Ketone-IQ

Role Description We are seeking a multi-talented Content Producer who is equal parts photographer, videographer, editor, and social media manager. Your primary mission will be to elevate the Ketone-IQ aesthetic. You will be the creative engine behind our daily visual content, working directly with world-class athletes, some of the biggest podcasters on earth, and leading scientists. You will report into our VP of Growth Creative and collaborate closely with our Art Designer. What You’ll Own - End-to-End Production: Lead photography and videography on-set and in the field, capturing high-end, aspirational lifestyle content featuring athletes, models, and brand partners. - Travel & Field Work: Conduct frequent local shoots around Southern California, travel domestically at least once a month, and travel internationally 2 to 3 times per year (valid passport required). - Sports & Lifestyle Capture: Shoot run-and-gun, fast-paced sports content (such as embedding with elite professional cycling teams), with a heavy emphasis on capturing the premium, aspirational lifestyle surrounding the sport. - High-Profile Interviews: Capture pristine video for long-form and short-form interviews with professional athletes, industry leaders, and world-renowned scientists. - Founder-Led Storytelling: Work closely with CEO Michael Brandt to shoot, produce, and capture compelling founder-led content that tells the story of the Ketone-IQ brand and vision. - Organic Post-Production & Editing: Own the editing pipeline for all organic social content. While our dedicated team of internal editors handles performance ad creation, you will be the sole editor for organic assets, delivering polished photos and videos. - Social Media Management & Consistent Output: Act as the de-facto social media manager. Draft copy, plan the calendar, and maintain a consistent, daily posting cadence on our social channels. Posts don’t always need to be highly complex, but daily consistency is key. Qualifications - 5+ years of professional experience in photography, videography, or content production (portfolio-driven). - Strong portfolio, reel, or website demonstrating premium lifestyle content. - Advanced proficiency in Adobe Premiere Pro, Lightroom, and Photoshop. - Working knowledge of Canva is a plus. - Deep understanding of social media platforms, trends, and editing styles. - Ability to independently manage projects in a remote environment. Requirements - Experience working with DSLR, mirrorless, or cinema cameras (RED, ARRI, etc). - Preferred ownership of a camera package, with the ability to operate it at a high level. - Comfort working with and scaling gear setups depending on production needs. What Makes You a Winner - You have an instinct for what feels premium and scroll-stopping. - You think like a creator, not just a producer. - You move fast and ship consistently without sacrificing quality. - You can turn a single shoot into a stream of content. - You elevate the brand every time you pick up a camera.

This is a project-based contract role supporting campaign development and execution across multiple brand surfaces. You will collaborate closely with the Senior Art Director to build cohesive creative systems that scale across retail, digital, CRM, and experiential environments. This role is ideal for a strategic, systems-oriented designer who understands how to translate positioning into repeatable creative frameworks and deliver high-quality production work within a fast-moving startup environment. Collaborate with the Senior Art Director to develop and execute creative across retail POS, paid media, CRM, web, and experiential surfaces. Contribute to campaign key art exploration and evolution. Build scalable creative templates that can flex across channels. Prepare production-ready files for print and digital execution. Support the continued development and refinement of the brand toolkit. Engagement is project-based and estimated at approximately 20–30 hours per week depending on business needs.

• Own integrated product execution across all physical Product at Ketone-IQ. • Define and manage launch plans, dependencies, and decision gates to balance speed, cost (COGS), quality, and operational feasibility. • Drive alignment across Product, Marketing, Sales, Creative, Quality, and Supply Chain. • Design and maintain scalable systems for project tracking, documentation, and cross-functional visibility. • Build clear, repeatable workflows for product development, specification management, packaging changes, and commercialization.

• Own integrated product execution across all physical Product at Ketone-IQ — including consumables, packaging, retail merchandising, and branded materials — guiding project initiatives from concept through commercialization. • Define and manage launch plans, dependencies, and decision gates to balance speed, cost (COGS), quality, and operational feasibility. • Drive alignment across Product, Marketing, Sales, Creative, Quality, and Supply Chain, ensuring clarity of ownership and momentum across complex initiatives. • Ensure downstream needs of GTM Teams (Sales, E-commerce, and Marketing — e.g., product pages, creative assets, sales materials, and operational readiness) are considered early and sequenced appropriately. • Partner with stakeholders post-launch to monitor Product performance metrics and identify optimization opportunities, upgrades, cost-savings, and operational improvements. • Design and maintain scalable systems for project tracking, documentation, and cross-functional visibility (e.g., Notion; PJM tools like Asana, Smartsheets, Instagantt, Google Suite). • Build clear, repeatable workflows for product development, specification management, packaging changes, and commercialization that enable teams to move faster without sacrificing rigor. • Lead RFPs and supplier sourcing/evaluation for packaging, merchandising, merch, and other physical components, assessing options across cost, quality, scalability, sustainability, and risk. • Jump into high-priority initiatives as needed — especially where structure, coordination, and execution are required to unblock progress.

• Own and continuously improve the operating model and forecasting engine across Retail, DTC, and Amazon • Run Month’s End Close and forecasting process from start to finish • Build standardized retailer/channel P&Ls that clearly show full gross-to-net economics • Develop and maintain trade spend ROI models by customer and promotion type • Build and own a company-wide omnichannel Analytics Engine that unifies DTC, Amazon, and Retail performance • Identify repeatable workflows and implement scalable automation with strong controls and documentation • Deliver decision-grade analytics across channel/customer/product • Foster a culture of financial excellence and continuous improvement • Evaluate and help shape the company’s capitalization strategy • Collaborate with Accounting to ensure proper GAAP treatment of expenses and expenditures