursuing / Opening New Accounts • Building / Maintaining Relationships with Key Stakeholders & Decision Makers • Contacting current customers and identifying new services. • Maintaining knowledge base on current products and learning about new products. • Providing product information, pricing quotations and follow-up on quotes. • Offering technical expertise on products to purchasers when applicable. • Developing and maintaining positive customer relationships. • Ensuring that customers are satisfied with order taking, product, pricing, deliveries, and overall service. • Working closely with our Sales / Service Teams to ensure customer needs are met. • Other duties as required.

• Lead Generation & Prospecting • Conduct in-depth market research to identify potential M&A targets, including companies within specific sectors, regions, or financial profiles. • Qualify and hand off vetted leads to Deal Teams, ensuring clear investment criteria alignment. • Leverage tools like RocketReach, Apollo.io, Seamless.ai, Lusha, ZoomInfo, Grata, etc., to uncover and validate firmographic and contact data. • Design and execute multi-touch cadences (email, phone, LinkedIn) to engage and qualify acquisition targets. • Market & Industry Research • Conduct TAM/SAM/SOM analyses and deep-dive research on target verticals, sub-sectors, and competitive landscapes • Track industry trends, competitor M&A activity, and regulatory shifts impacting software markets. • CRM & Data Management • Maintain Salesforce: ensure data accuracy, build custom reports/dashboards, and set up automated workflows for lead tracking. • Continuously optimize sourcing processes and data enrichment to improve lead quality and coverage. • Sourcing Tool Evaluation & Optimization • Deep-dive into tools such as RocketReach, Apollo.io, Seamless.ai, Lusha, ZoomInfo, Grata, etc., to benchmark performance, and roll out best fits to the team. • Advise on tool ROI analyses and recommend new sourcing platforms or data providers • Portfolio Lead Support • Collaborate with Portfolio Operations teams to identify potential companies based on their requirements and help generate those leads. • Reporting & Collaboration • Prepare and present regular pipeline health and market intelligence reports to Investment Managers.

• Your role will play a major role in our success because you will be the engine of new pipeline generation for the Spanish market. • You will be the first point of contact with future Coverflex customers, shaping how the market perceives our value and ensuring AEs work with high-quality, qualified opportunities. • Consistently generated qualified meetings for AEs • Built confidence across ICPs, messaging, and objections • Become reliable and disciplined in activity, CRM hygiene, and follow-ups

• responsible for identifying and converting competitors' business in high/medium opportunity accounts • overcomes a long sales cycle that supports penetration of our competitor’s largest accounts • identifies and qualifies customers/prospects who have the potential for significant annual revenue and are focused on a value-based buying culture • aggressively identifies opportunities for disruption, penetration and/or creating new demand • works to break through high opportunity accounts with low current penetration • shifts from competing in the market to making our competition irrelevant through our robust value proposition • identifies and builds strategies to disrupt prospects through the leveraging of our diverse competitive advantages • facilitates and tailors the value proposition offered by Motion to each potential customer • communicates how Motion delivers unique and relevant value to all members of the decision-making team • fosters an environment of active communication creating a shared strategy by working with and through our internal organization and field teams • utilizes Customer Relationship Management (CRM) to build a repository of knowledge • establishes a clear, long-term strategy of account ownership with respective customers/prospects and internal teams