• Drive Scale & Efficiency through Processes & Tooling (3-5%) • Standardize and enhance processes, methodologies, and templates for use within the product team and in collaboration with stakeholders. • Prioritize initiatives across the full product lifecycle, balancing depth and breadth of process improvements for optimal impact on team effectiveness. • Assess and recommend tools and frameworks that drive team efficiency, supporting rollout and adoption as needed. • Provide strategic recommendations to leadership on enhancing product team autonomy, accountability, and alignment with organizational goals. • Quantitative Rigor in Prioritization & Measurement (3-5%) • Guide the product team in adopting a data-driven approach to prioritization, ensuring consistency in balancing stakeholder and customer needs. • Integrate quantitative goal-setting and measurement frameworks, enabling the product team to build processes based on measurable, testable hypotheses. • Collaborate with product managers, data science, and analytics teams to define KPIs and incorporate them into the product lifecycle, ensuring visibility of key metrics across the organization. • Partner with data science, product design, and product managers to implement test-and-learn methodologies (e.g., A/B testing, concept testing) for data-driven decision-making. • Support Quarterly Planning and Roadmap Refinement (10%) • Assist with quarterly product planning, ensuring alignment on key priorities and outcomes. • Provide ongoing input to refine and adapt the product roadmap based on new insights and evolving business needs. • Enhanced Communications, Stakeholder Governance, and Commercialization (20%) • Establish governance and communication structures for key stakeholder groups (e.g., CSO, legal & security, sales), ensuring alignment and engagement. • Partner with go-to-market teams and executive leadership to implement and standardize commercialization processes, project plans and artifacts. • Drive consistent communication of product roadmaps, capabilities, and key performance measures across the organization.

• Develop and maintain clear, consistent internal communications for Product initiatives, leadership updates, and cross-departmental projects • Draft executive-level messaging, presentations, briefs, and talking points to support strategic initiatives • Prepare regular reports and presentations on initiative status, highlighting key achievements, challenges, and opportunities for improvement. • Support the development of comprehensive project plans, including timelines, resource allocation, and deliverables, to guide the successful execution of strategic initiatives. • Create standardized communication templates, toolkits, and documentation to ensure consistency across the Product organization • Serve as a communications bridge between Product and internal partners such as Sales, Marketing, Claims, Finance, and the Branch Leadership Team • Lead and coordinate cross-departmental projects from concept through execution, ensuring timelines, deliverables and accountability are clear • Establish and maintain project management systems, workflows, and reporting structures • Facilitate project kickoffs, check-ins, and retrospectives to keep teams aligned and informed • Track progress, identify risks or bottlenecks, and proactively recommend solutions • Identify gaps in workflow, communications, or decision-making and propose practical solutions • Act as a thought partner to Product leadership on organizational effectiveness and change management • Translate high-level strategy into clear tactics for the Product teams • Ensure alignment between leadership vision and day-to-day execution across Product teams

• Develop understanding of platform features and functions • Act as Internal Subject Matter Expert for WFE platform • Create internal training content related to WFE platform • Partner with Sales, Advising, CSMs, and Account managers • Participate in client conversations to understand needs • Contribute to user experience strategy and roadmap • Inform product, design, content, and UX strategies

• Own integrated product execution across all physical Product at Ketone-IQ — including consumables, packaging, retail merchandising, and branded materials — guiding project initiatives from concept through commercialization. • Define and manage launch plans, dependencies, and decision gates to balance speed, cost (COGS), quality, and operational feasibility. • Drive alignment across Product, Marketing, Sales, Creative, Quality, and Supply Chain, ensuring clarity of ownership and momentum across complex initiatives. • Ensure downstream needs of GTM Teams (Sales, E-commerce, and Marketing — e.g., product pages, creative assets, sales materials, and operational readiness) are considered early and sequenced appropriately. • Partner with stakeholders post-launch to monitor Product performance metrics and identify optimization opportunities, upgrades, cost-savings, and operational improvements. • Design and maintain scalable systems for project tracking, documentation, and cross-functional visibility (e.g., Notion; PJM tools like Asana, Smartsheets, Instagantt, Google Suite). • Build clear, repeatable workflows for product development, specification management, packaging changes, and commercialization that enable teams to move faster without sacrificing rigor. • Lead RFPs and supplier sourcing/evaluation for packaging, merchandising, merch, and other physical components, assessing options across cost, quality, scalability, sustainability, and risk. • Jump into high-priority initiatives as needed — especially where structure, coordination, and execution are required to unblock progress.